I am a results-oriented social media professional with a passion for helping brands grow through crafted, data-driven content. I specialize in creating engaging carousel posts, Reels, and Stories that resonate with audiences and drive measurable results. I enjoy collaborating with design and marketing teams to maintain a cohesive brand voice and visuals while continuously optimizing content for reach and engagement. I’ve led Instagram content strategies, produced visuals and short-form videos, and developed educational and promotional content that boosts brand awareness and audience interaction. I’m comfortable with Canva, CapCut, and analytics-driven approaches to storytelling, with a friendly, proactive mindset and a focus on delivering value to audiences and customers.

Rania Angelia Putri

I am a results-oriented social media professional with a passion for helping brands grow through crafted, data-driven content. I specialize in creating engaging carousel posts, Reels, and Stories that resonate with audiences and drive measurable results. I enjoy collaborating with design and marketing teams to maintain a cohesive brand voice and visuals while continuously optimizing content for reach and engagement. I’ve led Instagram content strategies, produced visuals and short-form videos, and developed educational and promotional content that boosts brand awareness and audience interaction. I’m comfortable with Canva, CapCut, and analytics-driven approaches to storytelling, with a friendly, proactive mindset and a focus on delivering value to audiences and customers.

Available to hire

I am a results-oriented social media professional with a passion for helping brands grow through crafted, data-driven content. I specialize in creating engaging carousel posts, Reels, and Stories that resonate with audiences and drive measurable results. I enjoy collaborating with design and marketing teams to maintain a cohesive brand voice and visuals while continuously optimizing content for reach and engagement.

I’ve led Instagram content strategies, produced visuals and short-form videos, and developed educational and promotional content that boosts brand awareness and audience interaction. I’m comfortable with Canva, CapCut, and analytics-driven approaches to storytelling, with a friendly, proactive mindset and a focus on delivering value to audiences and customers.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
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Language

