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Hi, I’m Olivia Burwell, a Toronto-based social media and content professional with a passion for storytelling and community building. I specialize in turning ideas into compelling content, planning cohesive campaigns, and growing online communities across multiple platforms. Over the past few years I’ve collaborated with travel brands, student publications, and lifestyle magazines to craft engaging posts, drive audience growth, and deliver on-brand visuals. I love partnering with teams to translate audiences’ interests into creative strategies and measurable results.…Hi, I’m Olivia Burwell, a Toronto-based social media and content professional with a passion for storytelling and community building. I specialize in turning ideas into compelling content, planning cohesive campaigns, and growing online communities across multiple platforms. Over the past few years I’ve collaborated with travel brands, student publications, and lifestyle magazines to craft engaging posts, drive audience growth, and deliver on-brand visuals. I love partnering with teams to translate audiences’ interests into creative strategies and measurable results.

Olivia Burwell

Social Media Freelancer, Social Media Manager, Content Creator, +3

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Hi, I’m Olivia Burwell, a Toronto-based social media and content professional with a passion for storytelling and community building. I specialize in turning ideas into compelling content, planning cohesive campaigns, and growing online communities across multiple platforms. Over the past few years I’ve collaborated with travel brands, student publications, and lifestyle magazines to craft engaging posts, drive audience growth, and deliver on-brand visuals. I love partnering with teams to translate audiences’ interests into creative strategies and measurable results.…Hi, I’m Olivia Burwell, a Toronto-based social media and content professional with a passion for storytelling and community building. I specialize in turning ideas into compelling content, planning cohesive campaigns, and growing online communities across multiple platforms. Over the past few years I’ve collaborated with travel brands, student publications, and lifestyle magazines to craft engaging posts, drive audience growth, and deliver on-brand visuals. I love partnering with teams to translate audiences’ interests into creative strategies and measurable results.

Available to hire

Hi, I’m Olivia Burwell, a Toronto-based social media and content professional with a passion for storytelling and community building. I specialize in turning ideas into compelling content, planning cohesive campaigns, and growing online communities across multiple platforms.

Over the past few years I’ve collaborated with travel brands, student publications, and lifestyle magazines to craft engaging posts, drive audience growth, and deliver on-brand visuals. I love partnering with teams to translate audiences’ interests into creative strategies and measurable results.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Social Media Marketing Coordinator at Lulu Unlimited Inc

January 1, 2020 - October 1, 2022

Developed and implemented social media strategies for Lulu Unlimited’s accounts, focusing on audience growth and engagement; managed content calendars and performance metrics.

Editorial Writer at Society 19

May 1, 2019 - September 1, 2019

Crafted editorial content and blog posts for a Toronto-based audience, contributing to weekly content planning and research.

Editorial Writer at Her Campus Toronto

September 1, 2020 - April 1, 2021

Produced engaging editorial pieces for a university audience, meeting deadlines and collaborating with editors to ensure alignment with brand voice.

Social Media Coordinator at Post City Magazine

August 1, 2023 - December 1, 2024

Managed social channels for Streets Of Toronto/TO Do, increasing brand visibility and engagement; planned and executed contests and promotional campaigns.

Social Media Coordinator at Darling Escapes

April 1, 2024 - January 1, 2025

Managed all content for Darling Escapes Instagram; curated visually appealing content and fostered an active online travel community by responding to comments, messages, and reviews.

Lead Engagement Specialist at The Wellness Marketing Co

March 1, 2025 - September 1, 2025

Developed and implemented strategies for direct message engagement to enhance client communication and drive customer conversions.

Social Media Manager at Travelpreneur

March 1, 2025 - Present

Developed social media strategies and engaging content for 15 client accounts; scheduled content calendars and collaborated with clients to identify key themes and campaigns.

Account Manager at The Social Bee

May 1, 2025 - Present

Managed and executed social media strategies for four diverse client accounts, including Wine Fest, Benji Sleep, Impact Cleaning, and Radiant Sole; planned and tracked content to ensure brand consistency and engagement.