Available to hire
Hi, I’m Regan Dunleavy, a brand storyteller and social media strategist who builds human connections through narrative-driven content. I create multi-channel campaigns that balance product storytelling, education, trend awareness, and community engagement to help small businesses grow.
My work blends creative storytelling with data-informed optimization, platform-specific strategy, and hands-on execution—from live events and collaborations to in-store visuals and web migrations. I thrive on turning brand values into measurable, meaningful growth.
Experience Level
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Language
English
Fluent
Work Experience
Social Media Strategist & Brand Storyteller at Malena’s Vintage Boutique
January 1, 2019 - January 1, 2025Led social media strategy across Instagram, TikTok, Facebook, and email, ensuring cohesive brand storytelling across platforms. Built content frameworks balancing product storytelling, education, trend awareness, and community engagement. Created digital and in-store assets, planned and executed live shopping events and collaborations, and represented the brand at Manhattan Vintage shows and private galleries.
Social Media & Marketing Consultant at Regan Dunleavy (Self-Employed)
January 1, 2020 - PresentDeveloped and executed social media strategies rooted in brand storytelling, audience insight, and platform-specific best practices for small businesses and creative entrepreneurs. Defined brand voice, content pillars, and messaging frameworks for consistency across social, web, and email. Planned multi-month content calendars aligned with goals and seasons; analyzed GA4 data to refine strategy and guide client decisions; led website and content migrations for brand clarity.
Owner/Designer at shopreeegan.com
January 1, 2020 - PresentFounded a sustainable fashion brand built around slow fashion, craftsmanship, and environmental responsibility. Developed a social-first brand strategy translating values into educational, storytelling-driven content. Built an engaged community through consistent brand voice and visual storytelling; represented the brand at regional markets and industry events; featured designer at FabScrap Philly and Earth Day 2022 panel.
Education
Bachelor of Fine Art - Fiber at Maryland Institute College of Art
January 11, 2030 - January 9, 2026MA in Mass Communication - Digital Strategy (in progress) at University of Florida
January 11, 2030 - January 9, 2026Qualifications
Industry Experience
Media & Entertainment, Professional Services, Retail
Experience Level
Expert
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