Social media specialist and content creator with 5+ years of proven experience across Instagram, YouTube, and TikTok. I plan and execute end-to-end campaigns, create engaging content, and deliver performance reports with a solution-oriented approach. I’m skilled in content scripting, video production/editing, and graphic design (Canva/Photoshop), with hands-on platform management using tools like Meta Business Suite, HootSuite, and Emplifi—always focused on brand consistency, timely delivery, and strong audience engagement.

RIHAB KHAN

Social media specialist and content creator with 5+ years of proven experience across Instagram, YouTube, and TikTok. I plan and execute end-to-end campaigns, create engaging content, and deliver performance reports with a solution-oriented approach. I’m skilled in content scripting, video production/editing, and graphic design (Canva/Photoshop), with hands-on platform management using tools like Meta Business Suite, HootSuite, and Emplifi—always focused on brand consistency, timely delivery, and strong audience engagement.

Available to hire

Social media specialist and content creator with 5+ years of proven experience across Instagram, YouTube, and TikTok. I plan and execute end-to-end campaigns, create engaging content, and deliver performance reports with a solution-oriented approach.

I’m skilled in content scripting, video production/editing, and graphic design (Canva/Photoshop), with hands-on platform management using tools like Meta Business Suite, HootSuite, and Emplifi—always focused on brand consistency, timely delivery, and strong audience engagement.

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Language

English
Fluent
Pashto, Pushto
Fluent
Urdu
Fluent
French
Beginner

Work Experience

Social Media Specialist & Content Creator at Al Habtoor Motors (JAC & Pre-Owned Vehicles)
November 1, 2025 - Present
Planned and executed monthly social media content calendars across IG, FB, YT, TT, X, and LinkedIn. Managed posting/scheduling and copywriting using META Business Suite. Produced monthly performance analysis reports with competitor insights using HootSuite, Emplifi, and META Ad Library manager. Directed and executed shoots end-to-end (ideation through filming and editing), producing final video deliverables. Performed video capture using DJI Osmo Pocket 3, iPhone 17 Pro Max, and DSLRs; edited using CapCut (masking, motion tracking, chroma key, keyframes, overlays). Created graphics for campaigns, seasonal greetings, and product listings using Canva and Lightroom. Managed influencer partnerships (paid and barter) and coordinated campaigns. Used Monday.com to manage tasks across marketing/advertising projects.
Content Creator & Curator at Mullen Lowe MENA
May 1, 2025 - October 31, 2025
Conducted creative ideation and prepared content briefs. Captured and edited content using Adobe Lightroom, CapCut, and Canva. Wrote content scripts and developed visual storytelling through storyboards. Coordinated with client servicing and account management teams. Worked with clients including Blue Rewards (Al Futtaim), Dubai Parks and Resorts, and Burger King.
Social Media Executive at FP7 MCCANN MENA (MCCANN WorldGroup)
May 1, 2025 - October 31, 2025
Created pitch decks, audits, and strategy presentations in Microsoft PowerPoint. Planned, ideated, and executed client-aligned content calendars. Developed creative briefs for creators and animators and provided creative direction. Oversaw content shoots and editing to maintain brand consistency. Conducted social listening using CARMA and Rival IQ and delivered weekly/monthly reporting on social and competitor performance. Executed social coverage for campaigns, activations, and launches, and managed online communities for timely posting using Khorus. Supported automotive clients including OnStar (GM Motors) and Hyundai MEA.
Content Creator at Courtyard Playhouse
September 1, 2024 - April 30, 2025
Created platform-specific content for Instagram, Facebook, TikTok, LinkedIn, YouTube, and MeetUp. Increased TikTok followers and engagement by 50% in two months. Captured and edited photos/videos using CapCut, Adobe Express, and Adobe Lightroom. Planned and scheduled weekly/monthly content using Buffer and Meta Suite. Delegated tasks using Asana and managed storage of creative assets via Synology Drive.
Client Servicing Intern (Remote) at OLIV Dubai (Remotely)
January 1, 2024 - March 31, 2024
Provided virtual assistance to existing and potential clients. Generated new business leads using LinkedIn Sales Navigator and nurtured relationships with prospects and existing clients. Increased sales using LinkedIn Sales Navigator, supported email marketing, and maintained customer databases using Google Sheets and Excel.
Client Servicing Intern (Remote) at OLIV
January 1, 2024 - March 1, 2024
Provided virtual assistance to existing and potential clients. Generated new business leads using LinkedIn Sales Navigator and maintained relationships with prospects and current clients. Increased sales using LinkedIn Sales Navigator. Conducted email marketing to promote products/services and managed customer database using Google Sheets and Excel.
Client Servicing Intern at OLIV (Remote)
January 1, 2024 - March 31, 2024
Provided virtual assistance to existing and potential clients. Generated leads using LinkedIn Sales Navigator and cultivated client relationships. Supported sales growth using LinkedIn Sales Navigator. Conducted email marketing to promote products/services. Managed customer database using Google Sheets and Excel.
Marketing Intern at Domino’s Pizza Marketing
June 1, 2023 - July 1, 2023
Conducted market research to gain insights on customer satisfaction. Assisted with product photoshoots for new product developments. Collaborated with the creative team to develop social media strategies. Drafted creative briefs for digital agencies and in-house creatives. Performed an internal audit of social media platforms to assess usability and efficiency. Defined scope of work for outsourced agencies and supported rotational duties including customer service representation and navigating cross-functional departments.
Marketing Intern at Domino’s Pizza
June 1, 2023 - July 31, 2023
Conducted market research focused on customer satisfaction. Assisted with product photoshoots for new product developments. Collaborated with a creative team to develop social media strategies. Drafted creative briefs for digital and in-house teams. Performed an internal audit of social media platforms to assess efficiency and usability. Defined scope of work for outsourced creative/digital agencies. Also handled customer service requirements as needed and worked across cross-functional departments on rotational duties.

Education

Bachelor of Science (Joint Honors) in Business & Psychology at Institute of Business Management
August 1, 2020 - May 23, 2024
Merit Student - Graduated with Highest Honors.

Qualifications

Merit Scholarship Holder (Throughout 4-year degree)
January 1, 2020 - January 1, 2024
Local Semi-Finalist, L’Oreal Brandstorm 2023
January 1, 2023 - December 31, 2023
Best Directorate Award (Social Media) - IoBM’s Marketing Society 2023
January 1, 2023 - December 31, 2023
Local Semi-Finalist, L’Oreal Brandstorm
January 1, 2023 - January 1, 2023

Industry Experience

Media & Entertainment, Retail, Professional Services, Other, Travel & Hospitality, Consumer Goods