Richard Harmon
I’m Richard Harmon, a freelance social media, paid advertising and business development consultant based in Salisbury, UK.
About
I’m Richard Harmon, a freelance social media, paid advertising and business development consultant based in Salisbury, UK. I’ve spent nearly 20 years driving revenue through sales, marketing and client management, and I run performance campaigns with a clear focus on commercial outcomes. so businesses get growth, not just visibility.
I plan and optimise paid advertising for hospitality and consumer brands across Meta, LinkedIn, TikTok and Google Ads, managing £10k+ per month and using tracking and ROI reporting to guide decisions. Alongside ad performance, I’m also hands-on with the client relationship, building audiences from first-party data, testing creative to find what converts, and developing B2B partnerships and sponsorships end to end.
- 17 years' experience
- Joined September 2026
Languages
- EnglishFluent
- FrenchBeginner
- Spanish; CastilianBeginner
Industry experience
- Media & Entertainment
- Retail
- Education
- Energy & Utilities
- Professional Services
- Travel & Hospitality
- Government
Work experience· 6 roles
Managed graduate programmes across the UK and Ghana, building and delivering a rigorous selection process designed to identify and prepare candidates to succeed with employers.
Managed graduate programmes across the UK and Ghana, overseeing operations and a structured selection process to attract and prepare candidates for employer success. Led operational delivery for an annual global education and training meeting for the energy industry, coordinating venues, suppliers and a team of six to deliver an international event for 200 delegates from 35 countries.
Lead a UK social media consultancy for hospitality, pubs and retail. Plan, run and optimise paid social campaigns on Meta, LinkedIn and TikTok, managing £10k+ monthly spend and reporting ROI. Set up and manage Google Ads campaigns, build prospecting and retargeting audiences using first-party data and lookalikes, and run structured creative testing to scale winning variants. Drive business development by qualifying clients for fit and growing a hospitality-led customer base. Support a long-running partnership delivering training for a multi-pub estate, and manage website and end-to-end event promotion via Eventbrite and Ticket Tailor. Build internal processes, QA checks and reporting templates to scale from founder-only to a self-sustaining consultancy.
Education
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