I am a graphic designer with 19+ years of experience shaping brand systems, leading creative teams, and influencing executive decision-making in large retail environments. I specialize in aligning creative vision with business strategy, licensed collaboration development, and scalable production execution. I’ve built scalable design systems, trend recap frameworks, and compliance workflows to drive efficiency and maintain brand consistency.
I thrive in cross-functional environments, guiding private-label apparel programs from concept to delivery, and developing licensed partnerships with major brands. I enjoy mentoring designers, enabling growth through constructive feedback and skills development, and delivering production-ready assets that meet both creative standards and time-to-market goals.
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