English
Advanced
Indonesian
Fluent

Work Experience

Social Media Manager at LIFE SCULPTOR’S
December 31, 2025 - July 14, 2025
Developed and executed weekly content strategies across Instagram platforms. Created engaging Stories, carousels, and Reels focused on personal development themes. Collaborated with design and coaching teams to ensure consistent brand voice and visuals. Increased audience interaction through interactive CTAs, educational content, and relatable storytelling. Utilized Trello and Notion for content planning, scheduling, and internal coordination. Generated weekly performance insights to optimize content and drive engagement. Achieved 103 views on Instagram Stories with a 6.8% link tap-through rate, including 4.9% from non-followers representing loyal and new audience interest.
Social Media Specialist at ELMUARRA SKINCARE
December 31, 2022 - July 14, 2025
Created and scheduled daily content on Instagram, Facebook, and TikTok, improving consistency and audience growth. Increased engagement by 20% through themed campaigns and interactive posts. Tracked performance metrics using Excel and Meta Business Suite to guide strategy. Designed brand-aligned visuals using Canva to maintain cohesive branding. Created entertaining short-form videos and memes to increase audience activation and brand affinity. Developed informative Instagram carousels and TikTok explainers to educate audiences on product benefits and usage.
Marketplace Staff at ELMUARRA SKINCARE
December 31, 2022 - July 14, 2025
Managed daily operations on Shopee and Tokopedia, including order processing, stock coordination, and shipping logistics. Updated product listings regularly to ensure accurate descriptions, pricing, and availability across platforms. Ensured 100% on-time delivery rate, contributing to high customer satisfaction. Compiled monthly reports using Excel to track order volume, returns, and shipping KPIs.
Customer Service at ELMUARRA SKINCARE
December 31, 2022 - July 14, 2025
Responded to customer inquiries via phone, email, and social media with a 95% satisfaction rate. Resolved complaints effectively, reducing repeat issues through proactive communication. Maintained ongoing relationships through follow-up support and issue tracking. Engaged with followers through comments and DMs to foster community interaction and brand trust. Consistently communicated brand values through content and interaction, aligning with the company's mission and voice.
Social Media Manager at Life Sculptor’s
June 1, 2025 - Present
Developed and executed Instagram content strategies focusing on carousels, Reels, and Stories; collaborated with design and coaching teams to ensure consistent brand voice; produced weekly performance reports to optimize content direction; generated over 31,969 impressions and strengthened audience interaction and engagement.
Social Media Specialist at Lexica
September 1, 2025 - Present
Created Instagram Reels and carousel content to promote educational services; ensured visual consistency and engaging storytelling aligned with branding; designed and edited content using Canva and CapCut for impactful delivery; produced audience-relevant content to support brand awareness and engagement.
Social Media Specialist at Elmuarra Skincare
December 31, 2022 - October 11, 2025
Created and scheduled daily content on Instagram, Facebook, and TikTok; improved consistency and audience growth; increased engagement through themed campaigns and interactive posts; tracked performance metrics; designed visuals using Canva; produced short-form videos and memes to drive audience activation and brand affinity; developed informative Instagram carousels and TikTok explainers to educate audiences on product benefits and usage.
Marketplace Staff
December 31, 2022 - October 11, 2025
Managed daily operations on Shopee and Tokopedia, including order processing, stock coordination, and shipping logistics; updated product listings to ensure accurate descriptions, pricing, and availability across platforms; ensured 100% on-time delivery rate, contributing to high customer satisfaction; compiled monthly reports using Excel to track order volume, returns, and shipping KPIs.
Customer Service
December 31, 2022 - October 11, 2025
Responded to customer inquiries via phone, email, and social media with a 95% satisfaction rate; resolved complaints effectively, reducing repeat issues through proactive communication; maintained ongoing relationships through follow-up support and issue tracking; engaged with followers through comments and DMs to foster community interaction and brand trust.
Social Media Manager at LIFE SCULPTOR’S
June 1, 2025 - Present
Developed and executed Instagram content strategies with focus on carousels, Reels, and Stories; collaborated with design and coaching teams to ensure consistent brand voice; produced weekly performance reports to optimize content direction; generated over 31,969 impressions, strengthening audience interaction and engagement.
Social Media Specialist at LEXICA
September 1, 2025 - Present
Created Instagram Reels and carousel content to promote educational services; ensured visual consistency and engaging storytelling aligned with Lexica’s branding; designed and edited content using Canva and CapCut for impactful delivery; produced audience-relevant content that supported brand awareness and engagement.
Social Media Specialist at ELMUARRA SKINCARE
January 1, 2022 - October 11, 2025
Created and scheduled daily content on Instagram, Facebook, and TikTok, improving consistency and audience growth; increased engagement by 20% through themed campaigns and interactive posts; tracked performance metrics using Excel and Meta Business Suite to guide strategy; designed brand-aligned visuals using Canva to maintain cohesive branding; created entertaining and engaging short-form videos and memes to increase audience activation and brand affinity.
Marketplace Staff at ELMUARRA SKINCARE
January 1, 2022 - October 11, 2025
Managed daily operations on Shopee and Tokopedia, including order processing, stock coordination, and shipping logistics; updated product listings regularly to ensure accurate descriptions, pricing, and availability across platforms; ensured 100% on-time delivery rate, contributing to high customer satisfaction; compiled monthly reports using Excel to track order volume, returns, and shipping KPIs.
Customer Service at ELMUARRA SKINCARE
January 1, 2022 - October 11, 2025
Responded to customer inquiries via phone, email, and social media with a 95% satisfaction rate; resolved complaints effectively, reducing repeat issues through proactive communication; maintained ongoing relationships through follow-up support and issue tracking; engaged with followers through comments and DMs to foster community interaction and brand trust; consistently communicated brand values through content and interaction, aligning with the company’s mission and voice.
Social Media Specialist at Elmuarra Skin Care
January 1, 2021 - December 31, 2022
Handled customer inquiries across multiple communication channels; achieved 95% customer satisfaction; resolved customer complaints; built strong customer relationships through proactive and consistent communication; developed Instagram content strategies across Reels, Carousel posts, and Stories, contributing to reach growth within 60 days; generated views and reach through consistent content strategies.
Social Media Manager at Lexica
January 1, 2025 - Present
Created Instagram content to promote tutoring and educational services; maintained visual branding; designed and edited social content using Canva and CapCut; supported brand awareness growth and audience engagement through strategic and visually appealing content execution.
Social Media Specialist at Lexica
September 1, 2026 - Present
Led Instagram content strategy focused on optimizing Posts, Stories, and Reels performance to improve reach, engagement, and audience retention; generated 239,880 total views within 30 days and reached 8,654 accounts; increased brand visibility with a substantial share of reach from non-followers; optimized content distribution across Posts, Stories, and Reels; developed high-performing, hook-driven content strategies.

Education

Bachelor at Airlangga University
January 1, 2017 - December 31, 2021
Bachelor of Fisheries and Marine at Airlangga University
January 11, 2030 - October 11, 2025
Bachelor of Fisheries and Marine at Airlangga University
January 11, 2030 - October 11, 2025
at Universitas Airlangga
January 11, 2030 - June 4, 2026

Qualifications

Career Training
May 1, 2025 - May 14, 2025
Digital Marketing
October 1, 2024 - November 30, 2024
AskAngel Career Training
May 1, 2025 - October 11, 2025
Revo U Digital Marketing
October 1, 2024 - November 1, 2024
AskAngel Career Training
May 1, 2025 - October 11, 2025
Revo U Digital Marketing
October 1, 2024 - November 1, 2024
Ask Angel Career Training
May 1, 2025 - June 4, 2026
RevoU Digital Marketing
October 1, 2024 - November 1, 2024
2-Week Intensive Bootcamp: Social Media Marketing
October 1, 2024 - October 15, 2024

Industry Experience

Consumer Goods, Retail, Media & Entertainment, Professional Services, Other, Education, Software & Internet