Rachel Roussell
With 10+ years of professional copywriting experience, I specialise in bridging complex medical research and compelling, high-converting brand messaging.
About
With 10+ years of professional copywriting experience, I specialise in bridging complex medical research and compelling, high-converting brand messaging. I help HealthTech startups, longevity innovators, anti-ageing brands, and wellness companies turn complex clinical science into clear, engaging, compliant content that builds authority and drives measurable growth.
Throughout my decade in the industry, I’ve refined the art of taking heavy scientific data, clinical trials, and regulatory frameworks and transforming them into accessible narratives that resonate with both B2B stakeholders and healthcare consumers. Whether launching a new HealthTech platform, scaling a supplement brand, or establishing thought leadership in the longevity space, I craft evidence-based copy designed to earn trust in high-scrutiny markets.
Core Services:
Website Copy & Landing Pages: High-converting sales pages and web content tailored for health, wellness, and medical tech.
Long-Form Content & Articles: In-depth, research-backed medical articles, white papers, and educational guides.
Email Campaigns & Funnels: Compliant, value-driven email sequences that nurture leads and boost retention.
Brand Strategy & Positioning: Clear messaging frameworks that highlight your scientific edge without overwhelming your audience.
Looking to elevate your brand’s scientific narrative with copy that converts? Let’s connect to discuss your project.
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- 14 years' experience
Industry experience
- Computers & Electronics
- Software & Internet
- Professional Services
- Media & Entertainment
- Healthcare
- Real Estate & Construction
- Other
Work experience
Created commercial content for the computer software sector, including email marketing campaigns, website updates for product launches and tutorials, and cross-channel analytics and performance reports.
Partner with marketing teams, small businesses, and creative agencies, including Aubergine 262, to deliver blog retainers, website overhauls, and compelling brand narratives. Rapidly research diverse B2B and B2C industries, translating technical jargon into accessible, engaging, lead-generating copy. Develop efficient content production systems that combine traditional copywriting expertise with intentional, human-guided AI prompt engineering.
Collaborated with sales and account management teams to deliver social media and content solutions. Wrote whitepapers, managed blog content ecosystems, and implemented brand awareness strategies for clients and independent projects.
Education
Certifications and awards
Testimonials · 5.0 from 1 review
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