Hello, I'm Pedro Leal de Faria, a brand designer and 3D artist based in Abrantes, Portugal. I blend design precision with strategic thinking to elevate brands across print, digital, and spatial experiences, delivering visuals that connect, convert, and endure. Over the past 25+ years, I've led studios and partnered with international clients like World Surf League, Tudor, Shiseido, and EDP. I build production pipelines and modular asset libraries to maintain visual consistency and speed, while crafting immersive brand environments that resonate across channels.

Pedro Leal de Faria

Hello, I'm Pedro Leal de Faria, a brand designer and 3D artist based in Abrantes, Portugal. I blend design precision with strategic thinking to elevate brands across print, digital, and spatial experiences, delivering visuals that connect, convert, and endure. Over the past 25+ years, I've led studios and partnered with international clients like World Surf League, Tudor, Shiseido, and EDP. I build production pipelines and modular asset libraries to maintain visual consistency and speed, while crafting immersive brand environments that resonate across channels.

Available to hire

Hello, I’m Pedro Leal de Faria, a brand designer and 3D artist based in Abrantes, Portugal. I blend design precision with strategic thinking to elevate brands across print, digital, and spatial experiences, delivering visuals that connect, convert, and endure.

Over the past 25+ years, I’ve led studios and partnered with international clients like World Surf League, Tudor, Shiseido, and EDP. I build production pipelines and modular asset libraries to maintain visual consistency and speed, while crafting immersive brand environments that resonate across channels.

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Language

Portuguese
Fluent
English
Fluent

Work Experience

Independent 3D Artist (Co-founder with Ricardo Pinto) at 3Dupla.com
October 1, 2023 - June 14, 2024
Founded and co-led a boutique 3D visualization studio specializing in high-fidelity renderings and branded environments for international clients. Executed 27+ 3D visualization projects over 18 months, enhancing spatial storytelling across retail, hospitality, and experiential events. Strengthened visual consistency and delivery speed by implementing streamlined production pipelines and modular asset libraries. Enabled marketing success for global brands like World Surf League, Tudor, Shiseido, and EDP through immersive 3D environments.
Base 3D Mockup Advanced Effect Freelancer at Freepik
January 1, 2023 - October 31, 2024
Commissioned to develop a high-volume portfolio of advanced mockups for Freepik’s global creative marketplace. Produced over 435 downloadable 3D assets, including interiors, consumer products, and digital devices. Contributed to platform growth by delivering assets optimized for usability, realism, and fast rendering performance.
Graphic Designer & 3D Artist at Freelance
September 1, 2020 - June 14, 2024
Delivered scalable, multi-format design solutions for startups and design studios across Europe. Completed 40+ projects in branding, packaging, visual communication, investor decks, and 3D content, tailored to diverse sectors. Built strong client retention through flexibility, cultural fluency, and consistent delivery of strategic visual outcomes.
Creative Director at Vedra / VPT / Zwypit
December 1, 2018 - August 31, 2020
Led creative operations across three interconnected digital ventures targeting SaaS and martech verticals. Managed a creative team of 4 to deliver integrated campaigns spanning UX/UI, product branding, and digital marketing. Successfully launched visual identities and go-to-market content across three European regions, adapting to local user behaviors.
Creative Director at A Máquina & Culto da Imagem
November 1, 2014 - October 31, 2018
Directed experiential branding projects for major FMCG clients and national cultural events. Designed and implemented the full visual ecosystem for Sumol Summer Fest, including stand builds, brand activations, merchandising and side stage design, increasing social media engagement. Crafted disruptive brand experiences for Lipton, Tabasco and Sumol Remix, boosting point-of-sale visibility and consumer interaction. Held creative leadership roles in top-tier agencies focused on branding, integrated campaigns, and corporate communication, leading projects for Vodafone, Unilever, Allianz, EDP, BP, and Cimpor. Co-founded and scaled N Design Integrado, achieving acquisition by WY Group. Directed cross-functional teams and executed regional brand rollouts in Portugal, Angola, and São Tomé and Príncipe.
Co-founder & 3D Artist at 3Dupla.com
October 1, 2023 - Present
Founded and co-led a boutique 3D visualization studio; delivered 27+ 3D visualization projects over 18 months, enhancing spatial storytelling for retail, hospitality and events. Implemented streamlined production pipelines and modular asset libraries to improve visual consistency and delivery speed. Enabled marketing success for global brands like World Surf League, Tudor, Shiseido, and EDP through immersive 3D environments.
3D Mockup Artist (Freelancer) at Freepik
January 1, 2023 - October 1, 2024
Developed a high-volume portfolio of advanced 3D mockups for Freepik’s global marketplace; produced over 435 downloadable assets including interiors, consumer products and digital devices; optimized assets for usability, realism, and fast rendering.
Creative Director / Senior Designer at Multiple Agencies
January 1, 1998 - December 31, 2014
Held creative leadership roles in top-tier agencies with a focus on branding, integrated campaigns, and corporate communication. Led multidisciplinary projects for major clients such as Vodafone, Unilever, Allianz, EDP, BP, and Cimpor, generating measurable brand recognition. Co-founded and scaled N Design Integrado, achieving acquisition by WY Group through sustained creative excellence.

