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I’m Parisa Haghighat—brand builder and creative designer with 10+ years turning doodles, daydreams, and “what if?” moments into bold campaigns people remember. I love solving creative puzzles and making brands stand out with personality. For me, great design isn’t just aesthetics—it’s storytelling, emotion, and creating moments that land. From brand rollouts and partnerships to direct mail and large-format work, I thrive on collaboration, consistency, and bringing ideas to life end to end.…I’m Parisa Haghighat—brand builder and creative designer with 10+ years turning doodles, daydreams, and “what if?” moments into bold campaigns people remember. I love solving creative puzzles and making brands stand out with personality. For me, great design isn’t just aesthetics—it’s storytelling, emotion, and creating moments that land. From brand rollouts and partnerships to direct mail and large-format work, I thrive on collaboration, consistency, and bringing ideas to life end to end.

PARISA HAGHIGHAT

Brand Designer, Graphic Designer, Creative Director, +2

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I’m Parisa Haghighat—brand builder and creative designer with 10+ years turning doodles, daydreams, and “what if?” moments into bold campaigns people remember. I love solving creative puzzles and making brands stand out with personality. For me, great design isn’t just aesthetics—it’s storytelling, emotion, and creating moments that land. From brand rollouts and partnerships to direct mail and large-format work, I thrive on collaboration, consistency, and bringing ideas to life end to end.…I’m Parisa Haghighat—brand builder and creative designer with 10+ years turning doodles, daydreams, and “what if?” moments into bold campaigns people remember. I love solving creative puzzles and making brands stand out with personality. For me, great design isn’t just aesthetics—it’s storytelling, emotion, and creating moments that land. From brand rollouts and partnerships to direct mail and large-format work, I thrive on collaboration, consistency, and bringing ideas to life end to end.

Available to hire

I’m Parisa Haghighat—brand builder and creative designer with 10+ years turning doodles, daydreams, and “what if?” moments into bold campaigns people remember. I love solving creative puzzles and making brands stand out with personality.

For me, great design isn’t just aesthetics—it’s storytelling, emotion, and creating moments that land. From brand rollouts and partnerships to direct mail and large-format work, I thrive on collaboration, consistency, and bringing ideas to life end to end.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Advertising Illustration

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Thai

Advanced

French

Beginner

Swedish

Beginner

Work Experience

Senior Creative Manager | Brand & Design at Truespeed

March 1, 2022 - Present

Champion and evolve Truespeed’s visual identity across all touchpoints, keeping the brand fresh and consistent. Lead creative rollout for the 2018 and 2021 rebrands, and support integrated campaign delivery through direct mail, brochures, exhibitions, social content, presentations, vehicle livery, signage, merchandise, and promotional materials. Manage partnerships such as the Bath Rugby collaboration, delivering stadium graphics, pitch-side ads, fan zones, wayfinding, and supporter experiences. Turn complex business ideas into simple, engaging creative by collaborating with marketing, copy, product, and leadership teams. Run an in-house creative studio while juggling priorities, deadlines, and quality, working closely with agencies, printers, and production partners.

Senior Campaign Manager at Truespeed

December 1, 2016 - March 1, 2022

Deliver integrated offline campaigns aligned to business objectives while maintaining brand consistency. Plan, manage, and optimise ATL and offline activity across key geographic areas including OOH, radio, TV, direct mail, door drops, and sales enablement materials to drive awareness, registrations, and customer growth. Own campaign reporting and analytics using performance and testing insights to optimise future activity. Oversee agency relationships, creative delivery, timelines, budgets, and KPIs to ensure on-time, within-budget delivery. Develop creative concepts and campaign collateral in line with brand guidelines and tone of voice.

Sales & Marketing Executive at Latham Direct

May 1, 2014 - December 1, 2016

Generated sales leads and managed enquiries via CRM. Planned and delivered integrated marketing campaigns across digital, print, and direct mail, with end-to-end project management from concept through design, launch, and reporting. Managed and continuously optimised the company website and online presence. Produced marketing content including website copy, case studies, and sales materials, and monitored SEO, paid search, and campaign performance using Google Analytics. Planned exhibitions, networking events, and client experiences; wrote award and tender submissions; managed marketing budgets and supplier relationships.