Available to hire
I’m a marketing and social media professional with over 4 years of experience in digital engagement and customer relations within the pet industry. I specialize in social media strategy, influencer marketing, and content creation, with a focus on community building and brand growth. I’m passionate about pet wellbeing and enjoy using my skills across major social platforms to boost brand awareness and customer satisfaction.
In my work, I collaborate with brand ambassadors and veterinary professionals to craft engaging campaigns, produce authentic content, and drive measurable outcomes. I thrive on storytelling, creative campaigns, and data-driven optimization to help brands connect with audiences and grow sustainably.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Japanese
Beginner
Work Experience
Owner & Social Media Marketer at Dippy's Designs
May 1, 2024 - May 1, 2024Founded and scaled a pet gear brand; managed Shopify storefront, product photography, and order fulfillment via ShipStation; executed marketing strategy across Instagram and Facebook; built a highly engaged follower base; achieved 300+ annual sales; created authentic community interactions via DMs, story replies, and personalized customer experiences; produced engaging product launches and pet lifestyle content using Lightroom and Photoshop.
Owner & Social Media Marketer at HerbSmith (Remote)
May 1, 2024 - November 10, 2025Created and managed social content across Herbsmith, Simple Food Project, and Medicus Veterinary Diets; generated over 2.7 million views and 650k+ reach across Facebook and Instagram in 3 months via branded video, ambassador campaigns, and targeted engagement strategies; managed daily content and engagement for Herbsmith's Instagram and Facebook; ran social media for sister brands; drove sales through digital engagement and brand storytelling; collaborated with ambassadors and veterinary professionals to support Rx diet orders and customer success.
Social Media Influencer (Remote)
October 1, 2021 - October 1, 2021Partnered with national pet brands to produce creative campaigns; generated 250k+ impressions across platforms via short-form video and photography; designed UGC for paid ads, email campaigns, and social media features.
Veterinary Receptionist & Assistant at Westside Animal Hospital
October 1, 2021 - October 1, 2021Scheduled appointments, managed client check-ins, and maintained medical records; assisted veterinarians with exams, administered vaccines, and held pets for blood draws and procedures; helped fill prescriptions and ensured proper documentation; turned over treatment rooms, sanitized tools, and ensured stocked inventory; led sympathy card donation program for clients of deceased pets.
Pharmacy Technician at Walmart Pharmacy
August 1, 2020 - August 1, 2020Assisted with insurance verification, medication prep, and customer inquiries; ensured accuracy and compliance in prescription handling.
Dog Trainer & Pet Bather at PetSmart
December 1, 2020 - December 1, 2020Trained dogs using positive reinforcement; hosted socialization classes; bathed dogs, expressed glands, and monitored pet wellness during grooming appointments.
Marketing & Customer Service at Herbsmith (Remote)
April 30, 2024 - June 6, 2025Created and managed social content across Herbsmith, Simple Food Project, and Medicus Veterinary Diets, generating over 2.77 million views and 650K+ reach across Facebook and Instagram in 3 months through branded video, ambassador campaigns, and targeted engagement strategies; Managed day-to-day content and engagement for Herbsmith's Instagram and Facebook accounts; Ran social media for sister brands; Drove sales by engaging digitally with prospective consumers; Responded to customer inquiries via Freshdesk, email, phone, and social media platforms; Analyzed content performance and engagement metrics to continually optimize social content and ad stock; Scheduled content via Buffer and tracked success using UTM tags and Instagram analytics; Sought out and collaborated with ambassadors and influencers to grow brand awareness; Collaborated with veterinary professionals to support Rx diet orders.
Social Media Influencer at Remote
May 1, 2024 - May 1, 2024Partnered with national pet brands to produce creative campaigns; generated 250k+ impressions across platforms through short-form video & photography; Designed UGC for use in paid ads, email campaigns, and social media features.
Pharmacy Technician at Walmart Pharmacy Fort Wayne
August 1, 2020 - August 1, 2020Assisted with insurance verification, medication prep, and customer inquiries; Ensured accuracy and compliance in prescription handling.
Dog Trainer & Pet Bather at PetSmart Fort Wayne
December 1, 2020 - December 1, 2020Trained dogs using positive reinforcement and hosted socialization classes; Bathed dogs, expressed glands, and monitored pet wellness during grooming appointments.
Social Media Influencer at Independent / Dippy's Designs
May 1, 2024 - May 1, 2024Partnered with national pet brands to produce creative campaigns; generated 250k+ impressions across platforms through short-form video and photography; designed UGC for use in paid ads, email campaigns, and social media features.
Owner & Social Media Marketer at Dippy's Designs
May 2, 2024 - May 2, 2024Founded and scaled a pet gear brand with custom bio-thane products and branding; managed Shopify storefront, product photography, and order fulfillment via ShipStation; executed marketing strategies across Instagram and Facebook, ambassador campaigns, and targeted engagement; created engaging product launches and pet lifestyle content using Lightroom and Photoshop; collaborated with brand ambassadors and veterinary professionals to support orders and customer success.
Social Media Influencer at Westside Animal Hospital
September 30, 2021 - September 30, 2021Partnered with national pet brands to produce creative campaigns; generated 250k+ impressions across platforms through short-form video and photography; designed UGC for paid ads, email campaigns, and social media features.
Education
Bachelor's in Psychology at University of Saint Francis
January 1, 2014 - January 1, 2016High School Diploma at Northside High School
January 11, 2030 - January 1, 2013Bachelor's degree in Psychology at University of Saint Francis Fort Wayne, IN
January 1, 2014 - January 1, 2016High School Diploma at Northside High School, Fort Wayne, IN
January 1, 2013 - January 1, 2013Educational Psychology at University of Saint Francis
January 1, 2014 - January 1, 2016High School Diploma at Northside High School
January 1, 2013 - January 1, 2013Psychology at University of Saint Francis
January 1, 2014 - January 1, 2016High School Diploma at Northside High School
January 1, 2013 - January 1, 2013Qualifications
Industry Experience
Healthcare, Media & Entertainment, Consumer Goods, Retail, Professional Services, Education
Hire a Social Media Manager
We have the best social media manager experts on Twine. Hire a social media manager in Troy today.