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I am a Marketing graduate from the University of Tennessee (May '25) with a track record of turning creative strategy into measurable growth. My experience spans high-level agency account services and hands-on digital management, consistently delivering results under tight deadlines. Key Achievements & Experience Social Media Growth: At PWR Media, I drove a 25% increase in music streams and over 1.4 million organic impressions for artist Clayton Mullen. Award-Winning Strategy: I led the winning team of the InfuZion 2024 Program at Zimmerman Advertising, pitching a comprehensive campaign to agency and Planet Fitness executives. Budget Management: Developed a full-scale marketing campaign managing a $4,000,000 media budget. Brand Development: Conducted market research and executed release plans for national spirits brands like Silverbelly Whiskey and Bradshaw Bourbon. What Makes Me Stand Out I don’t just create content; I build systems that perform. I increased account engagement by 239% using a data-driven approach , and I am proficient in technical tools like Tableau, Google Analytics, and the Omni Marketing Platform to ensure every creative decision is backed by insights.…I am a Marketing graduate from the University of Tennessee (May '25) with a track record of turning creative strategy into measurable growth. My experience spans high-level agency account services and hands-on digital management, consistently delivering results under tight deadlines. Key Achievements & Experience Social Media Growth: At PWR Media, I drove a 25% increase in music streams and over 1.4 million organic impressions for artist Clayton Mullen. Award-Winning Strategy: I led the winning team of the InfuZion 2024 Program at Zimmerman Advertising, pitching a comprehensive campaign to agency and Planet Fitness executives. Budget Management: Developed a full-scale marketing campaign managing a $4,000,000 media budget. Brand Development: Conducted market research and executed release plans for national spirits brands like Silverbelly Whiskey and Bradshaw Bourbon. What Makes Me Stand Out I don’t just create content; I build systems that perform. I increased account engagement by 239% using a data-driven approach , and I am proficient in technical tools like Tableau, Google Analytics, and the Omni Marketing Platform to ensure every creative decision is backed by insights.

Pierce

Social Media Manager, Social Media Freelancer, Digital Marketer, +3

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I am a Marketing graduate from the University of Tennessee (May '25) with a track record of turning creative strategy into measurable growth. My experience spans high-level agency account services and hands-on digital management, consistently delivering results under tight deadlines. Key Achievements & Experience Social Media Growth: At PWR Media, I drove a 25% increase in music streams and over 1.4 million organic impressions for artist Clayton Mullen. Award-Winning Strategy: I led the winning team of the InfuZion 2024 Program at Zimmerman Advertising, pitching a comprehensive campaign to agency and Planet Fitness executives. Budget Management: Developed a full-scale marketing campaign managing a $4,000,000 media budget. Brand Development: Conducted market research and executed release plans for national spirits brands like Silverbelly Whiskey and Bradshaw Bourbon. What Makes Me Stand Out I don’t just create content; I build systems that perform. I increased account engagement by 239% using a data-driven approach , and I am proficient in technical tools like Tableau, Google Analytics, and the Omni Marketing Platform to ensure every creative decision is backed by insights.…I am a Marketing graduate from the University of Tennessee (May '25) with a track record of turning creative strategy into measurable growth. My experience spans high-level agency account services and hands-on digital management, consistently delivering results under tight deadlines. Key Achievements & Experience Social Media Growth: At PWR Media, I drove a 25% increase in music streams and over 1.4 million organic impressions for artist Clayton Mullen. Award-Winning Strategy: I led the winning team of the InfuZion 2024 Program at Zimmerman Advertising, pitching a comprehensive campaign to agency and Planet Fitness executives. Budget Management: Developed a full-scale marketing campaign managing a $4,000,000 media budget. Brand Development: Conducted market research and executed release plans for national spirits brands like Silverbelly Whiskey and Bradshaw Bourbon. What Makes Me Stand Out I don’t just create content; I build systems that perform. I increased account engagement by 239% using a data-driven approach , and I am proficient in technical tools like Tableau, Google Analytics, and the Omni Marketing Platform to ensure every creative decision is backed by insights.

Available to hire

I am a Marketing graduate from the University of Tennessee (May '25) with a track record of turning creative strategy into measurable growth. My experience spans high-level agency account services and hands-on digital management, consistently delivering results under tight deadlines.

Key Achievements & Experience

Social Media Growth: At PWR Media, I drove a 25% increase in music streams and over 1.4 million organic impressions for artist Clayton Mullen.

Award-Winning Strategy: I led the winning team of the InfuZion 2024 Program at Zimmerman Advertising, pitching a comprehensive campaign to agency and Planet Fitness executives.

Budget Management: Developed a full-scale marketing campaign managing a $4,000,000 media budget.

Brand Development: Conducted market research and executed release plans for national spirits brands like Silverbelly Whiskey and Bradshaw Bourbon.

What Makes Me Stand Out
I don’t just create content; I build systems that perform. I increased account engagement by 239% using a data-driven approach , and I am proficient in technical tools like Tableau, Google Analytics, and the Omni Marketing Platform to ensure every creative decision is backed by insights.

Skills

Canva

CapCut

Tableau

Experience Level

Canva

Expert

CapCut

Expert

Tableau

Expert

Work Experience

Artist Social Media Management at PWR Media

May 1, 2025 - Present

Manage end-to-end social media presence for Clayton Mullen, achieving 1.4M+ organic impressions and driving a 25% increase in music streams. Edit and curate content to maintain a cohesive brand image across digital platforms, delivering projects under tight deadlines with high quality. Grew total unique viewers by 161% using fully organic methods, expanding online reach and brand visibility. Implemented a data-driven content strategy that increased overall account engagement by 239%.

Account Services Intern at The Tombras Group

October 1, 2024 - December 1, 2024

Worked with the account services group to develop strategy and execute campaigns for Spirit Airlines. Maintained client status documents, coordinated client calls, and captured meeting notes. Pulled client reports and helped build internal presentation decks for team and client meetings. Gained exposure to client communication, project management, and data-driven reporting.

Retail Account Services Intern at Zimmerman Advertising, Omnicom Media Group

June 1, 2024 - August 1, 2024

Supported the Account Services department on the Planet Fitness account, ensuring seamless operations and effective client communication. Managed creative timelines for campaigns, including developing briefs and conducting competitive analysis. Led the InfuZion 2024 Program winning team, demonstrating leadership and innovative thinking. Developed a comprehensive campaign as part of the internship final project, managing a $4,000,000 media budget.

Marketing Intern at Silver Screen Bottling Company

June 1, 2023 - August 1, 2023

Drove brand visibility and engagement for Silverbelly Whiskey, Bradshaw Bourbon, and McTavish Spirits through interactive activities, sampling, and effective use of social media and marketing channels. Conducted market research and engaged with potential clients to gain a comprehensive understanding of alcohol products and market trends. Played a key role in developing marketing plans for upcoming releases, incorporating market insights and customer preferences to maximize product success.