Available to hire
I am a results-driven Digital Marketing Manager with 4+ years of experience driving growth for B2B and B2C segments. I specialize in SEO, SEM, web analytics, social media marketing, and content creation, consistently boosting online visibility and lead generation.
I thrive on data-driven strategies, cross-functional collaboration, and turning insights into measurable outcomes. I am passionate about optimizing user experiences, aligning brand messaging, and delivering campaigns that drive growth.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Digital Marketing Manager at UCAL Limited
February 1, 2016 - PresentLed complete brand revamping — redefined brand identity, visual language, and communication tone across all touchpoints. Redesigned the company website end-to-end, improving UX, brand consistency, and page performance. Created comprehensive brand guidelines covering logo usage, color palette, typography, and communication standards. Developed and executed integrated marketing strategies covering digital campaigns, product promotions, and brand awareness. Managed all social media platforms and coordinated the agency team — overseeing creative briefs, timelines, and deliverables.
Digital Marketing Manager at Greentech India Material Handling
August 1, 2022 - January 1, 2026Responsible for website and all social media accounts; content creation and campaigns. Launched an e-commerce website and coordinated with the development team for regular SEO audits and website optimization. Led a two-person team; activities included email campaigns, social media content creation and publishing, regular SEO audits, paid campaigns, expo organizing, and blogs. Focused on lead generation in B2B and B2C segments and served as account manager for two companies.
GET in Marketing at BYD India Private Limited
October 1, 2021 - July 1, 2022Managed new product development activities from marketing research to promotion, created content, and performed competitor analysis. Coordinated a team of five graduates to handle projects on pan-India basis.
GET in Marketing at BYD India Private Limited, Chennai
October 1, 2021 - July 1, 2022Managed new product development activities from marketing research to promotion, content writing, and competitor analysis. Coordinated a team of five graduates on pan-India projects.
Education
B.E (EEE) at Panimalar Institute of Technology, Chennai
August 1, 2017 - July 1, 2021Strategic Digital Marketing at Great Lakes Executive Learning
December 1, 2022 - August 1, 2023B.E(EEE) at Panimalar Institute of Technology, Chennai
August 1, 2017 - July 1, 2021Strategic Digital Marketing (Executive Program) at Great Lakes Executive Learning
December 1, 2022 - August 1, 2023B.E. (EEE) at Panimalar Institute of Technology, Chennai
August 1, 2017 - July 1, 2021Qualifications
SEO | Learntube by Careerninja - SEO Course Completion Certification | Mastering SEO for Website traffic
January 11, 2030 - April 13, 2026Meta Ads Certificate: Completion of Facebook and Instagram ads course
January 11, 2030 - April 13, 2026Chatgpt | Great Learning – Basic and Intermediate Level Prompt writing and Content Writing
January 11, 2030 - April 13, 2026Social Media Marketing | HubSpot Academy – Certified SMM Course
January 11, 2030 - April 13, 2026Google Analytics: Certified Google Analytics
January 11, 2030 - April 13, 2026AI Tool Workshop: Be10X AI Tools
January 11, 2030 - April 13, 2026Best Employee 23-24 Calendar Year – Best Employee in Marketing
January 11, 2030 - April 13, 2026Best Employee 24-25 Calendar Year – Best Employee in Marketing
January 11, 2030 - April 13, 2026SEO Course - Learntube by Careerninja
January 11, 2030 - April 13, 2026Meta Ads Certificate: Facebook and Instagram ads course
January 11, 2030 - April 13, 2026ChatGPT Prompt Writing and Content Writing - Great Learning
January 11, 2030 - April 13, 2026Social Media Marketing - HubSpot Academy
January 11, 2030 - April 13, 2026Google Analytics Certification
January 11, 2030 - April 13, 2026AI Tools Workshop - Be10X AI Tools
January 11, 2030 - April 13, 2026Best Employee 23-24 Calendar Year - For lead generated promotional video
January 11, 2030 - April 13, 2026Best Employee 24-25 Calendar Year – Best Employee in marketing
January 11, 2030 - April 13, 2026SEO Course Completion Certification (Careerninja - Learntube)
January 11, 2030 - April 13, 2026Meta Ads Certificate (Facebook & Instagram Ads)
January 11, 2030 - April 13, 2026Best Employee 23-24 Calendar Year (Marketing)
January 11, 2030 - April 13, 2026ChatGPT: Prompt Writing & Content Writing (Great Learning)
January 11, 2030 - April 13, 2026Social Media Marketing Certification (HubSpot Academy)
January 11, 2030 - April 13, 2026Google Analytics Certification
January 11, 2030 - April 13, 2026AI Tools Workshop (Be10X)
January 11, 2030 - April 13, 2026Best Employee 24-25 Calendar Year (Marketing)
January 11, 2030 - April 13, 2026Industry Experience
Manufacturing, Retail, Professional Services, Media & Entertainment, Software & Internet, Transportation & Logistics
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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