SEO Specialist with 5+ years experience. Ex Fraser’s Group (Misguided & ISAWITFIRST).

Reef Pearson

SEO Specialist with 5+ years experience. Ex Fraser’s Group (Misguided & ISAWITFIRST).

Available to hire

SEO Specialist with 5+ years experience. Ex Fraser’s Group (Misguided & ISAWITFIRST).

Language

English
Fluent

Work Experience

SEO Manager at Present Network Digital Marketing
October 1, 2023 - Present
Lead all aspects of SEO across four websites; achieved 49% increase in impressions and 44% increase in clicks for Discounts for Teachers, contributing to an 8% revenue uplift; identified content gaps and developed evergreen blog content strategy; trained departments on SEO essentials; ensured alignment with business objectives.
Digital Marketing Executive at Pugh Auctions
September 1, 2022 - December 31, 2022
Optimised the company’s digital presence through SEO, digital PR, CMS management, and social media. Created engaging, optimised content for a corporate audience, including landing pages, blogs, and email campaigns. Conducted UX research and collaborated on website design improvements to enhance user engagement.
Off-Page SEO & Content Specialist - UX & Conversion Specialist at Add People Agency
January 1, 2021 - January 1, 2023
Developed on-page SEO content strategies for diverse SME clients to drive organic traffic. Used UX research tools such as Hotjar and Microsoft Clarity to balance SEO with UX design priorities and support conversions.

Education

BSc Business Management with Communications (2:1) at University of Birmingham
January 11, 2030 - April 16, 2026
CMI Level 5 Certificate in Management and Leadership at Chartered Management Institute (CMI)
January 11, 2030 - April 16, 2026

Qualifications

CMI Level 5 Certificate in Management and Leadership
January 11, 2030 - April 16, 2026
BSc Business Management with Communications (2:1)
January 11, 2030 - April 16, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services