Roland Kettle
I am a search marketer with experience of working with multinational brands on global campaigns to local independent businesses in the promotion of their websites through organic and paid search campaigns.
About
I am a search marketer with experience of working with multinational brands on global campaigns to local independent businesses in the promotion of their websites through organic and paid search campaigns. I have worked on e-commerce and lead generation sites as well as on branding campaigns to meet business objectives across various markets using technical, content and off-page optimisation techniques in conjunction with other media channels.
Quick to adapt to new verticals, I am a highly analytical creative problem solver with a data-led approach. I am a motivated self starter who is committed to the further development and expansion of my skills and knowledge in digital marketing.
- 14 years' experience
- Joined January 2026
Skills· 13
Languages
- EnglishFluent
Industry experience
- Software & Internet
- Media & Entertainment
- Professional Services
- Retail
- Education
More experts in Amsterdam, Netherlands
Work experience· 9 roles
Provided technical, content and off-page SEO audits; defined and executed SEO strategies; led content strategy, briefing and quality checks; planned and implemented link-building programs; produced performance reports; supported new business pitches; managed teams and departments; created AI-generated content, prompts and automation workflows; oversaw website builds, migrations and deployment planning.
Led technical, content and off-page SEO initiatives; managed development tickets and QA; shaped SEO strategy; conducted comprehensive keyword research and trend analysis; planned and produced content; created AI content with prompting; performed copy checking and reporting; led Google penalty recovery and evaluated SEO tools.
Directed SEO and SEM strategy; managed external agencies; conducted keyword research and trends analysis; produced channel reports; oversaw CMS and migration planning; planned content and set up analytics tracking; handled billing.
Education· 5
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