Education

Interior Design (Unfinished Bachelor’s Degree) at Escola Superior de Artes Decorativas (ESAD)
January 1, 1996 - December 31, 1999
Graphic Design Major (Unfinished) at IADE – Instituto de Artes Visuais Design e Marketing
January 1, 1993 - December 31, 1995
Interior Design (Unfinished Bachelor’s Degree) at Escola Superior de Artes Decorativas (ESAD)
January 1, 1996 - December 31, 1999
Graphic Design Major (Unfinished) at IADE – Instituto de Artes Visuais Design e Marketing
January 1, 1993 - December 31, 1995
Interior Design (Unfinished Bachelor's Degree) at Escola Superior de Artes Decorativas (ESAD)
January 1, 1996 - December 31, 1999
Graphic Design Major (Unfinished) at IADE – Instituto de Artes Visuais Design e Marketing
January 1, 1993 - December 31, 1995
Interior Design (Unfinished Bachelor's Degree) at Escola Superior de Artes Decorativas (ESAD)
January 1, 1996 - January 1, 1999
Graphic Design Major (Unfinished) at IADE – Instituto de Artes Visuais Design e Marketing
January 1, 1993 - January 1, 1995

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Travel & Hospitality, Consumer Goods, Energy & Utilities, Media & Entertainment, Healthcare, Professional Services
    uniE621 Tudor - Vip Lounge Design & 3D Modelling
    I developed the visual concept for Tudor's VIP Lounge during the 2024 Nazaré Big Wave Challenge. Tudor is the title sponsor of the World Surf League's (WSL) Big Wave events in both Nazaré and Maui. The design merges Tudor’s heritage of precision engineering with the dramatic intensity of Nazaré’s giant waves. Using premium materials, dark color palettes, and technical graphics, I created an exclusive, immersive lounge space that appeals to both surf enthusiasts and luxury watch fans. graphicdesigner stand 3D designer
    uniE621 Vinalda - Stand Design & 3D Modelling
    Proposal for the Vinalda Stand at the Lisbon Bar Show. This design seamlessly blends elegant textures with natural materials to showcase Vinalda's portfolio of wines and spirits. Refined graphic elements and warm lighting create a tactile experience that fosters brand cohesion. The outcome is a stand that enhances brand awareness and actively engages professionals in the industry. graphicdesigner designer 3D stand
    uniE621 EDP - Stand Design & 3D Modelling
    EDP's exhibitor stand at the World Surf League Championship in Ericeira showcased the integration of surf culture with the company's tech-forward and sustainability-driven brand. The design combined oceanic shapes and digital elements to create an immersive and educational experience for visitors. This stand improved brand visibility during a major sporting event and provided a memorable, functional space that aligned with EDP's values. graphicdesigner designer stand 3D
    uniE621 HIV360 - Coalition Brand Design & Presentation Design
    The HIV360 Coalition is focused on developing and promoting a standardized core set of outcome measures for adults living with HIV. The brand identity emphasizes global solidarity, inclusion, and actionable change. It incorporates interconnected graphic elements and a color palette that reflects hope and diversity. The deliverables included brand guidelines, institutional reports, and presentation templates — all designed for clarity, accessibility, and consistent messaging across global stakeholders. logo graphicdesigner branding designer presentation
    uniE621 JPMG - Brand Design & Presentation Design
    JPMG is a health care management consultancy based in Paris, founded in 2017. The firm specializes in transformative health solutions. I developed a brand identity and a modular editorial system that effectively communicates professionalism and clarity, making it suitable for pitches and institutional relations. The design features a contemporary, understated color palette and structured layouts for both print and digital media, reinforcing JPMG's position as a trusted global partner in health care advisory. logo graphicdesigner branding designer presentation
