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I'm Patrick Piña, a Senior Brand Designer who builds scalable brand systems and engaging experiences for global campaigns. Over 15+ years, I’ve led enterprise rebrands, integrated campaigns, and experiential programs that align creative with business goals. I translate complex concepts into visual narratives using typography, storytelling, and design systems. I thrive in cross-functional teams, embrace automation and AI-assisted workflows to boost productivity, and craft marketing assets from concept through execution.…I'm Patrick Piña, a Senior Brand Designer who builds scalable brand systems and engaging experiences for global campaigns. Over 15+ years, I’ve led enterprise rebrands, integrated campaigns, and experiential programs that align creative with business goals. I translate complex concepts into visual narratives using typography, storytelling, and design systems. I thrive in cross-functional teams, embrace automation and AI-assisted workflows to boost productivity, and craft marketing assets from concept through execution.

Patrick Piña

Brand Designer, Designer, Art Director, +2

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I'm Patrick Piña, a Senior Brand Designer who builds scalable brand systems and engaging experiences for global campaigns. Over 15+ years, I’ve led enterprise rebrands, integrated campaigns, and experiential programs that align creative with business goals. I translate complex concepts into visual narratives using typography, storytelling, and design systems. I thrive in cross-functional teams, embrace automation and AI-assisted workflows to boost productivity, and craft marketing assets from concept through execution.…I'm Patrick Piña, a Senior Brand Designer who builds scalable brand systems and engaging experiences for global campaigns. Over 15+ years, I’ve led enterprise rebrands, integrated campaigns, and experiential programs that align creative with business goals. I translate complex concepts into visual narratives using typography, storytelling, and design systems. I thrive in cross-functional teams, embrace automation and AI-assisted workflows to boost productivity, and craft marketing assets from concept through execution.

Available to hire

I’m Patrick Piña, a Senior Brand Designer who builds scalable brand systems and engaging experiences for global campaigns. Over 15+ years, I’ve led enterprise rebrands, integrated campaigns, and experiential programs that align creative with business goals.

I translate complex concepts into visual narratives using typography, storytelling, and design systems. I thrive in cross-functional teams, embrace automation and AI-assisted workflows to boost productivity, and craft marketing assets from concept through execution.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Founder | Senior Brand Designer at Piña Design

January 1, 2002 - Present

Independent design practice providing brand identity, campaign design, and marketing creative for technology, nonprofit, manufacturing, and enterprise organizations. Translated complex technical and business concepts into clear visual communications. Designed presentations, digital campaigns, environmental graphics, trade show experiences, and branded collateral. Produced integrated marketing assets supporting awareness, lead generation, fundraising, and product marketing initiatives.

Senior Marketing Designer | Design Team Lead at BLANCHARD

August 1, 2005 - December 1, 2021

Designed integrated marketing campaigns and digital brand experiences supporting product launches, thought leadership initiatives, and enterprise marketing programs. Created scalable campaign templates and design systems; collaborated with cross-functional teams; supported conference environments and experiential activations; built websites, digital experiences, and branded content using CMS platforms; contributed to creative operations and asset management.

Director, Creative Services | Lead Designer at BLANCHARD

January 1, 2022 - December 1, 2025

Led brand design and creative execution for a global leadership development company, translating brand strategy into scalable visual systems and integrated marketing campaigns across digital and experiential channels. Built and evolved brand systems, templates, and style guides supporting cohesive execution across digital, print, social, web, and experiential touchpoints. Art-directed campaigns and events, including conference environments, large-format graphics, and environmental branding. Implemented SaaS platforms to improve campaign efficiency and collaboration; leveraged AI-assisted workflows and design automation to reduce turnaround time and increase output; managed agency, fabrication, print, and production partners to ensure high-quality execution.