Creative Lead and Brand Strategist with nearly 6 years of experience helping SaaS, retail, and consumer brands turn ideas into visuals that drive measurable results. I build scalable brand systems, lead cross-functional teams, and integrate AI natively into daily production so we can move fast without losing craft. As Founder of BeMyShado w, I partner with creators to build and launch profitable digital products end-to-end—owning brand, visual identity, and product design. I use voice-native and AI-enabled workflows (from ideation to shipping) to streamline creative delivery while keeping quality high.…

MIAN MUHAMMAD RAZA

Creative Lead and Brand Strategist with nearly 6 years of experience helping SaaS, retail, and consumer brands turn ideas into visuals that drive measurable results. I build scalable brand systems, lead cross-functional teams, and integrate AI natively into daily production so we can move fast without losing craft. As Founder of BeMyShado w, I partner with creators to build and launch profitable digital products end-to-end—owning brand, visual identity, and product design. I use voice-native and AI-enabled workflows (from ideation to shipping) to streamline creative delivery while keeping quality high.…

Available to hire

Creative Lead and Brand Strategist with nearly 6 years of experience helping SaaS, retail, and consumer brands turn ideas into visuals that drive measurable results. I build scalable brand systems, lead cross-functional teams, and integrate AI natively into daily production so we can move fast without losing craft.

As Founder of BeMyShado w, I partner with creators to build and launch profitable digital products end-to-end—owning brand, visual identity, and product design. I use voice-native and AI-enabled workflows (from ideation to shipping) to streamline creative delivery while keeping quality high.

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Language

Urdu
Fluent
English
Fluent

Work Experience

Founder at BeMyShado w
May 1, 2026 - Present
Partner with creators to build and launch profitable digital products end-to-end, owning brand, visual identity, and product design. Built the BeMyShadow product website using Wispr Flow voice dictation paired with Claude—dictating 11,600 words at ~110 wpm to design, write, and ship the full site in one week. Operates as an AI-native practitioner integrating voice-driven workflows, generative image/video tools, and conversational AI across every stage of creative production.
Senior Graphic Designer at Outgrow Media (Remote)
January 1, 2026 - Present
Lead branding and visual strategy for diverse client portfolios, shaping cohesive brand identities across digital and social platforms. Led end-to-end branding for Next Level from scratch: logo, visual system, brand guidelines, and communication tone. Developed scalable social media design systems aligned with business goals and audience psychology. Collaborated directly with CEOs and founders to translate strategic vision into compelling visual identities and scalable systems.
Senior Graphic Designer — SaaS specialist at Market Pro (Confidential Global SaaS Client)
July 1, 2025 - February 28, 2026
Directed comprehensive brand rebranding for a Fortune 500-serving SaaS platform in identity verification by resolving structural inconsistencies and rebuilding a scalable visual system. Developed a brand guideline system adopted across design, marketing, product, and UI/UX teams globally. Led a team of three motion designers/animators and three graphic designers; collaborated with UI/UX designers, marketers, social media managers, and content writers. Created and storyboarded SaaS product animations and infographics for the client website, shaping the brand’s first digital touchpoint. Designed high-converting Meta and Google Ads creatives contributing to lead generation across MENA, South Asia, and Europe.
Freelance Graphic & Motion Designer at Studio Stroke
January 1, 2025 - June 6, 2024
Delivered high-impact digital posters, iTunes cover art, and animations for music and media clients through ongoing collaborations. Designed visually compelling, brand-consistent assets that elevated client presence across digital platforms and streaming services. Trusted as a go-to creative partner, contributing to multiple successful campaigns by blending storytelling with motion and design strategy.
Senior Graphic Designer at Digital Umbrella
May 1, 2024 - December 31, 2024
Shaped bold brand identities, e-posts, and ad creatives that elevated client presence across digital and print touchpoints. Curated immersive social media themes and animated reels that sparked audience engagement and strengthened visual storytelling. Co-developed campaign concepts and visual strategies that led to a 30% increase in engagement and earned strong stakeholder feedback. Nurtured junior designers and guided creative collaboration, ensuring consistent output and a culture of design excellence.
Guest Tutor Graphic Design at Aspire Academy
June 1, 2023 - July 31, 2023
Delivered hands-on training in graphic design and advertising, equipping students with practical, industry-relevant design skills. Led freelancing workshops that demystified online platforms, helping students package, price, and promote their creative services effectively. Cultivated creative confidence and professionalism, inspiring students to pursue real-world projects and kickstart their freelance journeys.
Graphic Designer Intern at Bits N’ Bytes Education Institute Pvt. Ltd.
March 1, 2023 - June 30, 2023
Redefined the institute’s brand identity through comprehensive rebranding including visual guidelines to modernize public presence. Produced high-performing e-marketing posts, ad creatives, and print media, contributing to a 35% increase in student admissions. Led a design course blending theory with hands-on tools, sparking creative interest and motivating 90% of students to consider design careers.
Graphic Designer Intern at HHD Software House (SMC-Private) Limited
July 1, 2022 - August 31, 2022
Designed high-converting e-marketing assets, UI web layouts, and social media visuals, driving brand engagement and digital visibility across multiple platforms. Produced print-ready collateral aligned with brand guidelines for consistency across digital and offline touchpoints. Collaborated within a competitive design environment promoting feedback, iteration, and creative growth. Created targeted campaign designs generating over 15,000 qualified leads in one week for realtor clients in Toronto and surrounding cities.
Visual Design Lead (branding for UET Career Fair) at UET Career Fair 2022
January 1, 2022 - December 31, 2022
Managed design teams to deliver a record fair with 200+ companies and 1,500+ job opportunities. Oversaw brand direction and visual execution for event communications and collateral.

Education

BSc. Product and Industrial Design at University of Engineering and Technology - Lahore
October 1, 2020 - August 31, 2024

Qualifications

Basics of Finances
September 6, 2024 - September 6, 2024
Cash Flow
September 6, 2024 - September 6, 2024
HP Life Online Course - Basics of Finances
September 6, 2024 - September 6, 2024
HP Life Online Course - Cash Flow
September 6, 2024 - September 6, 2024
Essential Skills in Adobe Illustrator
January 1, 2025 - July 22, 2026
Essential Skills in Adobe Photoshop
January 1, 2024 - July 22, 2026
Content Marketing Foundations
July 1, 2025 - July 22, 2026
Leadership / Marketing Foundations (LinkedIn Learning)
December 1, 2025 - July 22, 2026
ClickUp Power User - Top 10% badge
July 1, 2025 - July 22, 2026

Industry Experience

Media & Entertainment, Education, Real Estate & Construction, Consumer Goods, Travel & Hospitality, Software & Internet, Retail, Professional Services