I’m Ravi Kumar Bable, an IIT Delhi and IIM Indore alumnus with 14+ years of experience building and scaling marketing across Alco-Bev, Travel Retail, and Retail & E-commerce. I specialize in brand strategy, CRM and loyalty, omni-channel growth, and performance marketing—always with an emphasis on measurable ROI in fast-moving consumer environments.
Currently, I’m building the marketing function for Aliens Tattoo, a premium tattoo & body-art retail brand. Earlier, at Mumbai Travel Retail (Ospree Duty Free), I led the rebrand of 7 airport stores and delivered 44% YoY revenue growth, along with award recognition. I’ve also driven high-velocity growth through data-driven demand generation—such as scaling a retail app 35x via IPL performance marketing—and I bring strong cross-functional leadership with experience managing ₹83 Cr+ marketing budgets.
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