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Hi, I’m Rebeca Rodríguez, a multidisciplinary content strategist and creator with a passion for storytelling and brand-building. In 2025 I built a new digital brand presence for a fashion-forward retail store and led social media strategy, paid ads, and content planning to align with product storytelling and the store’s identity. I thrive in collaborative environments, translating visual identity into engaging posts, short-form videos, and storytelling across platforms. I’m excited to bring my eye for fashion brand storytelling to new projects and help brands grow their online communities.…Hi, I’m Rebeca Rodríguez, a multidisciplinary content strategist and creator with a passion for storytelling and brand-building. In 2025 I built a new digital brand presence for a fashion-forward retail store and led social media strategy, paid ads, and content planning to align with product storytelling and the store’s identity. I thrive in collaborative environments, translating visual identity into engaging posts, short-form videos, and storytelling across platforms. I’m excited to bring my eye for fashion brand storytelling to new projects and help brands grow their online communities.

Rebeca Rodríguez

Content Creator, Creative Director, Content Strategist, +5

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Hi, I’m Rebeca Rodríguez, a multidisciplinary content strategist and creator with a passion for storytelling and brand-building. In 2025 I built a new digital brand presence for a fashion-forward retail store and led social media strategy, paid ads, and content planning to align with product storytelling and the store’s identity. I thrive in collaborative environments, translating visual identity into engaging posts, short-form videos, and storytelling across platforms. I’m excited to bring my eye for fashion brand storytelling to new projects and help brands grow their online communities.…Hi, I’m Rebeca Rodríguez, a multidisciplinary content strategist and creator with a passion for storytelling and brand-building. In 2025 I built a new digital brand presence for a fashion-forward retail store and led social media strategy, paid ads, and content planning to align with product storytelling and the store’s identity. I thrive in collaborative environments, translating visual identity into engaging posts, short-form videos, and storytelling across platforms. I’m excited to bring my eye for fashion brand storytelling to new projects and help brands grow their online communities.

Available to hire

Hi, I’m Rebeca Rodríguez, a multidisciplinary content strategist and creator with a passion for storytelling and brand-building. In 2025 I built a new digital brand presence for a fashion-forward retail store and led social media strategy, paid ads, and content planning to align with product storytelling and the store’s identity.

I thrive in collaborative environments, translating visual identity into engaging posts, short-form videos, and storytelling across platforms. I’m excited to bring my eye for fashion brand storytelling to new projects and help brands grow their online communities.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Fluent

Work Experience

Estratega y Creadora de Contenido at La Finca – Verdulería

January 1, 2025 - Present

Construí una nueva presencia de marca digital alineada con la identidad física del local. Creé un estilo de contenido limpio e informativo para mostrar productos y generar una audiencia fiel online. Encabecé estrategias de redes sociales, marketing digital y publicidad para impulsar el alcance y la conversión.

Content Strategist & Creator at Personal Brand (TikTok presence)

January 1, 2025 - Present

Built a TikTok presence focused on professionalism, real-life lifestyle, and mindset. Achieved exponential growth in engagement and interactions, driving followers to Instagram through value-based content.

Content Strategist & Creator at La Finca – Retail Store

January 1, 2025 - Present

Built a new digital brand presence aligned with the store's physical identity. Created a clean, informative content style to showcase products and build a loyal online audience. Led social media strategy, digital marketing & paid ads creative direction, and content planning. Developed content calendars, produced short-form video, and collaborated with design teams to ensure a consistent brand voice across channels.