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Hi, I’m Poornima Verma. I’m an Art Director and Creative Project Lead with 7+ years of experience delivering high-quality work on projects valued at $1M+. I thrive in fast-paced, agile environments, collaborating across cross-functional teams to shape UX/UI design, visual storytelling, and brand systems. I’m passionate about aligning creative output with business objectives and stakeholder goals, and I enjoy optimizing production pipelines to boost efficiency and impact. I’m an award-winning designer with Platinum Graphis, Clio, and Addy recognitions. I enjoy mentoring teams, solving complex design challenges, and continually learning new skills to raise the bar on every project.…Hi, I’m Poornima Verma. I’m an Art Director and Creative Project Lead with 7+ years of experience delivering high-quality work on projects valued at $1M+. I thrive in fast-paced, agile environments, collaborating across cross-functional teams to shape UX/UI design, visual storytelling, and brand systems. I’m passionate about aligning creative output with business objectives and stakeholder goals, and I enjoy optimizing production pipelines to boost efficiency and impact. I’m an award-winning designer with Platinum Graphis, Clio, and Addy recognitions. I enjoy mentoring teams, solving complex design challenges, and continually learning new skills to raise the bar on every project.

Poornima Verma

Graphic Designer, Art Director, Creative Director, +7

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Hi, I’m Poornima Verma. I’m an Art Director and Creative Project Lead with 7+ years of experience delivering high-quality work on projects valued at $1M+. I thrive in fast-paced, agile environments, collaborating across cross-functional teams to shape UX/UI design, visual storytelling, and brand systems. I’m passionate about aligning creative output with business objectives and stakeholder goals, and I enjoy optimizing production pipelines to boost efficiency and impact. I’m an award-winning designer with Platinum Graphis, Clio, and Addy recognitions. I enjoy mentoring teams, solving complex design challenges, and continually learning new skills to raise the bar on every project.…Hi, I’m Poornima Verma. I’m an Art Director and Creative Project Lead with 7+ years of experience delivering high-quality work on projects valued at $1M+. I thrive in fast-paced, agile environments, collaborating across cross-functional teams to shape UX/UI design, visual storytelling, and brand systems. I’m passionate about aligning creative output with business objectives and stakeholder goals, and I enjoy optimizing production pipelines to boost efficiency and impact. I’m an award-winning designer with Platinum Graphis, Clio, and Addy recognitions. I enjoy mentoring teams, solving complex design challenges, and continually learning new skills to raise the bar on every project.

Available to hire

Hi, I’m Poornima Verma. I’m an Art Director and Creative Project Lead with 7+ years of experience delivering high-quality work on projects valued at $1M+. I thrive in fast-paced, agile environments, collaborating across cross-functional teams to shape UX/UI design, visual storytelling, and brand systems. I’m passionate about aligning creative output with business objectives and stakeholder goals, and I enjoy optimizing production pipelines to boost efficiency and impact.

I’m an award-winning designer with Platinum Graphis, Clio, and Addy recognitions. I enjoy mentoring teams, solving complex design challenges, and continually learning new skills to raise the bar on every project.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Advanced

Work Experience

Marketing Coordinator at LEGO Construction Co.

November 1, 2023 - February 27, 2026

Integral part of the pre-construction department's marketing team. Crafting proposals for bids, contributing to efforts aimed at securing new projects for the company, preparing submittals for prequalification, and actively participating in various business development tasks.

Art Director Intern at David, Miami

May 1, 2023 - August 1, 2023

Collaborated with major brands like Netflix, Coca Cola, Google, Android, Burger King, Corona, Sour Patch Kids, Halls, Activia, Actimel, Dove, Pennington, and Petlove. Remarkably, I successfully managed four projects, all in production within just three months.

Art Director Intern at Joan Creatives, New York

July 1, 2022 - September 1, 2022

Focused on the Fitbit project, where I worked closely with the Art Director and the design team. I was involved in creating design concepts, storyboards, and mood boards, and provided support in the production process, ensuring that all designs were executed to a high standard and delivered on time.

Visual Design Manager at Aspire App, Singapore

December 1, 2020 - July 1, 2021

Created on-brand UI designs, animations, and social media graphics. Drove the production of impactful designs, enhancing user experience and bolstering Aspire's online presence.

Art Director at Hyper Connect, Mumbai, India

January 1, 2017 - November 1, 2020

Oversaw visual aspects. Managed end-to-end design process, maintaining high-quality standards and cohesion in visual elements. I excelled in client communication, presentation, and collaboration with departments, showcasing skills in Art Direction, Adobe Suite, User Experience Design, Social Media Marketing, and Creative Strategy.

Freelance Visual Designer at Nizona Japan

January 1, 2018 - January 1, 2021

International freelance work in design and creative direction.

Freelance Visual Designer at Genki Ramune, Japan

January 1, 2019 - January 1, 2021

International freelance work in design and creative direction.

Freelance Visual Designer at United by Hoop, New York

March 1, 2021 - Present

International freelance work in design and creative direction.

Art Director Intern at David

May 1, 2023 - August 1, 2023

Managed simultaneous production of four creative campaigns within a three-month window, delivering all assets on schedule and within quality standards. Monitored milestones and workflows, proactively identifying and resolving production bottlenecks during high-volume output periods.

Art Director Intern at Joan Creatives

July 1, 2022 - September 1, 2022

Supported end-to-end art production pipeline on the Fitbit account, from concepting through final delivery, in collaboration with the lead Art Director. Executed design concepts and storyboards; facilitated communication between design and production teams to maintain deadlines and quality.

Visual Design Manager at Aspire App

December 1, 2020 - July 1, 2021

Led a remote creative team building on-brand UI designs and motion animations, optimizing the digital content pipeline for a fintech product. Applied agile sprint principles to direct user-centric design cycles, enhancing brand presence and improving user experience.

Art Director at Hyper Connect

January 1, 2017 - November 1, 2020

Oversaw visual production and art direction for diverse client projects, maintaining game-ready quality standards across all deliverables. Managed the full design lifecycle—sprint planning, milestone tracking, and QA—ensuring visual cohesion and on-time delivery. Facilitated stakeholder communication and cross-disciplinary collaboration, aligning creative output with technical and business requirements.

Freelance Art Director & Designer at Independent

January 1, 2018 - January 1, 2021

Delivered brand identity, UX design, and content production across digital and print media for multiple clients.