Available to hire
Hello! I’m Pochao Wang, a Strategic Paid Media Specialist based in Taipei with over 7 years of experience driving scalable revenue growth for premium D2C and e-commerce brands. I excel in data-driven performance marketing across Meta, Google, and Amazon Ads, and I have hands-on experience building end-to-end analytics dashboards and automated reporting to inform ROI-focused decisions.
I collaborate with global stakeholders to align KPIs and optimize cross-channel campaigns, and I enjoy turning complex data into actionable insights that spark growth.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Advanced
Japanese
Fluent
Work Experience
Marketing Specialist at Blue Co.
November 1, 2020 - March 1, 2024Managed paid media, data accuracy across conversion funnels and server-side tagging (GA, Meta Pixel). Optimized digital advertising campaigns for the Japanese market with a focus on technical KPIs and premium market expectations. Collaborated with global stakeholders to align performance standards across diverse international reseller landscapes.
Digital Marketing Manager at DAC Inc.
November 1, 2019 - May 1, 2020Led analytics for Suntory Wellness, utilizing behavioral segmentation to drive a 16% YoY conversion increase in e-commerce. Standardized revenue reporting protocols for international accounts to ensure cross-channel consistency and actionable insights.
Education
Japanese Language Study at JET Academy, Japanese Language School
January 1, 2014 - January 1, 2016Compulsory Military Service at ROCAir Force
January 1, 2012 - January 1, 2013Bachelor of Sociology at Soochow University
January 1, 2008 - January 1, 2012Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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