Prathebha Mani Sunderam

Worked on startup brand and design initiatives including brand-consistent marketing collateral, website and digital communications, and visual assets for lead generation and awareness. Produced reels/posts and supported social media and digital content delivery for consistent brand presentation across channels.

Collaborated with the founding team on brand positioning, creative direction, and marketing strategy. Helped build and lead a small design team, overseeing ideation, task allocation, quality control, and end-to-end delivery while maintaining consistent brand language across marketing, social media, and offline campaigns. Developed brand guidelines and supported website/agency delivery aligned with UX best practices and business objectives. Created investor pitch decks and handled packaging design and product launch collateral for multiple markets.

Delivered end-to-end global marketing design across India, MENA, South Africa, Poland and Latvia, adapting campaigns for regional audiences while preserving global brand consistency. Created landing pages for Meta campaigns across India and multiple markets, and produced a high volume of regional external communications including magazine covers/spreads, discovery ads, billboards, social campaigns, and other marketing collaterals. Managed independent market ownership for South Africa external communications through 2026, delivering 200+ collaterals and maintaining cross-market design quality.