Available to hire
Hello! I’m Raji Bamidele, a UX-UI/Product Designer with 10+ years of experience crafting user-centered digital products across fintech, travel, media, and global marketplaces. I excel at turning abstract problems into intuitive, accessible designs by marrying user research, design systems, and cross-functional collaboration.
I thrive in fast-paced, remote and distributed teams, delivering measurable outcomes like conversion uplifts and improved core features. My work emphasizes accessibility, scalable design systems, and production-ready handoffs to engineering, ensuring designs ship smoothly at scale.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Work Experience
UX Product Designer at Airbnb
February 1, 2024 - PresentLed end-to-end UX design for global Airbnb initiatives, partnering with Product, Engineering, and Research teams. Designed and optimized user flows and interfaces across international markets, improving usability and conversion. Extended and maintained Airbnb’s design system to ensure accessibility, consistency, and scalability. Conducted usability testing and design reviews in an agile delivery environment. Delivered production-ready designs using Figma and prototyping tools.
Visual Experience Designer at LedgeFi Technologies Limited
November 1, 2022 - March 1, 2024Led end-to-end product design for B2C fintech features using human-centered design principles. Increased conversion on core budgeting features by 15% through research-driven design iterations. Collaborated with Product, Engineering, Marketing, and Sales to align design solutions with business goals. Planned and executed user research, usability testing, and feedback sessions. Contributed to the evolution of the product design system to improve accessibility and development efficiency.
UX Researcher at LedgeFi Technologies Limited
May 1, 2022 - November 1, 2022Conducted qualitative research including user interviews, focus group, and thematic analysis to inform product, and design decision. Maintained and analyzed survey programs, synthesizing insights from 10,000+participants and datasets representing 1M+ user engagements. Partnered with internal stakeholders and external clients to align research objectives with business and product goals. Delivered clear, actionable insights through research reports and presentations, influencing design and product direction.
Visual Designer at Travelbeta
January 1, 2018 - May 1, 2022Supported brand identity development across digital and print channels. Contributed to website redesign, improving usability and key user journeys. Increased conversion rates by 30% through UX improvements and iterative optimization. Designed web, mobile, and email experiences aligned with business goals.
Visual Designer at Ringier Africa
November 1, 2018 - April 1, 2020Designed digital advertising assets for global brands including Durex, Nestlé, and MTV Base. Led a 100-year rebranding project for St. Nicholas Hospital. Designed landing pages and campaign assets to improve clarity and engagement.
Education
Bachelor’s Degree in Actuarial Science at University of Lagos
January 11, 2030 - January 26, 2026Qualifications
Professional Diploma in UX Design
January 11, 2030 - January 26, 2026Certification in UI Design, Industrial & Product Design
January 11, 2030 - January 26, 2026Industry Experience
Software & Internet, Financial Services, Media & Entertainment, Travel & Hospitality, Professional Services
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