Richard Hulse
Social Media Freelancer | Content Creation & Digital Marketing I'm a creative and motivated Social Media Freelancer with experience helping businesses build their online presence, strengthen brand awareness and connect…
About
Social Media Freelancer | Content Creation & Digital Marketing
I’m a creative and motivated Social Media Freelancer with experience helping businesses build their online presence, strengthen brand awareness and connect with their target audiences.
I specialise in creating engaging social media content, developing content calendars and managing platforms including Instagram, Facebook and LinkedIn. Confident using Canva, Meta Business Suite and other digital marketing tools, I enjoy combining creative content with a considered approach to social media strategy.
My experience spans several sectors, including dental and healthcare, hospitality and tourism. I understand the importance of adapting content and messaging to different audiences, maintaining a consistent brand identity and creating content that supports business objectives.
I’m organised, adaptable and proactive, with a genuine interest in digital marketing and the ever-changing social media landscape. I’m particularly interested in opportunities where I can contribute creative ideas, develop marketing strategies and help businesses grow their digital presence.
- 25 years' experience
- Joined November 2025
Skills· 11
Languages
- EnglishFluent
- Spanish; CastilianIntermediate
Industry experience
- Media & Entertainment
- Professional Services
- Education
- Travel & Hospitality
- Other
- Retail
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Work experience· 13 roles
Designed and created Instagram posts, stories, reels covers, and carousels using Canva, maintaining a visually cohesive brand identity for a variety of clients. Wrote engaging captions, strategic hashtags, and compelling CTAs to increase reach and audience interaction. Monitored and analyzed Instagram insights and performance metrics to refine content strategy.
Designed and created Instagram posts, stories, reels covers, and carousels using Canva, maintaining a visually cohesive brand identity for a variety of clients. Wrote engaging captions, strategic hashtags, and compelling CTAs to increase reach and audience interaction. Managed content scheduling and posting using tools like Meta Business Suite, Later, or Buffer. Monitored and analyzed Instagram insights and performance metrics to refine content strategy. Engaged with the online community by responding to comments, messages, and DMs, fostering relationships with followers and influencers. Conducted research on trending hashtags, industry best practices, and competitor strategies to optimize content performance. Collaborated with brands, and marketing teams to execute effective social media campaigns.
Managed online reputation and community engagement; optimized Google My Business profiles; created content and scheduled posts using Canva to improve brand visibility and audience interaction.
Education
Certifications and awards
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