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I'm a data-driven marketing professional with a global footprint across India and Europe, specializing in growth strategy, digital marketing, and customer insights. I love turning data into actionable plans that unlock revenue, brand visibility, and delightful customer experiences. Beyond work, I mentor aspiring marketers, co-found a student-run media venture, and lead volunteer initiatives that empower communities through education and skills development.…I'm a data-driven marketing professional with a global footprint across India and Europe, specializing in growth strategy, digital marketing, and customer insights. I love turning data into actionable plans that unlock revenue, brand visibility, and delightful customer experiences. Beyond work, I mentor aspiring marketers, co-found a student-run media venture, and lead volunteer initiatives that empower communities through education and skills development.

Pranavi Mahajan

Marketing Strategist, Growth Marketer, Content Creator, +2

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I'm a data-driven marketing professional with a global footprint across India and Europe, specializing in growth strategy, digital marketing, and customer insights. I love turning data into actionable plans that unlock revenue, brand visibility, and delightful customer experiences. Beyond work, I mentor aspiring marketers, co-found a student-run media venture, and lead volunteer initiatives that empower communities through education and skills development.…I'm a data-driven marketing professional with a global footprint across India and Europe, specializing in growth strategy, digital marketing, and customer insights. I love turning data into actionable plans that unlock revenue, brand visibility, and delightful customer experiences. Beyond work, I mentor aspiring marketers, co-found a student-run media venture, and lead volunteer initiatives that empower communities through education and skills development.

Available to hire

I’m a data-driven marketing professional with a global footprint across India and Europe, specializing in growth strategy, digital marketing, and customer insights. I love turning data into actionable plans that unlock revenue, brand visibility, and delightful customer experiences.

Beyond work, I mentor aspiring marketers, co-found a student-run media venture, and lead volunteer initiatives that empower communities through education and skills development.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Beginner

Hindi

Fluent

Work Experience

Digital Creative Marketing Executive at Lenskart

January 1, 2022 - February 1, 2024

Executed targeted performance campaigns and high-impact collection launches, driving 10x gross revenue within a year; Restructured end-to-end digital marketing strategy; Reduced CPC by 29.5% and improved conversion by 3%; Directed photoshoots and creative insight assessments across 5 countries with 1000+ assets.

Social Media Marketing Manager at Plum Media

April 1, 2021 - December 1, 2021

Proposed and executed integrated social media strategies across 25+ industries, boosting engagement and growing Instagram followers by 15,000 in six months; Led 10+ global client campaigns with end-to-end brand activations; Generated weekly trend and performance reports to optimize content and boost organic reach by 127%.

Digital Marketing Executive at Procmart

October 1, 2020 - March 1, 2021

Promoted from Intern to Executive in 3 months and implemented digital marketing strategy across email, SEO, and performance ads, boosting social media leads by 2x; Executed 100+ targeted cold calls and outbound emails, contributing to an 18% rise in B2B client conversions and partnerships with 10+ mid-size enterprises; Launched 8-week GTM campaign and produced 20+ product collaterals; Optimized Shopify UX, resulting in a 7% reduction in bounce rate and improved on-site engagement.