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I'm Paula Cuadros, a junior graphic designer specializing in visual communication and digital design, with experience creating marketing assets for social media, brand campaigns, and digital platforms. I'm proficient in Adobe Illustrator, Photoshop, and Figma, and I adapt designs for web, social media, and print. I'm familiar with AI-assisted design tools such as ChatGPT and passionate about brand storytelling and collaborative creative environments.…I'm Paula Cuadros, a junior graphic designer specializing in visual communication and digital design, with experience creating marketing assets for social media, brand campaigns, and digital platforms. I'm proficient in Adobe Illustrator, Photoshop, and Figma, and I adapt designs for web, social media, and print. I'm familiar with AI-assisted design tools such as ChatGPT and passionate about brand storytelling and collaborative creative environments.

Paula Cuadros

Graphic Designer, Designer, Illustrator, +2

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I'm Paula Cuadros, a junior graphic designer specializing in visual communication and digital design, with experience creating marketing assets for social media, brand campaigns, and digital platforms. I'm proficient in Adobe Illustrator, Photoshop, and Figma, and I adapt designs for web, social media, and print. I'm familiar with AI-assisted design tools such as ChatGPT and passionate about brand storytelling and collaborative creative environments.…I'm Paula Cuadros, a junior graphic designer specializing in visual communication and digital design, with experience creating marketing assets for social media, brand campaigns, and digital platforms. I'm proficient in Adobe Illustrator, Photoshop, and Figma, and I adapt designs for web, social media, and print. I'm familiar with AI-assisted design tools such as ChatGPT and passionate about brand storytelling and collaborative creative environments.

Available to hire

I’m Paula Cuadros, a junior graphic designer specializing in visual communication and digital design, with experience creating marketing assets for social media, brand campaigns, and digital platforms.

I’m proficient in Adobe Illustrator, Photoshop, and Figma, and I adapt designs for web, social media, and print. I’m familiar with AI-assisted design tools such as ChatGPT and passionate about brand storytelling and collaborative creative environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Freelance Graphic Designer at Laia Santos

September 1, 2022 - Present

Designed logo and visual identity for the artist’s debut single, creating a cohesive visual system. Created merchandising graphics for T-shirts, posters, and tote bags, ensuring brand consistency across print and digital formats. Created marketing visuals supporting music releases and promotional campaigns. Applied design thinking to communicate themes of resilience and hope through visual storytelling. Collaborated on multiple singles, adapting visuals while maintaining a cohesive brand identity.

Graphic Designer Internship at Cuchy

November 1, 2023 - March 1, 2024

Created 12+ weekly visual assets for Instagram and TikTok, including static graphics and short-form video content aligned with brand guidelines. Planned and scheduled content using Meta Business Suite to maintain consistent posting. Analyzed engagement metrics (reach, interactions, profile visits) and presented findings through clear visual reports in PowerPoint, identifying high-performing content. Adapted visual content based on engagement insights across platforms. Supported visual improvements for website and marketing materials using Shopify CMS, including icon design, layout optimization, and print-ready assets. Contributed to an increase in profile visits and content reach, achieving over 10,000 total views through data-informed design decisions.