Available to hire
Hi, I’m Pratik More, a results-driven Webshop Manager with 6+ years in digital marketing and 3 years of hands-on eCommerce operations. I specialize in online shop management, campaign execution, landing page creation, and data-driven CRO.\n\nI’ve managed multi-brand, multi-country Shopify storefronts with a platform-agnostic mindset and a strong foundation in Shopware concepts. I monitor KPI like conversion rate, average order value, and NPS while collaborating with dev, agency, and marketing teams. I’m fluent in English and German, with strong ownership, structure, and communication.
Language
English
Fluent
German
Advanced
Work Experience
Assistant eCommerce Manager at Burgundy Brand Collective
September 1, 2021 - August 31, 2024End-to-end webshop operations across multiple Shopify storefronts, including product catalogue maintenance, content publishing, portfolio updates, and shop configuration — maintaining 98% order fulfillment consistency. Planned and executed seasonal promotional campaigns, discount actions, and marketing campaigns within the online shop, coordinating timelines across marketing, product, and fulfillment teams. Created and optimized landing pages and category pages with a focus on UX and customer journey improvement, achieving a 15% increase in conversion rate and 12% reduction in bounce rate. Conducted data-driven monitoring and reporting of KPIs including revenue, conversion rate, and basket value using GA4 and Looker Studio; derived and implemented actionable measures from insights. Executed A/B tests on product pages and landing pages using SEMrush and GA4, boosting organic traffic by 30% and improving overall website performance. Coordinated paid performance campaigns with Google an
Marketing Executive at AudioPlus India
March 1, 2018 - September 1, 2021Increased website traffic by 30% through strategic on-page SEO, including keyword research, content optimization, and product page improvements. Boosted brand awareness by 15% through integrated marketing campaigns across digital and offline channels. Created and managed social media content, growing audience engagement and online brand visibility. Facilitated cross-functional communication between marketing and sales teams to ensure cohesive messaging and lead generation alignment. Researched industry trends and audience interests to inform content strategy and improve relevance.
Education
M.Sc. Digital Marketing & Analytics at Berlin School of Business and Innovation (BSBI)
October 1, 2024 - March 1, 2026Bachelor of Commerce at Mumbai University
January 1, 2013 - January 1, 2016Qualifications
Industry Experience
Retail, Software & Internet, Media & Entertainment, Professional Services, Other
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