RIHAB KHAN

Available to hire

Social media specialist and content creator with 5+ years of proven experience across Instagram, YouTube, and TikTok.

About

Social media specialist and content creator with 5+ years of proven experience across Instagram, YouTube, and TikTok. I plan and execute end-to-end campaigns, create engaging content, and deliver performance reports with a solution-oriented approach.

I’m skilled in content scripting, video production/editing, and graphic design (Canva/Photoshop), with hands-on platform management using tools like Meta Business Suite, HootSuite, and Emplifi—always focused on brand consistency, timely delivery, and strong audience engagement.

  • 2 years' experience
  • Joined September 2025

Languages

  • EnglishFluent
  • Pashto, PushtoFluent
  • UrduFluent
  • FrenchBeginner

Industry experience

  • Media & Entertainment
  • Retail
  • Professional Services
  • Other
  • Travel & Hospitality
  • Consumer Goods

Work experience· 9 roles

Social Media Specialist & Content Creator · Al Habtoor Motors (JAC & Pre-Owned Vehicles)Nov 2025 – Present · 1 yr 1 mo

Planned and executed monthly social media content calendars across IG, FB, YT, TT, X, and LinkedIn. Managed posting/scheduling and copywriting using META Business Suite. Produced monthly performance analysis reports with competitor insights using HootSuite, Emplifi, and META Ad Library manager. Directed and executed shoots end-to-end (ideation through filming and editing), producing final video deliverables. Performed video capture using DJI Osmo Pocket 3, iPhone 17 Pro Max, and DSLRs; edited using CapCut (masking, motion tracking, chroma key, keyframes, overlays). Created graphics for campaigns, seasonal greetings, and product listings using Canva and Lightroom. Managed influencer partnerships (paid and barter) and coordinated campaigns. Used Monday.com to manage tasks across marketing/advertising projects.

Content Creator & Curator · Mullen Lowe MENAMay 2025 – Oct 2025 · 6 mos

Conducted creative ideation and prepared content briefs. Captured and edited content using Adobe Lightroom, CapCut, and Canva. Wrote content scripts and developed visual storytelling through storyboards. Coordinated with client servicing and account management teams. Worked with clients including Blue Rewards (Al Futtaim), Dubai Parks and Resorts, and Burger King.

Social Media Executive · FP7 MCCANN MENA (MCCANN WorldGroup)May 2025 – Oct 2025 · 6 mos

Created pitch decks, audits, and strategy presentations in Microsoft PowerPoint. Planned, ideated, and executed client-aligned content calendars. Developed creative briefs for creators and animators and provided creative direction. Oversaw content shoots and editing to maintain brand consistency. Conducted social listening using CARMA and Rival IQ and delivered weekly/monthly reporting on social and competitor performance. Executed social coverage for campaigns, activations, and launches, and managed online communities for timely posting using Khorus. Supported automotive clients including OnStar (GM Motors) and Hyundai MEA.

Content Creator · Courtyard PlayhouseSep 2024 – Apr 2025 · 8 mos
Client Servicing Intern (Remote) · OLIV Dubai (Remotely)Jan 2024 – Mar 2024 · 3 mos
Client Servicing Intern (Remote) · OLIVJan 2024 – Mar 2024 · 3 mos
Client Servicing Intern · OLIV (Remote)Jan 2024 – Mar 2024 · 3 mos
Marketing Intern · Domino’s Pizza MarketingJun 2023 – Jul 2023 · 2 mos

Education

Bachelor of Science (Joint Honors) in Business & Psychology · Institute of Business Management2020 – 2024

Merit Student - Graduated with Highest Honors.

Certifications and awards

Merit Scholarship Holder (Throughout 4-year degree)2020 – 2024
Local Semi-Finalist, L’Oreal Brandstorm 20232023
Best Directorate Award (Social Media) - IoBM’s Marketing Society 20232023
Local Semi-Finalist, L’Oreal Brandstorm2023

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