I'm Phil Urso, a passionate, detail-oriented designer with 25 years of experience in graphic design, UX/UI, brand identity, and omni-channel marketing. I love turning complex problems into clear, compelling brand experiences, and I thrive in roles that combine creative exploration with practical execution. I feel at home behind a computer, a whiteboard, or a welding torch, and I enjoy getting my hands dirty making cool stuff with teams. I'm always listening and leading with empathy, and I stay curious about current trends and technology. I graduated with honors from the Columbus College of Art & Design in 1999 with a BFA in Advertising Design & Marketing.…

Phil Urso

I'm Phil Urso, a passionate, detail-oriented designer with 25 years of experience in graphic design, UX/UI, brand identity, and omni-channel marketing. I love turning complex problems into clear, compelling brand experiences, and I thrive in roles that combine creative exploration with practical execution. I feel at home behind a computer, a whiteboard, or a welding torch, and I enjoy getting my hands dirty making cool stuff with teams. I'm always listening and leading with empathy, and I stay curious about current trends and technology. I graduated with honors from the Columbus College of Art & Design in 1999 with a BFA in Advertising Design & Marketing.…

Available to hire

I’m Phil Urso, a passionate, detail-oriented designer with 25 years of experience in graphic design, UX/UI, brand identity, and omni-channel marketing. I love turning complex problems into clear, compelling brand experiences, and I thrive in roles that combine creative exploration with practical execution. I feel at home behind a computer, a whiteboard, or a welding torch, and I enjoy getting my hands dirty making cool stuff with teams.

I’m always listening and leading with empathy, and I stay curious about current trends and technology. I graduated with honors from the Columbus College of Art & Design in 1999 with a BFA in Advertising Design & Marketing.

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Language

English
Fluent

Work Experience

Senior Consultant at Slalom
December 30, 2025 - Present
Led brand identity updates and website improvements for major clients, including Nationwide Children’s Hospital. Launched a new non-profit brand, The Kid's Mental Health Foundation. We collaborated with leadership to define brand standards, reorganized hundreds of content pieces, refreshed the CMS, and site navigation.
Creative Director at WD Partners
January 1, 2021 - December 31, 2021
Directed design strategy and execution for high-profile clients (Aramark, CVS Pharmacy, Dick’s Sporting Goods, Huntington Bank, Scott’s, Pfizer). Built brand systems, packaging, and digital experiences while mentoring multidisciplinary teams.
Senior Art Director at IBM iX / Resource Ammirati
January 1, 2020 - December 31, 2020
Developed a suite of responsive e-commerce templates for Barbie and Hot Wheels; aligned cross-brand UI patterns and promotions within a shared CMS and shopping flow, enhancing consistency and conversion.
Art Director at SBC Advertising
January 1, 2019 - December 31, 2019
Created integrated campaigns for Elmers, Krazy Glue, X-Acto, Kenda Tires, and A.J. Wright; maintained cohesive brand language with strong typography across print and digital channels.
Senior Designer at Resource Interactive
January 1, 2018 - December 31, 2018
Delivered digital experiences for VS Pink, Hot Topic, Bath & Body Works, ACE Hardware, Bose, and Chico’s; developed design systems and responsive templates.
Senior Designer at Gravity
January 1, 2011 - December 31, 2011
Led branding and packaging projects for Procter & Gamble, Helzberg Diamonds, Ross Labs, Sara Lee, and USGA; contributed to multi-channel consumer product design initiatives.
Designer at Doe Anderson
January 1, 2002 - January 1, 2003
Executed branding and advertising concepts for Fifth Third Bank, Valvoline, Maker’s Mark, Canadian Club, Skoal, Lexmark, and Murray; produced cohesive print and digital collateral.
Designer at Out Of The Box
December 30, 1999 - December 30, 2000
Developed campaigns and collateral for Daimler, Columbus Blue Jackets, Capitol Equities, Liqui-Box, and Qbiquity; focused on consistent brand storytelling across channels.

Education

Bachelor of Fine Arts (BFA) in Advertising Design & Marketing at Columbus College of Art & Design (CCAD)
September 1, 1995 - June 1, 1999

Qualifications

Add your qualifications or awards here.

Industry Experience

Healthcare, Retail, Consumer Goods, Media & Entertainment, Software & Internet, Education, Professional Services, Financial Services, Travel & Hospitality, Government, Non-Profit Organization, Wholesale & Distribution