I am Jelena Pavković, a sociologist turned journalist with experience analyzing social topics, audiences and the contexts in which people respond to information. Through my work for RTL/Net.hr and 24sata, I learned to connect data, identify patterns, and translate complex information into clear, actionable insights. I enjoy transforming research into engaging content that resonates with diverse audiences. My background in sociology helps me understand human behavior and social trends, and I'm skilled in qualitative research, data interpretation, and clear communication. I'm eager to continue growing in media analysis, content strategy and audience engagement.

Jelena Pavković

I am Jelena Pavković, a sociologist turned journalist with experience analyzing social topics, audiences and the contexts in which people respond to information. Through my work for RTL/Net.hr and 24sata, I learned to connect data, identify patterns, and translate complex information into clear, actionable insights. I enjoy transforming research into engaging content that resonates with diverse audiences. My background in sociology helps me understand human behavior and social trends, and I'm skilled in qualitative research, data interpretation, and clear communication. I'm eager to continue growing in media analysis, content strategy and audience engagement.

Available to hire

I am Jelena Pavković, a sociologist turned journalist with experience analyzing social topics, audiences and the contexts in which people respond to information. Through my work for RTL/Net.hr and 24sata, I learned to connect data, identify patterns, and translate complex information into clear, actionable insights. I enjoy transforming research into engaging content that resonates with diverse audiences.

My background in sociology helps me understand human behavior and social trends, and I’m skilled in qualitative research, data interpretation, and clear communication. I’m eager to continue growing in media analysis, content strategy and audience engagement.

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Language

English
Fluent
Italian
Beginner
German
Beginner

Work Experience

Journalist at RTL / Net.hr
April 1, 2025 - December 1, 2025
Monitored and analyzed social topics and audience interests; researched topics using multiple sources, data, and interviews; proposed content ideas based on identified trends; produced clear and structured written content.
Journalist at 24sata
March 1, 2023 - November 1, 2023
Prepared and wrote online content for various platforms; adapted topics to different target audiences; understood and analyzed reader needs and reactions.
Waitress at Konoba Ribar, Trogir
September 1, 2024 - November 1, 2024
Communicated daily with guests, understanding their needs; worked in a fast-paced, dynamic environment; provided excellent customer service.

Education

Master’s Degree in Sociology at Faculty of Humanities and Social Sciences, University of Split
January 1, 2021 - January 1, 2024
Bachelor’s Degree in Sociology at Faculty of Humanities and Social Sciences, University of Split
January 1, 2018 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services