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I’m Pongpanot Phokrachang, an SEO specialist and team lead with 8+ years of experience helping brands grow through technical SEO, data-driven strategy, and strong execution. I focus on technical and architectural SEO improvements, keyword research and competitor intelligence, and turning search performance data into clear monthly roadmaps for measurable organic growth. I’ve led audits and campaign strategy across multi-industry clients, built repeatable SEO production workflows, and mentored junior specialists to deliver high-quality results. Alongside technical foundations, I’m hands-on with SEM and multi-channel performance planning, high-impact white-hat link building, and reporting that connects search insights to business outcomes—ultimately improving visibility, conversions, and client retention.…I’m Pongpanot Phokrachang, an SEO specialist and team lead with 8+ years of experience helping brands grow through technical SEO, data-driven strategy, and strong execution. I focus on technical and architectural SEO improvements, keyword research and competitor intelligence, and turning search performance data into clear monthly roadmaps for measurable organic growth. I’ve led audits and campaign strategy across multi-industry clients, built repeatable SEO production workflows, and mentored junior specialists to deliver high-quality results. Alongside technical foundations, I’m hands-on with SEM and multi-channel performance planning, high-impact white-hat link building, and reporting that connects search insights to business outcomes—ultimately improving visibility, conversions, and client retention.

Pongpanot Phokrachang

SEO Expert, Link Building Specialist, Digital Marketer

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I’m Pongpanot Phokrachang, an SEO specialist and team lead with 8+ years of experience helping brands grow through technical SEO, data-driven strategy, and strong execution. I focus on technical and architectural SEO improvements, keyword research and competitor intelligence, and turning search performance data into clear monthly roadmaps for measurable organic growth. I’ve led audits and campaign strategy across multi-industry clients, built repeatable SEO production workflows, and mentored junior specialists to deliver high-quality results. Alongside technical foundations, I’m hands-on with SEM and multi-channel performance planning, high-impact white-hat link building, and reporting that connects search insights to business outcomes—ultimately improving visibility, conversions, and client retention.…I’m Pongpanot Phokrachang, an SEO specialist and team lead with 8+ years of experience helping brands grow through technical SEO, data-driven strategy, and strong execution. I focus on technical and architectural SEO improvements, keyword research and competitor intelligence, and turning search performance data into clear monthly roadmaps for measurable organic growth. I’ve led audits and campaign strategy across multi-industry clients, built repeatable SEO production workflows, and mentored junior specialists to deliver high-quality results. Alongside technical foundations, I’m hands-on with SEM and multi-channel performance planning, high-impact white-hat link building, and reporting that connects search insights to business outcomes—ultimately improving visibility, conversions, and client retention.

Available to hire

I’m Pongpanot Phokrachang, an SEO specialist and team lead with 8+ years of experience helping brands grow through technical SEO, data-driven strategy, and strong execution. I focus on technical and architectural SEO improvements, keyword research and competitor intelligence, and turning search performance data into clear monthly roadmaps for measurable organic growth.

I’ve led audits and campaign strategy across multi-industry clients, built repeatable SEO production workflows, and mentored junior specialists to deliver high-quality results. Alongside technical foundations, I’m hands-on with SEM and multi-channel performance planning, high-impact white-hat link building, and reporting that connects search insights to business outcomes—ultimately improving visibility, conversions, and client retention.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Intermediate

Thai

Fluent

Work Experience

SEO Specialist & Team Lead at Move Ahead Media

May 1, 2025 - Present

Designed and delivered technical SEO training frameworks for junior specialists, standardizing agency workflows and improving delivery efficiency. Led end-to-end SEO strategy for high-value clients including technical architecture audits, content hierarchy, keyword mapping, and monthly performance reporting. Partnered with account managers to translate granular search data into actionable business insights. Diagnosed systemic SEO bottlenecks related to indexing and crawling and built scalable frameworks to prevent recurring issues.

SEO Account Manager → Senior SEO Account Manager at TBS Marketing

June 1, 2019 - April 30, 2025

Managed end-to-end SEO campaigns across a diverse client portfolio, meeting strict timelines while driving organic traffic growth. Developed tailored strategies to improve crawlability, indexation, and conversion performance across complex websites. Provided technical mentorship to SEO specialists covering keyword research, backlink mapping, and competitive analysis. Led white-hat backlink acquisition efforts to elevate domain authority and support ranking growth, and delivered performance reporting and roadmaps to C-suite stakeholders.

Online Marketing Specialist at MTM Academy

August 1, 2018 - March 31, 2019

Planned and executed integrated digital marketing campaigns focused on promotions and events to drive direct revenue. Managed and optimized cross-channel paid social budgets using A/B testing to improve reach and conversion efficiency. Directed social media operations across Facebook, Instagram, and YouTube, coordinating with external agencies to keep campaigns on schedule.

Digital Marketing Specialist at Movefast Co., Ltd.

August 1, 2017 - July 31, 2018

Built, monitored, and optimized paid advertising campaigns across Facebook, Instagram, and LINE with a focus on meeting ROI targets. Partnered with sales teams to incorporate real-time consumer insights into marketing assets, improving ad relevance and conversion rates.