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I’m a Brand Designer operating at the intersection of strategy, design and leadership, shaping brands as systems that build trust, influence market decisions and deliver long-term stakeholder value. I start before visuals—assessing business positioning, stakeholder context and strategic intent—and translate these into scalable visual systems that align how organizations look, communicate and operate. I’ve led 200+ executive and board-level engagements, ensuring brand is a decision-shaping asset that supports credibility, alignment and growth. I’m driven by impact, from the ICTAU Memory Lane Series that positioned Uganda’s ICT sector as a regional authority to the 70% growth in digital audience over seven months.…I’m a Brand Designer operating at the intersection of strategy, design and leadership, shaping brands as systems that build trust, influence market decisions and deliver long-term stakeholder value. I start before visuals—assessing business positioning, stakeholder context and strategic intent—and translate these into scalable visual systems that align how organizations look, communicate and operate. I’ve led 200+ executive and board-level engagements, ensuring brand is a decision-shaping asset that supports credibility, alignment and growth. I’m driven by impact, from the ICTAU Memory Lane Series that positioned Uganda’s ICT sector as a regional authority to the 70% growth in digital audience over seven months.

Namulwa Patra Higenyi

Brand Designer, Designer, Brand Strategist, +4

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I’m a Brand Designer operating at the intersection of strategy, design and leadership, shaping brands as systems that build trust, influence market decisions and deliver long-term stakeholder value. I start before visuals—assessing business positioning, stakeholder context and strategic intent—and translate these into scalable visual systems that align how organizations look, communicate and operate. I’ve led 200+ executive and board-level engagements, ensuring brand is a decision-shaping asset that supports credibility, alignment and growth. I’m driven by impact, from the ICTAU Memory Lane Series that positioned Uganda’s ICT sector as a regional authority to the 70% growth in digital audience over seven months.…I’m a Brand Designer operating at the intersection of strategy, design and leadership, shaping brands as systems that build trust, influence market decisions and deliver long-term stakeholder value. I start before visuals—assessing business positioning, stakeholder context and strategic intent—and translate these into scalable visual systems that align how organizations look, communicate and operate. I’ve led 200+ executive and board-level engagements, ensuring brand is a decision-shaping asset that supports credibility, alignment and growth. I’m driven by impact, from the ICTAU Memory Lane Series that positioned Uganda’s ICT sector as a regional authority to the 70% growth in digital audience over seven months.

Available to hire

I’m a Brand Designer operating at the intersection of strategy, design and leadership, shaping brands as systems that build trust, influence market decisions and deliver long-term stakeholder value. I start before visuals—assessing business positioning, stakeholder context and strategic intent—and translate these into scalable visual systems that align how organizations look, communicate and operate. I’ve led 200+ executive and board-level engagements, ensuring brand is a decision-shaping asset that supports credibility, alignment and growth. I’m driven by impact, from the ICTAU Memory Lane Series that positioned Uganda’s ICT sector as a regional authority to the 70% growth in digital audience over seven months.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Program Manager & Brand Designer (Integrated) at Journey to The Boardroom (JTB) & Journey to The C-suite (JTC)

September 1, 2023 - Present

Designed and institutionalized brand identity systems for executive and board leadership programs, defining how the brand is experienced across 200+ structured sessions and 6 admission cycles. Curated and operationalized multi-stakeholder engagements bringing together governance leaders, senior executives, regulators and professionals from diverse industries, positioning the brand within credible, high-level decision-making environments in Uganda. Engaged a network of 150+ professionals across sectors, ensuring that brand experience remained consistent and aligned across participants, facilitators, partners and institutional stakeholders. Directly contributed to scaling brand visibility and authority, supporting the growth of JTB to 7,000+ LinkedIn followers and launching JTC from 0 to 1,000+ followers within 6 months through consistent brand and content alignment. Worked closely with a wide range of stakeholders including corporate leaders, board members, regulators and industry exper

Product Design & Development Lead (Brand, Experience & Ecosystem Integration) at Explore Uganda (Mobile Application Initiative)

