I am a results-driven Performance Marketing Specialist with over three years of experience. I specialize in full-cycle User Acquisition across Meta and Google Ads for both B2B and B2C services. My approach focuses on maximizing ROI through cost minimization and data-driven A/B testing. I thrive on generating high-quality leads at competitive costs and constantly seek new strategies to achieve better results in digital marketing.

Palina Dakimovich

I am a results-driven Performance Marketing Specialist with over three years of experience. I specialize in full-cycle User Acquisition across Meta and Google Ads for both B2B and B2C services. My approach focuses on maximizing ROI through cost minimization and data-driven A/B testing. I thrive on generating high-quality leads at competitive costs and constantly seek new strategies to achieve better results in digital marketing.

Available to hire

I am a results-driven Performance Marketing Specialist with over three years of experience. I specialize in full-cycle User Acquisition across Meta and Google Ads for both B2B and B2C services. My approach focuses on maximizing ROI through cost minimization and data-driven A/B testing. I thrive on generating high-quality leads at competitive costs and constantly seek new strategies to achieve better results in digital marketing.

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Experience Level

Language

Russian
Fluent
Belarusian
Fluent
English
Advanced
Polish
Beginner

Work Experience

Performance Marketing & UA Specialist at SIIAMI Sp. z o.o.
February 1, 2023 - Present
Managed end-to-end performance marketing campaigns focusing on measurable growth and budget efficiency. Achieved exceptional CPLs for B2B Legalization and Accounting services while independently developing and launching Google Search campaigns for specialized services.
Freelance Digital Marketer & Content Strategist at Self-Employed
January 1, 2023 - January 1, 2024
Managed performance campaigns across multiple B2C brands with a strong focus on increasing conversion rates and lead volume. Provided comprehensive consulting and hands-on content planning for social media strategy.
Office Manager at FLLC 'Prudenko Investments Ltd'
July 1, 2019 - December 1, 2022
Demonstrated strong organizational and administrative project management skills, maintaining daily business correspondence in English and systematizing documentation.

Education

Bachelors in Administration Management at Wyższa Szkoła Kadr Menedżerskich
January 1, 2021 - January 1, 2024
Bachelors in Teaching English at Minsk State Linguistic University
January 1, 2017 - January 1, 2022

Qualifications

Meta Ads Strategy & Analytics Certificate
January 11, 2030 - December 9, 2025
Google Ads for Beginners
January 11, 2030 - December 9, 2025

Industry Experience

Professional Services, Media & Entertainment, Education

Experience Level

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