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I am Priyabrat Mohanty, a seasoned SEO strategist and organic growth leader with 17 years of experience building search visibility that compounds. I have a proven track record of driving organic traffic growth across B2B SaaS, fintech, edtech, and local businesses, and I’m skilled at managing large marketing budgets and leading cross-functional teams. My expertise spans technical SEO and site architecture, content strategy and topical authority, local and map pack SEO, international SEO, keyword research and search intent, on-page optimization, link building and digital PR, programmatic SEO, Google Business Profile optimization, conversion rate optimization, and analytics and reporting (GA4, GSC). I collaborate closely with product and sales to drive long-term growth and ROI, including ensuring client visibility in AI-powered search results and emerging AI features like Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).…I am Priyabrat Mohanty, a seasoned SEO strategist and organic growth leader with 17 years of experience building search visibility that compounds. I have a proven track record of driving organic traffic growth across B2B SaaS, fintech, edtech, and local businesses, and I’m skilled at managing large marketing budgets and leading cross-functional teams. My expertise spans technical SEO and site architecture, content strategy and topical authority, local and map pack SEO, international SEO, keyword research and search intent, on-page optimization, link building and digital PR, programmatic SEO, Google Business Profile optimization, conversion rate optimization, and analytics and reporting (GA4, GSC). I collaborate closely with product and sales to drive long-term growth and ROI, including ensuring client visibility in AI-powered search results and emerging AI features like Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).

Priyabrat Mohanty

PRO

Growth Marketer, Marketing Strategist, Content Strategist, +2

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I am Priyabrat Mohanty, a seasoned SEO strategist and organic growth leader with 17 years of experience building search visibility that compounds. I have a proven track record of driving organic traffic growth across B2B SaaS, fintech, edtech, and local businesses, and I’m skilled at managing large marketing budgets and leading cross-functional teams. My expertise spans technical SEO and site architecture, content strategy and topical authority, local and map pack SEO, international SEO, keyword research and search intent, on-page optimization, link building and digital PR, programmatic SEO, Google Business Profile optimization, conversion rate optimization, and analytics and reporting (GA4, GSC). I collaborate closely with product and sales to drive long-term growth and ROI, including ensuring client visibility in AI-powered search results and emerging AI features like Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).…I am Priyabrat Mohanty, a seasoned SEO strategist and organic growth leader with 17 years of experience building search visibility that compounds. I have a proven track record of driving organic traffic growth across B2B SaaS, fintech, edtech, and local businesses, and I’m skilled at managing large marketing budgets and leading cross-functional teams. My expertise spans technical SEO and site architecture, content strategy and topical authority, local and map pack SEO, international SEO, keyword research and search intent, on-page optimization, link building and digital PR, programmatic SEO, Google Business Profile optimization, conversion rate optimization, and analytics and reporting (GA4, GSC). I collaborate closely with product and sales to drive long-term growth and ROI, including ensuring client visibility in AI-powered search results and emerging AI features like Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).

Available to hire

India

I am Priyabrat Mohanty, a seasoned SEO strategist and organic growth leader with 17 years of experience building search visibility that compounds. I have a proven track record of driving organic traffic growth across B2B SaaS, fintech, edtech, and local businesses, and I’m skilled at managing large marketing budgets and leading cross-functional teams.

My expertise spans technical SEO and site architecture, content strategy and topical authority, local and map pack SEO, international SEO, keyword research and search intent, on-page optimization, link building and digital PR, programmatic SEO, Google Business Profile optimization, conversion rate optimization, and analytics and reporting (GA4, GSC). I collaborate closely with product and sales to drive long-term growth and ROI, including ensuring client visibility in AI-powered search results and emerging AI features like Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

SEO Consultant & Founder at NoBSLocal (SEO Agency)

January 1, 2024 - Present

Founded a specialist SEO agency focused on helping businesses dominate organic and local search. Built and executed end-to-end SEO strategies including technical audits, content architecture, Google Business Profile optimization, and link building for clients in professional services and home services verticals. Upskilled on Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO), developing strategies to ensure client visibility in AI-powered search results including ChatGPT, Perplexity, and Google's AI Overviews.

Head of Growth Marketing at Digify (B2B SaaS)

September 1, 2022 - October 1, 2023

Owned SEO strategy for a $4M ARR SaaS company, driving 30% MRR growth in 9 months through combined organic search and conversion optimisation. Rebuilt site content architecture around search intent, improving keyword rankings and organic pipeline contribution significantly. Reduced blended CAC by 40% by shifting acquisition mix toward organic — reducing over-reliance on paid channels. Established review acquisition process that led to G2 High Performer ranking, directly improving branded search volume and trust signals.

Global Head of Marketing at Goodera (B2B SaaS)

April 1, 2021 - August 1, 2022

Built organic content and SEO strategy from scratch for a social impact SaaS platform — scaling from zero to $1M ARR in 12 months. Created a thought leadership content engine that secured placements on Forbes, Thrive Global, and Pledge 1% — generating high-authority backlinks and branded search growth. Developed inbound content assets (whitepapers, toolkits, long-form guides) that ranked for target keywords and fueled top-of-funnel pipeline.

Head of Marketing at Innoviti Payments (Fintech SaaS)

April 1, 2020 - April 1, 2021

Drove 5x growth in customer acquisition through integrated organic and brand campaigns. Expanded content and video strategy, increasing organic brand reach by 20x across search and social.

Head of Digital Marketing at Manipal Education (Edtech)

January 1, 2019 - April 1, 2020

Grew organic traffic by 45% for ProLearn and 150% for MeritTrac through targeted SEO and content strategies — both within 12 months. Managed a $7M marketing budget with a deliberate shift toward organic channels to improve long-term CAC efficiency, reducing acquisition cost by 16%. Led multi-channel SEO campaigns across multiple education brands simultaneously, building a centralised SEO playbook used across the group.

Head of Digital Marketing at Tally Solutions (B2B Software)

September 1, 2016 - December 1, 2018

Led SEO, paid, and content strategy across an 8-person team with a $2M budget. Executed growth hacking campaign for TallyforGST app — 270,000 downloads in 12 months through organic search and community-driven distribution. Built a chartered accountant community of 10,000 members, creating a sustainable organic referral and search signal engine.

Co-Founder at Contentivo (B2B SaaS)

February 1, 2014 - August 1, 2016

Built an employee advocacy SaaS platform. Selected for StartupWiseGuys accelerator in Estonia.

Market Segment Manager at IBM (Enterprise)

April 1, 2009 - June 1, 2013

Executed digital GTM campaigns and lead-gen programmes across APAC markets; built sales enablement assets that improved conversion by 30%.

Marketing Manager at Infosys (Enterprise)

May 1, 2006 - March 1, 2009

Managed $750K marketing budget; led joint GTM with SAP, IBM, and Intel generating $400K in partner revenue.