I'm a results-driven digital marketing professional with 10+ years of experience developing and executing multi-channel social media and content strategies that drive measurable brand growth and engagement. I blend strategic thinking with hands-on execution, using data and AI-powered tools to accelerate copywriting, video production, and multilingual content across platforms for diverse clients.…

Paulina Olea

I'm a results-driven digital marketing professional with 10+ years of experience developing and executing multi-channel social media and content strategies that drive measurable brand growth and engagement. I blend strategic thinking with hands-on execution, using data and AI-powered tools to accelerate copywriting, video production, and multilingual content across platforms for diverse clients.…

Available to hire

I’m a results-driven digital marketing professional with 10+ years of experience developing and executing multi-channel social media and content strategies that drive measurable brand growth and engagement.

I blend strategic thinking with hands-on execution, using data and AI-powered tools to accelerate copywriting, video production, and multilingual content across platforms for diverse clients.

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Skills

Experience Level

Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Social Media Manager at Victoria Hospital
July 1, 2018 - October 1, 2019
Orchestrated influencer marketing campaigns, produced high-quality written, visual, and video content, and developed KPI reporting to guide strategy. Overhauled community management to ensure a high-quality brand experience, integrated AI tools (ChatGPT, Perplexity, Gemini) to accelerate copywriting and scripting, and directed the design and production of essential physical assets to maintain cohesive brand identity.
Community Manager at Aquaworld
November 1, 2019 - October 1, 2022
Orchestrated influencer marketing campaigns, produced diverse multimedia content, and built KPI reporting to translate data into actionable insights. Led community management and reputation strategies, leveraging AI tools to speed content development, and directed print and signage design to uphold brand identity.
Community Manager at Kaam Condos
June 1, 2017 - July 1, 2018
Developed bilingual monthly editorial content (English/Spanish), grew and moderated high-engagement social communities, created educational copy for emails, videos, and blogs, managed a high volume of DM traffic, produced creative assets across channels, maintained daily platform updates, and implemented monthly conversion metrics tracking.
Community Manager at Mindset & Skills Academy
May 1, 2016 - March 1, 2017
Led community growth and moderation for a remote education program, created bilingual educational content, managed lead interactions across platforms, and produced high-quality visual assets and copy for campaigns.
Social Media Manager at Digital Resource
November 1, 2022 - January 1, 2026
Orchestrated day-to-day social media for 30+ clients, standardized content calendars and cross-platform workflows; produced multimedia assets and copy; managed Meta and Google Ads campaigns with KPI-driven reporting; led community management and AI-assisted content development to accelerate delivery; partnered with CRM processes for lead/reservation management.

Education

Bachelor of Marketing at Autonomous University of Yucatan
January 11, 2030 - March 30, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Healthcare, Professional Services, Education, Travel & Hospitality

Skills

Experience Level