I’m an SEO Manager with 5+ years of experience helping businesses grow their organic visibility through practical, data-driven SEO. I specialise in technical SEO, on-page optimisation, keyword research, content strategy and SEO consulting. I’m also comfortable working as an ongoing SEO contractor, either taking ownership of SEO or supporting an existing marketing team. In my current role, I lead SEO across four websites, delivering a 58% increase in first-page keyword rankings, 49% more impressions and 44% more clicks, contributing to an 8% revenue uplift. Previously, I worked on SEO for Missguided and I SAW IT FIRST, where I achieved a first-page Google ranking for the highly competitive keyword “dresses”. I’ve worked across a range of industries and business types, so I’m used to adapting SEO strategies to different audiences, goals and levels of technical complexity. Whether you need an SEO audit, help fixing technical issues, a stronger keyword strategy, on-page optimisation or ongoing SEO support, I’m happy to get stuck in and work alongside your team. If you’re looking for an SEO specialist who is hands-on, easy to work with and focused on measurable results, I’d love to hear about your project.…

Reef Pearson

I’m an SEO Manager with 5+ years of experience helping businesses grow their organic visibility through practical, data-driven SEO. I specialise in technical SEO, on-page optimisation, keyword research, content strategy and SEO consulting. I’m also comfortable working as an ongoing SEO contractor, either taking ownership of SEO or supporting an existing marketing team. In my current role, I lead SEO across four websites, delivering a 58% increase in first-page keyword rankings, 49% more impressions and 44% more clicks, contributing to an 8% revenue uplift. Previously, I worked on SEO for Missguided and I SAW IT FIRST, where I achieved a first-page Google ranking for the highly competitive keyword “dresses”. I’ve worked across a range of industries and business types, so I’m used to adapting SEO strategies to different audiences, goals and levels of technical complexity. Whether you need an SEO audit, help fixing technical issues, a stronger keyword strategy, on-page optimisation or ongoing SEO support, I’m happy to get stuck in and work alongside your team. If you’re looking for an SEO specialist who is hands-on, easy to work with and focused on measurable results, I’d love to hear about your project.…

Available to hire

I’m an SEO Manager with 5+ years of experience helping businesses grow their organic visibility through practical, data-driven SEO.

I specialise in technical SEO, on-page optimisation, keyword research, content strategy and SEO consulting. I’m also comfortable working as an ongoing SEO contractor, either taking ownership of SEO or supporting an existing marketing team.

In my current role, I lead SEO across four websites, delivering a 58% increase in first-page keyword rankings, 49% more impressions and 44% more clicks, contributing to an 8% revenue uplift.

Previously, I worked on SEO for Missguided and I SAW IT FIRST, where I achieved a first-page Google ranking for the highly competitive keyword “dresses”.

I’ve worked across a range of industries and business types, so I’m used to adapting SEO strategies to different audiences, goals and levels of technical complexity.

Whether you need an SEO audit, help fixing technical issues, a stronger keyword strategy, on-page optimisation or ongoing SEO support, I’m happy to get stuck in and work alongside your team.

If you’re looking for an SEO specialist who is hands-on, easy to work with and focused on measurable results, I’d love to hear about your project.

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Language

English
Fluent

Work Experience

SEO Manager at Present Network Digital Marketing
October 1, 2023 - Present
Lead all aspects of SEO across four websites; achieved 49% increase in impressions and 44% increase in clicks for Discounts for Teachers, contributing to an 8% revenue uplift; identified content gaps and developed evergreen blog content strategy; trained departments on SEO essentials; ensured alignment with business objectives.
Digital Marketing Executive at Pugh Auctions
September 1, 2022 - December 31, 2022
Optimised the company’s digital presence through SEO, digital PR, CMS management, and social media. Created engaging, optimised content for a corporate audience, including landing pages, blogs, and email campaigns. Conducted UX research and collaborated on website design improvements to enhance user engagement.
Off-Page SEO & Content Specialist - UX & Conversion Specialist at Add People Agency
January 1, 2021 - January 1, 2023
Developed on-page SEO content strategies for diverse SME clients to drive organic traffic. Used UX research tools such as Hotjar and Microsoft Clarity to balance SEO with UX design priorities and support conversions.

Education

BSc Business Management with Communications (2:1) at University of Birmingham
January 11, 2030 - April 16, 2026
CMI Level 5 Certificate in Management and Leadership at Chartered Management Institute (CMI)
January 11, 2030 - April 16, 2026

Qualifications

CMI Level 5 Certificate in Management and Leadership
January 11, 2030 - April 16, 2026
BSc Business Management with Communications (2:1)
January 11, 2030 - April 16, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services