Hello, I’m Raffy Dematawaran. I’m a creative AI video producer and design leader with 20+ years shaping multimedia design, motion graphics, and 3D animation for tech brands, startups, and enterprise teams. I specialize in building repeatable content systems, leading global creative teams, and delivering storytelling through video and visuals that resonate across platforms. Recently, I’ve been focused on evaluating AI workflows in Adobe-based pipelines, developing AI-assisted production methods, and turning long-form footage into optimized short-form videos for YouTube Shorts, LinkedIn, and TikTok. I enjoy blending creative direction with practical QA and cross-functional collaboration to help brands publish faster and smarter.

Raffy Dematawaran

Hello, I’m Raffy Dematawaran. I’m a creative AI video producer and design leader with 20+ years shaping multimedia design, motion graphics, and 3D animation for tech brands, startups, and enterprise teams. I specialize in building repeatable content systems, leading global creative teams, and delivering storytelling through video and visuals that resonate across platforms. Recently, I’ve been focused on evaluating AI workflows in Adobe-based pipelines, developing AI-assisted production methods, and turning long-form footage into optimized short-form videos for YouTube Shorts, LinkedIn, and TikTok. I enjoy blending creative direction with practical QA and cross-functional collaboration to help brands publish faster and smarter.

Available to hire

Hello, I’m Raffy Dematawaran. I’m a creative AI video producer and design leader with 20+ years shaping multimedia design, motion graphics, and 3D animation for tech brands, startups, and enterprise teams. I specialize in building repeatable content systems, leading global creative teams, and delivering storytelling through video and visuals that resonate across platforms.

Recently, I’ve been focused on evaluating AI workflows in Adobe-based pipelines, developing AI-assisted production methods, and turning long-form footage into optimized short-form videos for YouTube Shorts, LinkedIn, and TikTok. I enjoy blending creative direction with practical QA and cross-functional collaboration to help brands publish faster and smarter.

See more

Language

English
Fluent
Tagalog
Fluent

Work Experience

AI Video Producer, Creative AI Workflow Specialist, and Motion Designer at Upwork
May 1, 2025 - Present
Delivered AI-assisted video production, editing, animation, social ads, and creative QA for clients across technology, entertainment, education, ecommerce, and media. Evaluated generative AI image/video workflows, reviewed AI outputs for quality, and supported AI workflow improvements, including reframing, pacing, captions, and branding consistency. Produced AI-generated property walkthroughs and short-form content (Instagram Reels, social ads, and cinematic animation concepts). Maintained a 100% job success score and Top Rated Plus status with fast delivery and clear communication.
Founder and AI Video Content Strategist at The Elite Videopreneurs
January 1, 2024 - Present
Founded a video content service that converts long-form footage into optimized short-form videos for YouTube Shorts, LinkedIn, Instagram Reels, and TikTok. Built AI-assisted workflows for scripting, visual direction, editing, captions, SEO descriptions, thumbnails, calendars, and multi-platform delivery. Delivered branded video systems for creators, founders, consultants, and startups using tools such as ChatGPT, MidJourney, Runway, Kling, Luma, Google Veo/Imagen, Freepik AI, and n8n. Created modular content frameworks and templates to reduce manual production and enable consistent publishing. Led strategy around personal branding, video hooks, captions, and social content planning.
Multimedia Design Manager at TCL Communication / Alcatel Smartphones
August 1, 2009 - April 1, 2025
Led global multimedia production for smartphone and smart device marketing, covering 3D animation, product visuals, motion graphics, product videos, retail mode videos, photography, and post-production. Produced and managed 1,000+ campaign-ready assets for TV, YouTube, social media, retail, trade shows, product launches, and internal marketing. Directed 80+ animation, render, product video, and commercial projects; managed a creative team of 10+ designers, editors, and production specialists. Built in-house capabilities across 3D rendering, AI-assisted content, motion graphics, photography, and post-production; coordinated localization and regional feedback for global launches, maintaining brand consistency across markets. Recognized as Outstanding Employee of the Year by TCL Industries in 2020.
Art and Product Design Manager at Tomex Metal and Paper Products Ltd.
November 1, 2004 - August 1, 2009
Led product, packaging, and marketing design for international customers across the US, EU, and Asia. Created product concepts, packaging visuals, catalog materials, and seasonal campaign assets for global buyers. Collaborated with sales and production teams to improve presentation, market fit, and export-ready design quality.
Senior Artist and Product Designer at D'Sily Industry Co., Ltd.
November 1, 2002 - November 1, 2004
Designed trend-responsive products for global trade shows (e.g., Canton Fair); collaborated with sales and production teams on product visuals, packaging direction, and buyer-facing presentations.
Product and Packaging Designer at Dahlmann Group
November 1, 2001 - November 1, 2002
Designed packaging, product visuals, and presentation materials for lighting products marketed in Germany.

Education

Bachelor of Science in Industrial Design at Mapua Institute of Technology
January 11, 2030 - June 17, 2026
Bachelor of Science in Industrial Design at Mapua Institute of Technology
January 11, 2030 - June 17, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Telecommunications, Software & Internet, Consumer Goods, Education, Professional Services, Manufacturing