I am an experienced Social Media Manager with a strong background in leading teams of social media professionals. I excel at crafting and executing social media strategies and campaigns, collaborating effectively with content, design, and video teams to deliver compelling brand narratives. My expertise spans social media marketing, team management, client pitching, and using analytics to drive engagement and growth. I have successfully managed social media strategies for various prestigious clients across different sectors including real estate, lifestyle, and corporate gifting. I am passionate about enhancing team performance, optimizing content for platforms, and employing data-driven insights to maximize brand engagement and growth across digital channels.

Pankhuri Argal

I am an experienced Social Media Manager with a strong background in leading teams of social media professionals. I excel at crafting and executing social media strategies and campaigns, collaborating effectively with content, design, and video teams to deliver compelling brand narratives. My expertise spans social media marketing, team management, client pitching, and using analytics to drive engagement and growth. I have successfully managed social media strategies for various prestigious clients across different sectors including real estate, lifestyle, and corporate gifting. I am passionate about enhancing team performance, optimizing content for platforms, and employing data-driven insights to maximize brand engagement and growth across digital channels.

Available to hire

I am an experienced Social Media Manager with a strong background in leading teams of social media professionals. I excel at crafting and executing social media strategies and campaigns, collaborating effectively with content, design, and video teams to deliver compelling brand narratives. My expertise spans social media marketing, team management, client pitching, and using analytics to drive engagement and growth.

I have successfully managed social media strategies for various prestigious clients across different sectors including real estate, lifestyle, and corporate gifting. I am passionate about enhancing team performance, optimizing content for platforms, and employing data-driven insights to maximize brand engagement and growth across digital channels.

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Work Experience

Social Media Manager at The Trend Makers (Now Bauge India)
October 1, 2024 - Present
Developed and executed social media strategies, managed content creation and optimization, handled e-commerce operations, and maintained the company’s online presence across multiple platforms. Played a pivotal role in leading social media teams and managing digital marketing activities.
Social Media Expert & Client Servicing Manager at DPIIT, Ministry of Commerce & Industry, Government of India
September 1, 2024 - September 4, 2025
Led and managed a media team handling execution of marketing strategies for UNNATI 2024 scheme. Developed, implemented, and managed social media strategy after conducting competitive research, platform determination, messaging, and audience identification. Created and published daily social media content to build meaningful customer connections and increase brand awareness and engagement.
Social Media Manager at The Marcom Avenue
September 1, 2024 - September 4, 2025
Led and managed a team of social media executives executing strategies across 11+ accounts, optimizing content for all social media platforms. Spearheaded ideation and execution of social media strategies and worked on key accounts including Titan Corporate Gifting, Reliance MET City, Varun Beverages Limited - RJ Corp, and Elle Decor Home Collection. Developed comprehensive social media strategies for consistent brand messaging and growth. Worked on pitches for high-profile accounts such as Ministry of New & Renewable Energy, Porsche, Vedanta Group, Movin, DLF Thrive & Acquaviva.
Social Media Manager / E-Commerce Intern at Amtex Systems
October 1, 2018 - September 4, 2025
Developed and executed social media strategies, managed content creation and e-commerce operations, and maintained the company’s online presence across multiple platforms. Handled WordPress listings, daily order processing, inventory updates, and collaborated with logistics and courier services. Built relationships with senior executives to understand hiring needs and delivered tailored recruitment solutions.
Assistant Manager - Social Media at Design Pundit
February 1, 2022 - September 4, 2025
Led planning and execution of 360-degree digital marketing campaigns, managed social media activities, built client relationships, and optimized organic performance on social media across diverse sectors such as F&B, FMCG, hospitality, healthcare, real estate, wellness, and interiors. Managed day-to-day social media activities including content seeding, community management, and online reputation management across platforms like Facebook, Instagram, LinkedIn, YouTube, and Twitter.

Education

Bachelor of Technology in Chemical Engineering at Amity University Rajasthan
January 1, 2013 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Consumer Goods, Government, Healthcare, Travel & Hospitality, Media & Entertainment