    uniE621 The House of Cool - Rebranding
    The House of Cool is a Lisbon-based creative lab with a “no product” rule: everything is limited-edition and crafted with obsessive attention to detail. The rebrand repositions the studio as a curator of original, design-driven experiences — emphasising creativity, originality, and high quality. I introduced a graphic language that balances bold forms and subtle textures, reflecting their ethos: turning the ordinary into the extraordinary. The visual system adapts fluidly across product displays, digital touchpoints, and physical installations. logo graphicdesigner branding designer
    uniE621 Heazy - Brand Design & 3D Modelling
    HEAZY is more than a skatepark; it’s a bold brand that fuses skateboarding, nightlife, and community. By breaking away from traditional skate culture aesthetics, HEAZY carves out a unique identity with an emphasis on being bold and recognizable. The brand's signature symbol is a geometric "H" in negative space, representing strength and creativity. Its color palette features dynamic orange for energy and black for contrast. The typography combines upper and lowercase letters for distinctiveness and legibility. Overall, the aesthetic is modern and adaptable across merchandise and digital platforms. Rejecting predictable design choices, HEAZY creates a unique visual language that reinforces its rebellious spirit. Each product acts as a mobile statement of identity, expanding the brand's presence. logo graphicdesigner branding designer 3D
    uniE621 Cuzco - Brand Design
    CUZCO is a South American-inspired restaurant that combines rich culinary traditions with a vibrant atmosphere across three distinct spaces. Named after the historic Peruvian city, CUZCO embodies curiosity and cultural fusion. The restaurant's visual identity features the Chakana, an ancient Incan symbol that represents connection. It utilizes a color palette of deep green and copper, reflecting tropical landscapes and warmth. Custom typography, inspired by Incan petroglyphs, adds a historical touch. logo graphicdesigner branding
    uniE621 +Nutrir - Brand Design
    In a market that values health and well-being, +NUTRIR stands out as a top natural products brand. Many brands use overused green leaf symbols and complicated designs, so there is a strong need for differentiation. +NUTRIR focuses on simplicity, elegance, and a modern vintage style. The key design elements are: • Rectangle: A clear shape that symbolizes precision and simplicity. • Color Palette: A bold mix of earthy browns and natural greens. • Classic Typeface: Timeless and stylish, representing the brand’s identity. • “+” Symbol: Integrated into the name to enhance the brand image and symbolize health. The visual identity mirrors important aspects of a healthy lifestyle, such as water, fruits, vegetables, cereals, seeds, and nuts. This allows for the creation of eye-catching striped patterns. The color palette flows from vibrant greens to rich earth tones, clearly communicating product qualities. logo graphicdesigner webdesigner designer branding branddesign graphicdesign
    uniE621 Calisthenics - Center Brand Design
    Calisthenics Center is the go-to place for bodyweight training, focusing on strength and precise movement. Originally an online platform, it will become a physical space for athletes and enthusiasts to improve their skills. The Center offers training programs, coaching, and competitions, elevating calisthenics to an art form. The brand identity is strong, dynamic, and simple. It features bold text and basic shapes that reflect the discipline's core ideas. A monochrome color scheme with bright highlights enhances clarity. This identity sets Calisthenics Center as a standard for excellence in the field. logo graphicdesigner branding designer branddesign graphicdesign