George Onwundinjo

Experienced PPC Account Manager with a demonstrated history of working in
Retail, Banking, Insurance and Telecoms industries. Skilled in Paid advertising
Market Research, Digital Strategy, Analytical Skills & Microsoft Excel. Adept in
monitoring and reporting marketing objectives, to maintain necessary internal
communications within the company.
Employment History

Performance Marketing Manager , Lifull Connect, Barcelona
JANUARY 2023 — OCTOBER 2023
● I was responsible for running Google Ads and Criteo campaigns across 8
different markets globally, including France, UK, US and India
● Ensuring profitability across Rental and Buy campaigns for each marketing.
Running A/B testing for Responsive Search Ads and Criteo Display Ads
● Liaising with internal sales teams to collaborate and drive the most leads for
our clients depending on their needs.
● Utilized Performance Max campaigns to help drive monthly incremental
revenues of €25,000. It allowed us to expand into networks that we were not
focusing on.
● Across the markets that I was responsible for the average monthly spend was
€250,000

Paid Search Account Manager , Zazen Media, Remote
MARCH 2022 — NOVEMBER 2022
● Managed the B2B social campaigns for MarkLogic & HyperScience SaaS
companies
● Utilizing lead generation & conversion campaigns to drive leads
● With monthly budgets of $60,000 & $100,000- we have implemented a full
funnel approach with awareness campaigns to build the audience pool on
LinkedIN. Utilizing ABM marketing approaches, running advertising for webinar
and other events.
● Achieved a 30% decrease in the cost per lead by improving targeting and
testing new campaign formats

Paid Search Account Manager , Brain Labs, Remote
AUGUST 2021 — MARCH 2022
● Responsible for managing accounts across M7 in the NL, BE & CZ markets.
● Helping the team audit and restructure the accounts according to best practice
● Updated weekly report commentary, managing daily budgets and assisting the
team with ad-hoc requests from social creative uploads to compiling reports
● Advising team on optimizations & testing based on recent performance

Paid Search Account Manager , Goodstuff, Remote
APRIL 2021 — JULY 2021
● Activating Paid Search and Paid Social for Credit Karma
● Running a mixture of App download campaigns, Search & Display
● Responsible for drivings new customers within the the target CPA
● Achieved the highest number of new acquisitions in a week for Credit Karma
● Reduced the CPA for the Canadian Market by 80% with the help of smart
bidding
● Managing a budget of £400,000 per month