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I’m a versatile and user-focused UX/UI Designer with 5+ years of experience crafting intuitive digital products for global eCommerce, retail, and hospitality brands. I’m skilled in user research, wireframing, prototyping, testing, and responsive design, with a strong command of front-end technologies and design systems. I’ve helped teams ship accessible, conversion-focused experiences in fast-paced agency settings across Canada, London, and Dubai. I thrive when collaborating cross-functionally—merging business goals with user needs, leading projects from discovery to execution, and building scalable design systems. Based in Waterloo, Ontario, I hold a valid 3-year post-graduate work authorization for Canada and enjoy turning complex problems into clean, delightful user journeys.…I’m a versatile and user-focused UX/UI Designer with 5+ years of experience crafting intuitive digital products for global eCommerce, retail, and hospitality brands. I’m skilled in user research, wireframing, prototyping, testing, and responsive design, with a strong command of front-end technologies and design systems. I’ve helped teams ship accessible, conversion-focused experiences in fast-paced agency settings across Canada, London, and Dubai. I thrive when collaborating cross-functionally—merging business goals with user needs, leading projects from discovery to execution, and building scalable design systems. Based in Waterloo, Ontario, I hold a valid 3-year post-graduate work authorization for Canada and enjoy turning complex problems into clean, delightful user journeys.

Pearl Soares

UI Designer, UX Designer, Web Designer, +3

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I’m a versatile and user-focused UX/UI Designer with 5+ years of experience crafting intuitive digital products for global eCommerce, retail, and hospitality brands. I’m skilled in user research, wireframing, prototyping, testing, and responsive design, with a strong command of front-end technologies and design systems. I’ve helped teams ship accessible, conversion-focused experiences in fast-paced agency settings across Canada, London, and Dubai. I thrive when collaborating cross-functionally—merging business goals with user needs, leading projects from discovery to execution, and building scalable design systems. Based in Waterloo, Ontario, I hold a valid 3-year post-graduate work authorization for Canada and enjoy turning complex problems into clean, delightful user journeys.…I’m a versatile and user-focused UX/UI Designer with 5+ years of experience crafting intuitive digital products for global eCommerce, retail, and hospitality brands. I’m skilled in user research, wireframing, prototyping, testing, and responsive design, with a strong command of front-end technologies and design systems. I’ve helped teams ship accessible, conversion-focused experiences in fast-paced agency settings across Canada, London, and Dubai. I thrive when collaborating cross-functionally—merging business goals with user needs, leading projects from discovery to execution, and building scalable design systems. Based in Waterloo, Ontario, I hold a valid 3-year post-graduate work authorization for Canada and enjoy turning complex problems into clean, delightful user journeys.

Available to hire

I’m a versatile and user-focused UX/UI Designer with 5+ years of experience crafting intuitive digital products for global eCommerce, retail, and hospitality brands. I’m skilled in user research, wireframing, prototyping, testing, and responsive design, with a strong command of front-end technologies and design systems. I’ve helped teams ship accessible, conversion-focused experiences in fast-paced agency settings across Canada, London, and Dubai.

I thrive when collaborating cross-functionally—merging business goals with user needs, leading projects from discovery to execution, and building scalable design systems. Based in Waterloo, Ontario, I hold a valid 3-year post-graduate work authorization for Canada and enjoy turning complex problems into clean, delightful user journeys.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Work Experience

User Experience Designer at Jewlr

July 1, 2025 - Present

Convert User Experience Designer – Contract Full Time. Collaborating with CRO agency to optimize the Shopify Plus storefront, improving key user flows across homepage, PDP, cart, and checkout to reduce drop-off rates and increase conversions. Conducting data-driven design iterations using Microsoft Clarity, heatmaps, A/B testing (Convert), and session recordings to uncover insights and validate design decisions. Applying UX best practices and heuristics to streamline navigation, enhance mobile usability, and deliver frictionless customer journeys. Partnering cross-functionally with merch, marketing, and developers to implement responsive designs while maintaining consistency through the design system.

UX Designer at Bond Brand Loyalty

May 1, 2025 - Present

UX Designer – Freelance (Remote). Supported UX strategy & design for digital loyalty experiences for brands like Microsoft, Adobe & more, aligning business goals with user needs to improve engagement. Created user flows, wireframes, and prototypes in Figma, collaborating with product and client teams to validate and refine concepts. Applied research insights and UX best practices to optimize usability and ensure consistency across digital touchpoints.

UX/UI Designer at Pluro – Shopify Agency

August 1, 2024 - December 1, 2025

UX/UI Designer – Freelance (Remote). Lead UX audits for custom Shopify eCommerce websites, identifying usability issues & delivering data-driven recommendations that enhanced conversion rates by 10-15% & improvements in site speed. Design intuitive wireframes, user flows & sitemaps using Figma and Miro to optimize navigation & elevate cross-device user engagement. Create interactive prototypes on Figma to test & refine UI designs, ensuring cross-platform user experiences are consistent & responsive.

Web Designer (UX/UI) at CrowdRiff

May 1, 2025 - November 1, 2025

Web Designer (UX/UI) – Freelance (Remote). Designed and built responsive Shopify storefront pages, aligning with brand guidelines and modern UX best practices. Collaborated with product and marketing teams to refine layouts, optimize user flows, and support a seamless customer experience. Delivered high-quality, developer-ready designs in Figma and Shopify, ensuring consistency across the site.

UX Designer – Freelance at Fello Agency

April 1, 2024 - May 1, 2025

Lead end-to-end UX design for web projects, audits, user research & prototyping to deliver intuitive, conversion-focused interfaces using Figma and Miro. Develop clear sitemaps & user flows using LucidChart that enhances usability & ensures seamless navigation cross-platform. Work cross-functionally with developers & stakeholders to align business goals with user needs, iterating designs based on data & feedback.

UX/UI Designer at Like Digital & Partners

August 1, 2021 - July 31, 2023

UX/UI Designer – Full Time. Delivered innovative, user-centric interfaces for top-tier luxury brands including The Macallan, Atlantis Resorts, Qatar Duty Free, One & Only Resorts and more, leveraging advanced design techniques & tools like Figma and Sketch to create visually striking, functional digital experiences. Led UX strategy through user research, personas, flows, and information architecture; developed interactive wireframes and prototypes using InVision and Lucid Chart for web and mobile platforms. Collaborated closely with clients & cross-functional teams, resolving complex UX challenges & driving a 20% increase in usability & user satisfaction. Developed a comprehensive design system, ensuring brand consistency & scalable design solutions across all digital touchpoints.

UX/UI Designer at Tech Bay Portal

July 1, 2020 - July 31, 2021

UX/UI Designer – Full Time. Designed intuitive mobile applications for diverse local brands in eCommerce, services, & entertainment, driving user engagement & brand loyalty using Figma and Adobe XD. Integrated neumorphism in a social music app, elevating the brands market presence & reinforcing its innovation credentials. Collaborated with developers to seamlessly integrate front-end designs with back-end systems, enhancing app performance & delivering a smoother user experience. Conducted user research, developed wireframes & prototypes, delivering 10 successful projects that ensure each solution was rooted in user needs & business objectives.

Web Designer & Development – Internship at LearningOnline.xyz

August 1, 2019 - October 1, 2019

Developed & customized the company website on a WordPress CMS, utilizing HTML, CSS, & JavaScript (JS) languages.