May 1, 2024 - November 1, 2024

Led the end-to-end design coordination and product development of a national tourism application, delivering a digital platform that translates Uganda’s tourism ecosystem into an accessible, user-centered experience catered to multi-racial and multi-cultural tourists. Directed the alignment of product experience, brand identity and strategic positioning, ensuring the platform reflects Uganda’s national brand (“Pearl of Africa”) while remaining intuitive and functional for diverse user groups. Designed and structured user journeys that connect travelers to service providers across the MICE and HORECA sectors, contributing to improved visibility and expanded market access for businesses within the tourism value chain. Led an 80% women team to brand the application as a product positioned within a sector that generates 600,000+ jobs and contributes ~5.5% to Uganda’s GDP, aligning design decisions with broader economic and ecosystem impact. Bridged collaboration between multi-sta

Regional Campaign & Communications Coordinator at TICON Africa Conference (The ICT Association of Uganda) — Uganda & Kenya Partnership

January 1, 2023 - December 31, 2024

Supported strategic publicity and communications for the conference with 300+ attendees, coordinating messaging and campaign deliverables across borders and time zones. While based in Uganda, collaborated with the Ghanaian organizing team to coordinate messaging and campaign deliverables across borders and time zones. Coordinated content and other campaign assets and stakeholder inputs to ensure consistent narrative and timely execution.

Creative Lead (Operations & Delivery) at Kreate Uganda

June 1, 2022 - December 31, 2023

Led the coordination and delivery of design projects, ensuring timely execution and consistent quality across a distributed team of remote designers and collaborators. Established and maintained workflow structures and delivery systems, improving project organization, accountability and turnaround across multiple concurrent projects. Oversaw quality control of creative output, ensuring alignment with project intent, brand direction, and client expectations. Managed collaboration across cross-functional and international teams (designers, strategists, developers), aligning diverse skill sets toward cohesive outcomes. Improved delivery consistency and reduced project delays across multiple concurrent design workflows.

Product Design & Development Lead (Brand, Experience & Ecosystem Integration) at Explore Uganda

May 1, 2024 - November 1, 2024

Led end-to-end design coordination and product development of a national tourism application, delivering a digital platform translating Uganda’s tourism ecosystem into a user-centered experience for multi-racial and multi-cultural travelers. Directed alignment of product experience, brand identity and strategic positioning, ensuring the platform reflects Uganda’s national brand while remaining intuitive for diverse user groups. Designed user journeys connecting travelers to service providers across MICE and HORECA sectors, contributing to increased visibility and market access for tourism businesses. Led an 80% women team to brand the application as a product within a sector generating 600,000+ jobs and ~5.5% of GDP, aligning decisions with broader economic impact. Bridged collaboration between government, private partners, developers and designers to ensure alignment across a 6-month cycle. Translated complex stakeholder needs into clear product structures, flows and interfaces, e

Regional Campaign & Communications Coordinator at ICT Association of Uganda (TICON Africa) (partner role)

January 1, 2023 - December 31, 2024

Supported strategic publicity and communications for TICON Africa conferences with 300+ attendees, enhancing visibility and delegate engagement. Coordinated cross-border messaging and assets with the Ghanaian organizing team (2024) to ensure consistent narrative and timely campaign delivery. Managed content and stakeholder inputs to maintain narrative coherence and timely execution across events in Uganda and Mombasa, Kenya.

Product Design & Development Lead (Brand, Experience & Ecosystem Integration) at Explore Uganda Tourism Application

May 1, 2024 - November 1, 2024

TICON Africa Conference Regional Campaign & Communications Coordinator at The ICT Association of Uganda (TICON Africa Conference)

January 1, 2023 - December 31, 2024

Supported strategic publicity and communications for the two conferences with 300+ attendees from different parts of the world, improving visibility and delegate engagement. While based in Uganda, collaborated with the Ghanaian organizing team (2024) to coordinate messaging and campaign deliverables across borders and time zones. Coordinated content and other campaign assets and stakeholder inputs to ensure consistent narrative and timely execution.

Regional Campaign & Communications Coordinator at The ICT Association of Uganda (TICAU) / TICON Africa Conference

January 1, 2023 - December 31, 2024

Supported strategic publicity and communications for TICON Africa conferences with 300+ attendees, improving visibility and delegate engagement. Coordinated cross-border messaging with the Ghanaian organizing team (2024) to ensure consistent narrative and timely campaign assets and stakeholder inputs.