Raquel Gamez Guilla

Develop and execute the communications strategy for the Sports for One Humanity campaign; engage with sports entities worldwide, recruit them to join and support the campaign and create tailored development plans to promote the campaign; manage and organize clinics and sports programs involving over 200 participants; organize impactful initiatives involving refugees, people with disabilities, and children, fostering inclusivity and social cohesion; organize sports sessions for the Global Forum; compile and submit comprehensive reports to UNAOC; contribute across borders to initiatives such as FIFA Beach Soccer World Cup, Premier Padel Finals, NEOM Beach Games.

Develop and execute the strategy for brand communication; lead the management and coordination of the FIFA Beach Soccer World Cup, ensuring execution of all event operations; work closely with Local Organizing Committees, aligning objectives and ensuring compliance with standards, policies and processes; establish and maintain productive relationships with football federations; collaborate with diverse departments to ensure cohesive planning and execution of event-related activities; develop and manage sustainability initiatives to reduce environmental impact; plan and coordinate community outreach programs that engage local residents and promote social equity and wellbeing.

Developed and coordinated email marketing campaigns; created and managed content for social media; recruited sponsors and fundraising through events and social media; organized cultural events to raise funds for the school; fostered community engagement and generated essential support; organized school clean-up initiatives and extracurricular activities engaging around 150 children to promote teamwork, responsibility, and community involvement.