Available to hire
With 30+ years’ experience across brand, print, and digital design, I’ve led creative teams, run my own agency, and partnered with clients across finance, health, government, energy, entertainment, and not-for-profit. My foundation in print sharpens my precision, structure, and storytelling, while my current work spans brand, publication, and digital design. Recognised as a collaborative problem-solver, I bring seasoned insight, creative thinking, and strategic clarity to every project.
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Work Experience
Founder & Creative Director at The Online Creative Agency
January 1, 2008 - November 10, 2025Founded and directed a boutique creative studio delivering brand, digital, and publication solutions for businesses and not-for-profits across various sectors. Led strategy, creative direction, and design across identity, digital, campaigns, and publications.
Senior Creative / Studio Manager at Creatis – Williams Lea
December 31, 2007 - December 31, 2007Established and led two on-site studios for high-profile clients, directing brand and marketing campaigns. Managed multidisciplinary teams while liaising with senior stakeholders.
Design Lecturer at Grenadi School of Design
December 31, 2002 - December 31, 2002Designed curriculum and taught courses in graphic design theory, software, and studio practice at diploma level. Mentored students in real-world design processes.
Senior Designer at Media Equation (Boutique Design Agency)
December 31, 2001 - December 31, 2001Led design and art direction for corporate, cultural, and government clients, overseeing flagship projects like annual reports and publications.
Senior Designer / Art Director at Pacific Magazines
December 31, 1997 - December 31, 1997Designed editorial layouts and publications across leading titles, transitioning into in-house Creative Services to produce client advertising materials.
Freelance Senior Creative / Art Director & Graphic Designer at Self-employed
January 1, 2007 - January 1, 2008Delivered art direction and design across publishing, fashion, retail, automotive, FMCG, and not-for-profit sectors. Developed integrated below-the-line advertising and direct marketing campaigns across print, POS, events, and digital channels.
Senior Creative / Studio Manager at Creatis – Williams Lea
January 1, 2003 - January 1, 2007Established and led two on-site studios for high-profile clients. Directed brand and marketing campaigns, including a full rebrand and campaign relaunch for ME Bank.
Design Lecturer at Grenadi School of Design
January 1, 2001 - January 1, 2002Designed curriculum and taught courses in graphic design theory, software, and studio practice at diploma level. Delivered lectures and workshops to full- and part-time students.
Senior Designer at Media Equation (Boutique Design Agency)
January 1, 1997 - January 1, 2001Led design and art direction for corporate, cultural, and government clients. Delivered flagship projects including the NAB and Orica Annual Reports.
Senior Designer / Art Director at Pacific Magazines
January 1, 1994 - January 1, 1997Designed editorial layouts and worked on publications across leading entertainment and lifestyle titles.
Education
Bachelor of Arts — Advertising & Art Direction (Graphic Design) at RMIT University
February 1, 1990 - November 30, 1993Certificate in Web Design at Grenadi School of Design
January 11, 2030 - March 25, 2026Qualifications
Industry Experience
Healthcare, Non-Profit Organization, Media & Entertainment, Energy & Utilities, Consumer Goods, Government, Education, Retail
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