Hi, My name is Regina and I’m a Social Media Strategist with experience developing and executing social media strategies for growing brands. My work focuses on helping companies build a strong digital presence through consistent content, clear messaging, and formats that resonate with their audience across platforms like Instagram, TikTok, and LinkedIn. Over the past few years I’ve managed content calendars, developed campaign ideas, written captions, directed short form video, and monitored performance metrics to continuously improve engagement and audience growth. I enjoy working with brands that are launching or scaling because it allows me to combine strategy, creativity, and experimentation to identify the types of content that perform best. I’m comfortable working independently, managing day to day social media operations, and adapting strategy based on trends, audience behavior, and performance insights. I’m particularly interested in helping brands build authentic communities while creating content that is both engaging and aligned with business goals. You can view examples of my work and accounts I have managed in my portfolio: _Website not available. Sign in: https://www.twine.net/signup_ Thanks, Regina

Hi, My name is Regina and I’m a Social Media Strategist with experience developing and executing social media strategies for growing brands. My work focuses on helping companies build a strong digital presence through consistent content, clear messaging, and formats that resonate with their audience across platforms like Instagram, TikTok, and LinkedIn. Over the past few years I’ve managed content calendars, developed campaign ideas, written captions, directed short form video, and monitored performance metrics to continuously improve engagement and audience growth. I enjoy working with brands that are launching or scaling because it allows me to combine strategy, creativity, and experimentation to identify the types of content that perform best. I’m comfortable working independently, managing day to day social media operations, and adapting strategy based on trends, audience behavior, and performance insights. I’m particularly interested in helping brands build authentic communities while creating content that is both engaging and aligned with business goals. You can view examples of my work and accounts I have managed in my portfolio: _Website not available. Sign in: https://www.twine.net/signup_ Thanks, Regina

Available to hire

Hi,

My name is Regina and I’m a Social Media Strategist with experience developing and executing social media strategies for growing brands. My work focuses on helping companies build a strong digital presence through consistent content, clear messaging, and formats that resonate with their audience across platforms like Instagram, TikTok, and LinkedIn.

Over the past few years I’ve managed content calendars, developed campaign ideas, written captions, directed short form video, and monitored performance metrics to continuously improve engagement and audience growth. I enjoy working with brands that are launching or scaling because it allows me to combine strategy, creativity, and experimentation to identify the types of content that perform best.

I’m comfortable working independently, managing day to day social media operations, and adapting strategy based on trends, audience behavior, and performance insights. I’m particularly interested in helping brands build authentic communities while creating content that is both engaging and aligned with business goals.

You can view examples of my work and accounts I have managed in my portfolio:
Website not available. Sign in: https://www.twine.net/signup

Thanks,

Regina

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Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Account Media Manager at Freelance
February 4, 2020 - Present
Lead organic social media strategy, content planning, and community management for multiple brands across lifestyle, wellness, media, and B2B Manage content creation, scheduling, and publishing across platforms including Instagram and LinkedIn Collaborate with designers and editors to ensure consistent brand voice, visuals, and messaging Analyze performance metrics to optimize engagement, reach, and long-term growth Build and nurture engaged online communities to strengthen brand loyalty. Provide creative direction on short-form video structure, messaging, and content sequencing Oversee post-production content strategy for podcast-driven media, including clip selection, messaging guidance, and on-screen text direction Review podcast video clips and guide editors on what to highlight, what context to add, and how content should be positioned Write and refine captions, titles, and supporting copy for podcast-related social content Upload, schedule, and publish podcast clips and supporting assets across platforms Manage content rollout, resharing strategy, and publishing cadence Collaborate closely with designers to produce visually compelling, on-brand content Drive growth in engagement, followers, and overall brand visibility Manage influencer and user-generated content partnerships
Social Media & Community Manager at Robbp Media
August 1, 2023 - February 1, 2026
Lead end-to-end social media campaigns from strategy development through execution across multiple client brands; provide creative direction on short-form video, messaging, and content sequencing; oversee post-production content strategy for podcast-driven media; review podcast video clips and editors; write and refine captions, titles, and supporting copy; upload, schedule, and publish across platforms; manage content rollout and cadence; collaborate with designers to produce visually compelling, on-brand content; drive engagement and follower growth; build and nurture online communities; manage influencer and user-generated content partnerships; implement structured content calendars.
Social Media & Community Manager at Jolly SEO
May 1, 2023 - June 1, 2024
Lead end-to-end social media campaigns across multiple client brands; provide creative direction on short-form video, messaging, and content sequencing; oversee post-production content strategy for podcast-driven media; review podcast video clips and editors and determine what to highlight; write and refine captions, titles, and supporting copy for podcast-related social content; upload, schedule, and publish across platforms; manage content rollout and cadence; collaborate with designers to produce visually compelling, on-brand content; drive engagement and brand visibility; ghostwrite LinkedIn posts for founder aligning with brand voice and leadership positioning; develop and execute social media content to support brand visibility and conversions.
Social Media & Community Manager at Multiple Clients (Freelance)
October 1, 2020 - Present
Led organic social media strategy, content planning, and community management across lifestyle, wellness, media, and B2B brands. Built and nurtured online communities to strengthen brand loyalty. Collaborated with designers and editors to ensure consistent brand voice, visuals, and messaging. Analyzed performance metrics to optimize engagement, reach, and long-term growth.
Account Media Manager at Robbp Media
August 1, 2023 - February 28, 2026
Led end-to-end social media campaigns from strategy through execution across multiple client brands. Provided creative direction for short-form video, messaging, and content sequencing. Managed podcast-driven media by overseeing clip selection, messaging guidance, and on-screen text direction. Reviewed podcast video clips with editors on highlights and positioning. Wrote and refined captions, titles, and supporting copy for podcast-related content. Uploaded, scheduled, and published clips and assets across platforms; managed cadence. Drove brand visibility, engagement, and follower growth; partnered with influencers and user-generated content.

Education

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Qualifications

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Industry Experience

Agriculture & Mining, Healthcare, Retail, Media & Entertainment, Travel & Hospitality, Telecommunications, Software & Internet, Professional Services, Other