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I’m a brand & creative direction leader with 10+ years building identity systems, campaigns, and end-to-end brand experiences for SaaS, climate-tech, and purpose-driven companies. I partner directly with founders and stakeholders to translate business goals into scalable brand systems across digital, campaign, and on-ground touchpoints. I lead concept-to-execution with a strong foundation in visual identity, marketing design, presentation design, and design systems—while staying fluent in the intersection of brand and interface. I’ve delivered 700+ creative outputs and led 50+ campaigns, guiding multidisciplinary teams to build consistency, clarity, and impact.…I’m a brand & creative direction leader with 10+ years building identity systems, campaigns, and end-to-end brand experiences for SaaS, climate-tech, and purpose-driven companies. I partner directly with founders and stakeholders to translate business goals into scalable brand systems across digital, campaign, and on-ground touchpoints. I lead concept-to-execution with a strong foundation in visual identity, marketing design, presentation design, and design systems—while staying fluent in the intersection of brand and interface. I’ve delivered 700+ creative outputs and led 50+ campaigns, guiding multidisciplinary teams to build consistency, clarity, and impact.

RAZEENA IBRAHIM

Creative Director, Brand Designer, Graphic Designer, +1

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I’m a brand & creative direction leader with 10+ years building identity systems, campaigns, and end-to-end brand experiences for SaaS, climate-tech, and purpose-driven companies. I partner directly with founders and stakeholders to translate business goals into scalable brand systems across digital, campaign, and on-ground touchpoints. I lead concept-to-execution with a strong foundation in visual identity, marketing design, presentation design, and design systems—while staying fluent in the intersection of brand and interface. I’ve delivered 700+ creative outputs and led 50+ campaigns, guiding multidisciplinary teams to build consistency, clarity, and impact.…I’m a brand & creative direction leader with 10+ years building identity systems, campaigns, and end-to-end brand experiences for SaaS, climate-tech, and purpose-driven companies. I partner directly with founders and stakeholders to translate business goals into scalable brand systems across digital, campaign, and on-ground touchpoints. I lead concept-to-execution with a strong foundation in visual identity, marketing design, presentation design, and design systems—while staying fluent in the intersection of brand and interface. I’ve delivered 700+ creative outputs and led 50+ campaigns, guiding multidisciplinary teams to build consistency, clarity, and impact.

Available to hire

I’m a brand & creative direction leader with 10+ years building identity systems, campaigns, and end-to-end brand experiences for SaaS, climate-tech, and purpose-driven companies. I partner directly with founders and stakeholders to translate business goals into scalable brand systems across digital, campaign, and on-ground touchpoints.

I lead concept-to-execution with a strong foundation in visual identity, marketing design, presentation design, and design systems—while staying fluent in the intersection of brand and interface. I’ve delivered 700+ creative outputs and led 50+ campaigns, guiding multidisciplinary teams to build consistency, clarity, and impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Advanced

Malayalam

Advanced

Divehi; Dhivehi; Maldivian;

Intermediate

Urdu

Intermediate

Work Experience

Head of Design at The Evolve Studios

January 1, 2026 - Present

Oversee design, marketing, and motion graphics teams delivering brand identity and social media collateral for real estate, sustainable, and construction brand clients. Develop initial creative concepts and brand direction, translating client briefs into cohesive identity and campaign systems. Lead concept-to-execution across brand identity, marketing collateral, and motion content for a multi-sector client roster.

Design Director at Orello Creatives

January 1, 2024 - Present

Lead creative direction and brand strategy for founders and cross-industry clients, owning identity systems and communication frameworks from concept through delivery. Built brand identity and campaign systems used consistently across digital, on-ground, and global touchpoints for SaaS, climate-tech, and impact-sector clients.

Senior Visual Designer at Esper.io Software Solutions Pvt. Ltd.

January 1, 2022 - January 1, 2024

Led visual and brand design for marketing, campaign, and product-facing assets across the SaaS platform. Contributed to a 30% improvement in campaign performance and built/evolved design systems to improve brand consistency across marketing, web, and product touchpoints. Mentored junior designers and supported team development in a fast-paced cross-functional environment.

Senior Graphic Designer — Brand & Digital Design at Cravings Kitchen

January 1, 2018 - January 1, 2022

Owned brand and campaign design end-to-end, including website layouts and digital interfaces aligned to brand strategy.

Web Designer — UI & Digital Design at MaTekk Solutions

January 1, 2016 - January 1, 2018

Worked on brand identity, packaging, and in-store communication materials across print and digital touchpoints.

Graphic Designer — Branding & Communication at T-Coffee Solutions

January 1, 2014 - January 1, 2016

Supported branding and campaign work across client accounts, ensuring consistency across all brand outputs.