Hi, I’m Puja Rania Taj Nacia, a Marketing and Social Media Specialist based in Malang, Indonesia. I craft data-driven content strategies and end-to-end social campaigns for fashion and lifestyle brands, turning insights into engaging stories that resonate with audiences. From growing a viral TikTok channel to boosting online sales for e-commerce brands, I combine content creation, performance analytics, and cross-functional teamwork to deliver measurable results. I’m passionate about exploring new formats, partnerships, and creative ideas that keep audiences curious and connected.

Puja Rania Taj Nacia

Hi, I’m Puja Rania Taj Nacia, a Marketing and Social Media Specialist based in Malang, Indonesia. I craft data-driven content strategies and end-to-end social campaigns for fashion and lifestyle brands, turning insights into engaging stories that resonate with audiences. From growing a viral TikTok channel to boosting online sales for e-commerce brands, I combine content creation, performance analytics, and cross-functional teamwork to deliver measurable results. I’m passionate about exploring new formats, partnerships, and creative ideas that keep audiences curious and connected.

Available to hire

Hi, I’m Puja Rania Taj Nacia, a Marketing and Social Media Specialist based in Malang, Indonesia. I craft data-driven content strategies and end-to-end social campaigns for fashion and lifestyle brands, turning insights into engaging stories that resonate with audiences.

From growing a viral TikTok channel to boosting online sales for e-commerce brands, I combine content creation, performance analytics, and cross-functional teamwork to deliver measurable results. I’m passionate about exploring new formats, partnerships, and creative ideas that keep audiences curious and connected.

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Experience Level

Language

Indonesian
Fluent
English
Advanced

Work Experience

Content Creator at Food.gossip
May 1, 2025 - Present
Built a TikTok channel educating audiences about food technology through gossip-style storytelling; developed a content strategy focused on relatable food gossip topics; achieved 600K total views and 400 followers in five days. Produced, scripted, and edited short-form videos with engaging hooks and fast-paced narratives, delivering high retention and viral reach (up to 966K views per video).
E-commerce Specialist at Mayang Collection
April 1, 2024 - Present
Developed and executed monthly campaign strategies (Payday, Twin Date, Ramadan) that increased online sales significantly. Curated and collaborated with creators known for authentic storytelling, guided content style and direction, implemented dashboards to visualize sales and campaign performance for data-driven decisions, designed promotional strategies (discounts, vouchers, giveaways), and grew social media engagement and followers. Planned and executed daily live commerce and Ramadan campaigns, optimizing based on data and coordinating with host, creative, and operations teams.
Founder at Aijab.nac
September 1, 2019 - Present
Established and led a Gen Z-friendly modest fashion brand, developing brand marketing strategy and driving growth through storytelling, social media, and community engagement.

Education

Bachelor’s Degree at Brawijaya University
January 1, 2019 - January 1, 2023
Program at Bogor Agricultural University
August 1, 2021 - November 1, 2021

Qualifications

Full Stack Digital Marketing
April 1, 2022 - June 7, 2026
Digital Marketing for Beginner
January 1, 2022 - June 7, 2026
Intro to Digital Marketing
August 1, 2021 - June 7, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Education, Software & Internet