Hello! I'm Pochao Wang, a Strategic Paid Media Specialist based in Taipei with over 7 years of experience driving scalable revenue growth for premium D2C and e-commerce brands. I excel in data-driven performance marketing across Meta, Google, and Amazon Ads, and I have hands-on experience building end-to-end analytics dashboards and automated reporting to inform ROI-focused decisions. I collaborate with global stakeholders to align KPIs and optimize cross-channel campaigns, and I enjoy turning complex data into actionable insights that spark growth.

Pochao Wang

Hello! I'm Pochao Wang, a Strategic Paid Media Specialist based in Taipei with over 7 years of experience driving scalable revenue growth for premium D2C and e-commerce brands. I excel in data-driven performance marketing across Meta, Google, and Amazon Ads, and I have hands-on experience building end-to-end analytics dashboards and automated reporting to inform ROI-focused decisions. I collaborate with global stakeholders to align KPIs and optimize cross-channel campaigns, and I enjoy turning complex data into actionable insights that spark growth.

Available to hire

Hello! I’m Pochao Wang, a Strategic Paid Media Specialist based in Taipei with over 7 years of experience driving scalable revenue growth for premium D2C and e-commerce brands. I excel in data-driven performance marketing across Meta, Google, and Amazon Ads, and I have hands-on experience building end-to-end analytics dashboards and automated reporting to inform ROI-focused decisions.

I collaborate with global stakeholders to align KPIs and optimize cross-channel campaigns, and I enjoy turning complex data into actionable insights that spark growth.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Advanced
Japanese
Fluent

Work Experience

Marketing Specialist at Blue Co.
November 1, 2020 - March 1, 2024
Managed paid media, data accuracy across conversion funnels and server-side tagging (GA, Meta Pixel). Optimized digital advertising campaigns for the Japanese market with a focus on technical KPIs and premium market expectations. Collaborated with global stakeholders to align performance standards across diverse international reseller landscapes.
Digital Marketing Manager at DAC Inc.
November 1, 2019 - May 1, 2020
Led analytics for Suntory Wellness, utilizing behavioral segmentation to drive a 16% YoY conversion increase in e-commerce. Standardized revenue reporting protocols for international accounts to ensure cross-channel consistency and actionable insights.

Education

Japanese Language Study at JET Academy, Japanese Language School
January 1, 2014 - January 1, 2016
Compulsory Military Service at ROCAir Force
January 1, 2012 - January 1, 2013
Bachelor of Sociology at Soochow University
January 1, 2008 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Software & Internet