Muhammad Qadeer Sattar
I’m Muhammad Qadeer Sattar, a results-driven sales and merchandising professional with 1.5+ years of experience in the apparel and textile industry.
About
I’m Muhammad Qadeer Sattar, a results-driven sales and merchandising professional with 1.5+ years of experience in the apparel and textile industry. I specialize in business development and key account management for US and European buyers, managing everything from product development and order execution to end-to-end supply chain coordination—so timelines, quality, and expectations are consistently met.
In my current role as Sr. Manager Business Development & Merchandising at TCW Trends Inc. in Lahore, I oversee Lahore/Punjab operations and work directly with international clients like RVCA, Life is Good, ULC, and Catalyst. I act as the key bridge between buyers and manufacturing partners, handling forecasting inputs, material approvals, quality inspections, and shipping/logistics to ensure smooth delivery and strong long-term relationships.
- 15 years' experience
- Joined December 2025
Industry experience
- Manufacturing
- Wholesale & Distribution
Work experience· 6 roles
Serve as officer-in-charge for Lahore/Punjab operations, reporting directly to the CEO in the USA. Manage key US clients including RVCA, Life is Good, ULC, and Catalyst. Coordinate order forecasting inputs, material approvals, quality assurance/testing/inspections, and manage the complete shipping and logistics process. Act as the primary intermediary between international buyers and manufacturing partners to ensure flawless order execution and smooth delivery from development through logistics.
Led new business development initiatives for one of Pakistan’s largest vertically integrated apparel manufacturers. Developed and onboarded Next as a key strategic account. Expanded the customer portfolio by working with international brands including Decathlon, ASDA, Gymshark, Pepe Jeans, and others. Owned new client acquisition, product development coordination, pricing negotiations, and long-term relationship building with major global buyers.
Managed marketing and merchandising activities for apparel business with a focus on supporting product development and order execution. Coordinated with internal costing/procurement teams and customer requirements to help ensure timely execution and alignment with buyer expectations throughout the development and commercial stages.
Education
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