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I am a creative copywriter and journalist based in Bogotá, Colombia, with experience developing integrated campaigns, scripts, manifestos, digital content, and multimedia stories for global and multicultural audiences. My work combines strategic storytelling, research, journalism, and a strong understanding of digital platforms. I have contributed to campaigns for brands across automotive, healthcare, consumer goods, education, and professional services.…I am a creative copywriter and journalist based in Bogotá, Colombia, with experience developing integrated campaigns, scripts, manifestos, digital content, and multimedia stories for global and multicultural audiences. My work combines strategic storytelling, research, journalism, and a strong understanding of digital platforms. I have contributed to campaigns for brands across automotive, healthcare, consumer goods, education, and professional services.

Paula Barbosa

Copywriter, Marketing Consultant, Presenter, +2

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I am a creative copywriter and journalist based in Bogotá, Colombia, with experience developing integrated campaigns, scripts, manifestos, digital content, and multimedia stories for global and multicultural audiences. My work combines strategic storytelling, research, journalism, and a strong understanding of digital platforms. I have contributed to campaigns for brands across automotive, healthcare, consumer goods, education, and professional services.…I am a creative copywriter and journalist based in Bogotá, Colombia, with experience developing integrated campaigns, scripts, manifestos, digital content, and multimedia stories for global and multicultural audiences. My work combines strategic storytelling, research, journalism, and a strong understanding of digital platforms. I have contributed to campaigns for brands across automotive, healthcare, consumer goods, education, and professional services.

Available to hire

I am a creative copywriter and journalist based in Bogotá, Colombia, with experience developing integrated campaigns, scripts, manifestos, digital content, and multimedia stories for global and multicultural audiences. My work combines strategic storytelling, research, journalism, and a strong understanding of digital platforms. I have contributed to campaigns for brands across automotive, healthcare, consumer goods, education, and professional services.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Korean

Beginner

Work Experience

Creative Copywriter at Havas

February 1, 2025 - February 1, 2026

Shapes creative concepts from insight through execution for integrated digital campaigns, including work for Keralty. Develops manifestos, scripts, and multi-format copy for global audiences. Integrates generative AI into research, ideation, and rapid creative prototyping.

Junior Marketing Solutions Consultant at Lambert by LLYC

July 1, 2024 - February 1, 2025

Conceptualized and developed creative campaigns for the U.S., Brazil, and Mexico markets. Led multicultural adaptation, transcreation, and cross-functional client coordination, while supporting brand positioning across digital ecosystems and integrated touchpoints. Worked with brands including MEDC, Yukon, INYO, Aqua, Saníssimo, GE Aerospace, Interfarma, and Bacardí.

Copywriter at MullenLowe SSP3 Colombia

June 1, 2022 - July 1, 2024

Developed research-driven concepts and creative campaigns based on brand strategy and briefs. Produced ATL, BTL, and digital content aligned with integrated campaign goals, and supported campaign execution through social media grids and asset delivery. Worked with MINI, BMW, BMW Motorrad, JETOUR, KARRY, JAC, SP Pro, Smart, and Politécnico Grancolombiano.

Voiceover at Colquímicos

February 1, 2021 - July 1, 2022

Produced and edited voice-over content for institutional and promotional campaigns. Delivered recordings for corporate videos, digital advertisements, and educational content for brands including All Care, Salud Visual, BIRM, and Agrowellness.

Film Producer at Caracol Radio

February 1, 2020 - July 1, 2020

Produced multimedia and journalistic content, including video, photography, and scripts, for major radio networks. Supported live broadcast production and digital content publishing under tight deadlines, and edited and adapted content for Caracol Radio, La W, Oxígeno, Radioacktiva, Tropicana, and Los40.

Digital Journalist at Plaza Capital

February 1, 2017 - November 1, 2020

Created multimedia specials, investigative content, visual journalism, and podcasts across digital platforms.