Princy Prabu

Assisted in creating, scheduling, and monitoring social media campaigns across Facebook and Instagram, increasing engagement and audience reach. Developed content, including copy and basic graphic design using Canva to support digital marketing campaigns. Tracked campaign performance metrics and reported insights to improve content strategy and engagement. Managed and updated website and social media content to ensure accuracy and relevance.

Supported email marketing campaigns and communications, contributing to improved audience engagement. Maintained CRM databases and produced reports using Excel to support performance tracking and decision-making. Conducted market research to identify trends and support marketing strategy development. Coordinated scheduling and communication to ensure timely execution of operational and marketing tasks.

Supported execution of digital marketing campaigns across social media and web platforms, improving engagement. Created and managed content using Canva and CMS tools to maintain brand presence. Monitored performance and provided data-driven insights to optimise marketing strategies; collaborated with teammates to widen audience reach.