I’m a copywriter focused on writing clear, persuasive copy that helps businesses connects with their audience and drive action. I have worked in Sales copy, Email Campaigns and social media contents. I am currently looking for a role where I can grow, contribute value and improve conversion focused messaging…

Paul Duru

5.0 (1 review)

I’m a copywriter focused on writing clear, persuasive copy that helps businesses connects with their audience and drive action. I have worked in Sales copy, Email Campaigns and social media contents. I am currently looking for a role where I can grow, contribute value and improve conversion focused messaging…

Available to hire

I’m a copywriter focused on writing clear, persuasive copy that helps businesses connects with their audience and drive action.

I have worked in Sales copy, Email Campaigns and social media contents. I am currently looking for a role where I can grow, contribute value and improve conversion focused messaging

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Language

English
Fluent
Igbo
Fluent

Work Experience

Freelance Copywriter at Self-Employed / Freelance
January 1, 2024 - Present
Wrote high-converting sales copy for brands, startups, and entrepreneurs across multiple industries. Crafted landing pages, sales pages, product descriptions, and email campaigns using proven frameworks such as AIDA and PAS. Collaborated with clients to clarify brand messaging, improve conversions, and strengthen customer engagement. Optimized copy for clarity, emotional impact, and action-driven results.
Junior Copywriter at Digital Marketing Agency (Remote)
June 1, 2023 - December 1, 2023
Wrote website copy, ad creatives, and promotional emails for client campaigns. Conducted audience and competitor research to align messaging with customer pain points. Supported senior copywriters in editing and refining sales content. Helped brands maintain a consistent tone and voice across platforms.
Content & Copy Assistant at Content Studio, Lagos, Nigeria
January 1, 2022 - May 1, 2023
Developed written content for blogs, social media captions, and marketing materials. Edited and proofread copy to ensure clarity, professionalism, and brand consistency. Assisted with campaign ideation and storytelling for digital platforms. Gained hands-on experience in persuasive writing and brand communication.
Freelance Copywriter
January 1, 2024 - Present
Wrote high-converting sales copy for brands, startups, and entrepreneurs across multiple industries. Crafted persuasive landing pages, sales pages, product descriptions, and email campaigns using proven frameworks such as AIDA and PAS. Collaborated with clients to clarify brand messaging, improve conversions, and strengthen customer engagement. Optimized copy for clarity, emotional impact, and action-driven results.
Junior Copywriter at Digital Marketing Agency, Remote
June 1, 2023 - December 31, 2023
Assisted in writing website copy, ad creatives, and promotional emails for client campaigns. Conducted audience and competitor research to align messaging with customer pain points. Supported senior copywriters in editing and refining sales content for improved performance. Helped brands maintain a consistent tone and voice across platforms.
Freelance Copywriter (Sales Copywriter) at Self-employed
January 1, 2024 - Present
Write high-converting sales copy for brands, startups, and entrepreneurs across multiple industries. Craft personas, landing pages, sales pages, product descriptions, and email campaigns using proven frameworks such as AIDA and PAS. Collaborate with clients to clarify brand messaging, improve conversions, and strengthen customer engagement. Optimize copy for clarity, emotional impact, and action-driven results.

Education

Bachelor of Education (B.Ed.) at Imo State University (IMSU), Owerri, Nigeria
October 1, 2015 - November 1, 2019
WAEC at Community Secondary School Owerri, Nigeria
May 1, 2007 - August 1, 2012
WAEC (West Africa Examination Council) at Community Secondary School, Owerri, Nigeria
May 1, 2007 - August 31, 2012
Bachelor of Education (B.Ed.) at Imo State University (IMSU), Owerri, Nigeria
October 1, 2015 - November 30, 2019
Bachelor of Education (B.Ed.) at Imo State University (IMSU), Owerri, Nigeria
October 1, 2015 - November 1, 2019
WAEC (West Africa Examination Council) Certificate at Community Secondary School Owerri, Nigeria
May 1, 2007 - August 1, 2012

Qualifications

Certified Copywriter
December 11, 2025 - January 1, 2026
I got certified by Uzoma Oranebo who mentored me with steb by step intensive directions
Awards Recognition for excellence in written communication and creativity
January 11, 2030 - February 6, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet
    paper Sales Copy

    This project is a sales copy for a client who has a business, her inventory is all about human hairs and wigs and other skin care products for women, clothes from China and Turkey as well

    Her desired goal is to reach out to many customers as possible and increase sales and credibility, i got hired for the job and her feedback delighted me. i don’t just write copies i write words that compel actions from readers through knowing their pain points, use of PAS and AIDA format to carry out the project.