Senior Media Buyer & E-commerce Strategist with 5 years of experience driving performance marketing and growth across B2B and B2C markets in the United States and Colombia. Currently working as an Account Executive at LinkedIn Marketing Solutions, where I act as a strategic advisor for B2B advertisers—leading discovery, solutioning, campaign setup, measurement, and optimization using Campaign Manager. Previously, I managed Meta Ads and performance marketing initiatives for companies like Townsquare Interactive and Digital Optimizer, focusing on user acquisition, funnel optimization, and sustainable performance rather than short-term traffic. My background combines paid media execution, e-commerce strategy (Shopify), and data-driven analysis to identify growth opportunities, improve efficiency, and align marketing efforts with business objectives. Fluent in English and Spanish, with professional proficiency in Korean, I bring strong analytical thinking, clear communication, and hands-on execution to every project.

Paul Trissler

PRO

Senior Media Buyer & E-commerce Strategist with 5 years of experience driving performance marketing and growth across B2B and B2C markets in the United States and Colombia. Currently working as an Account Executive at LinkedIn Marketing Solutions, where I act as a strategic advisor for B2B advertisers—leading discovery, solutioning, campaign setup, measurement, and optimization using Campaign Manager. Previously, I managed Meta Ads and performance marketing initiatives for companies like Townsquare Interactive and Digital Optimizer, focusing on user acquisition, funnel optimization, and sustainable performance rather than short-term traffic. My background combines paid media execution, e-commerce strategy (Shopify), and data-driven analysis to identify growth opportunities, improve efficiency, and align marketing efforts with business objectives. Fluent in English and Spanish, with professional proficiency in Korean, I bring strong analytical thinking, clear communication, and hands-on execution to every project.

Available to hire

Senior Media Buyer & E-commerce Strategist with 5 years of experience driving performance marketing and growth across B2B and B2C markets in the United States and Colombia.
Currently working as an Account Executive at LinkedIn Marketing Solutions, where I act as a strategic advisor for B2B advertisers—leading discovery, solutioning, campaign setup, measurement, and optimization using Campaign Manager.
Previously, I managed Meta Ads and performance marketing initiatives for companies like Townsquare Interactive and Digital Optimizer, focusing on user acquisition, funnel optimization, and sustainable performance rather than short-term traffic.
My background combines paid media execution, e-commerce strategy (Shopify), and data-driven analysis to identify growth opportunities, improve efficiency, and align marketing efforts with business objectives.
Fluent in English and Spanish, with professional proficiency in Korean, I bring strong analytical thinking, clear communication, and hands-on execution to every project.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Spanish; Castilian
Fluent
English
Fluent
Korean
Advanced
Japanese
Beginner

Work Experience

Account Executive (Marketing Solutions) at LinkedIn
October 1, 2025 - Present
Strategic advisor for B2B advertisers using LinkedIn Marketing Solutions; led discovery, solutioning, and optimization conversations aligned with business objectives; supported full-funnel campaign setup, measurement, and optimization; analyzed performance data and recommended actions to improve results and efficiency.
Marketing & E-commerce Specialist at Digital Optimizer LLC
February 1, 2024 - July 31, 2025
Advertising Manager for the company’s Facebook page and performance marketing strategies for affiliate products.
Media Buyer at Townsquare Interactive
October 1, 2021 - January 31, 2024
Advertising Manager for the company’s Facebook page and performance marketing strategies for user acquisition.
Customer Success & Marketing Specialist at YaKorea
January 1, 2016 - December 31, 2018
Handled front desk duties, reservations, guest communications, and managed guesthouse advertising; maintained social media presence (Facebook and Instagram) to increase bookings.
Cargo Customer Service & Problem Representative at Convergys
March 1, 2015 - December 31, 2015
Handled US AT&T prepaid customer calls; assisted with troubleshooting for signal and internet connectivity.
Business Translator & Commercial Advisor at ILS Colombia
January 1, 2013 - February 28, 2015
Provided real-time business translations; assisted as seller agent for publishing when needed.

Education

Korean Language Program at Bucheon University
January 1, 2016 - December 31, 2018
Elementary Education at PIO XII International School
January 1, 2001 - December 31, 2005
High School Diploma at PIO XII International School
January 1, 2006 - December 31, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Telecommunications, Professional Services, Retail, Software & Internet