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Hi, I’m Olukemi Ogunbona, a data-driven Product & Data Analyst focused on turning data into actionable insights that shape product strategy, experimentation, and customer engagement. I excel in cross-functional collaboration with product, design, and engineering teams to define success metrics, interpret A/B tests, and deliver evidence-based recommendations that improve user experience and growth. With hands-on experience in data governance, KPI framing, and data storytelling, I build robust analytics pipelines, dashboards, and metrics that empower teams to test ideas, measure impact, and iterate quickly in fast-paced, data-led environments. I’m passionate about using analytics and experimentation to drive product innovation and business results.…Hi, I’m Olukemi Ogunbona, a data-driven Product & Data Analyst focused on turning data into actionable insights that shape product strategy, experimentation, and customer engagement. I excel in cross-functional collaboration with product, design, and engineering teams to define success metrics, interpret A/B tests, and deliver evidence-based recommendations that improve user experience and growth. With hands-on experience in data governance, KPI framing, and data storytelling, I build robust analytics pipelines, dashboards, and metrics that empower teams to test ideas, measure impact, and iterate quickly in fast-paced, data-led environments. I’m passionate about using analytics and experimentation to drive product innovation and business results.

Olukemi Ogunbona

Data Analyst, Data Scientist, Product Designer, +2

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Hi, I’m Olukemi Ogunbona, a data-driven Product & Data Analyst focused on turning data into actionable insights that shape product strategy, experimentation, and customer engagement. I excel in cross-functional collaboration with product, design, and engineering teams to define success metrics, interpret A/B tests, and deliver evidence-based recommendations that improve user experience and growth. With hands-on experience in data governance, KPI framing, and data storytelling, I build robust analytics pipelines, dashboards, and metrics that empower teams to test ideas, measure impact, and iterate quickly in fast-paced, data-led environments. I’m passionate about using analytics and experimentation to drive product innovation and business results.…Hi, I’m Olukemi Ogunbona, a data-driven Product & Data Analyst focused on turning data into actionable insights that shape product strategy, experimentation, and customer engagement. I excel in cross-functional collaboration with product, design, and engineering teams to define success metrics, interpret A/B tests, and deliver evidence-based recommendations that improve user experience and growth. With hands-on experience in data governance, KPI framing, and data storytelling, I build robust analytics pipelines, dashboards, and metrics that empower teams to test ideas, measure impact, and iterate quickly in fast-paced, data-led environments. I’m passionate about using analytics and experimentation to drive product innovation and business results.

Available to hire

Hi, I’m Olukemi Ogunbona, a data-driven Product & Data Analyst focused on turning data into actionable insights that shape product strategy, experimentation, and customer engagement. I excel in cross-functional collaboration with product, design, and engineering teams to define success metrics, interpret A/B tests, and deliver evidence-based recommendations that improve user experience and growth.

With hands-on experience in data governance, KPI framing, and data storytelling, I build robust analytics pipelines, dashboards, and metrics that empower teams to test ideas, measure impact, and iterate quickly in fast-paced, data-led environments. I’m passionate about using analytics and experimentation to drive product innovation and business results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Data Quality Officer at Concentrix – Lloyds Banking Group

September 1, 2024 - September 1, 2024

Conducted data profiling and quality assessments to ensure valid, trustworthy data for performance analytics. Defined data requirements for customer journey and conversion tracking in collaboration with BI and product teams. Implemented metadata and stewardship standards to improve transparency in product metrics reporting. Built SQL-based reports and dashboards to identify data inconsistencies affecting experiment accuracy; streamlined data pipelines with Data Architects for analytics and KPI monitoring.

Data Governance Officer at FedEx

September 1, 2024 - November 5, 2025

Partner with Product and Engineering teams to enhance data tracking and event instrumentation for accurate analytics and experimentation. Designed and deployed data governance frameworks ensuring consistent KPI definitions and standardized product metrics. Built Power BI dashboards visualizing engagement, feature adoption, and conversion trends across digital products. Performed behavioral and performance analysis to inform product optimization and enhanced metadata tagging to ensure complete, experiment-ready data pipelines.

Customer Insight Analyst at Sky Network, UK

September 1, 2023 - September 1, 2023

Analyzed 4,000+ monthly customer interactions to identify usability issues, reducing complaint rates. Designed and tracked A/B tests on service features to measure engagement and satisfaction uplift. Built and maintained interactive dashboards (Power BI, Tableau) for product and CX teams to monitor KPIs. Used SQL and segmentation analysis to understand churn drivers and feature adoption, translating behavioral data into actionable insights that informed roadmap priorities.

Programme Analyst at Women in Successful Careers (WISCAR)

December 1, 2021 - December 1, 2021

Managed analysis of 30+ linked mentorship and training programs to assess engagement and performance. Designed data frameworks for program measurement enabling evidence-based strategy shifts. Conducted impact analysis and segmentation to identify key success factors for participant retention. Built KPI dashboards and reports for leadership stakeholders; transitioned program analytics to a digital environment during COVID-19 and introduced process metrics tracking to drive program improvements.

Business Intelligence Analyst at Kelaura Kreations

September 1, 2019 - September 1, 2019

Developed dashboards and predictive models to analyze customer purchasing trends and marketing impact. Conducted A/B testing for digital campaigns, improving conversion rates. Enhanced forecast accuracy via data-driven demand modeling and scenario analysis. Streamlined data collection and reporting workflows, reducing processing time. Produced executive BI reports to support data-informed strategy and revenue growth; improved data integrity across systems.