Hi, I'm RIKI. I'm a marketing leader in the cryptocurrency industry with hands-on experience as Head of Marketing. I design and execute digital marketing strategies, grow communities, and boost brand awareness through data-driven campaigns. I collaborate with product teams on token launches and educational events, optimize budgets for ROI, and mentor teams to deliver measurable growth. I thrive on turning insights into actions that drive engagement and transaction activity.

Hi, I'm RIKI. I'm a marketing leader in the cryptocurrency industry with hands-on experience as Head of Marketing. I design and execute digital marketing strategies, grow communities, and boost brand awareness through data-driven campaigns. I collaborate with product teams on token launches and educational events, optimize budgets for ROI, and mentor teams to deliver measurable growth. I thrive on turning insights into actions that drive engagement and transaction activity.

Available to hire

Hi, I’m RIKI. I’m a marketing leader in the cryptocurrency industry with hands-on experience as Head of Marketing. I design and execute digital marketing strategies, grow communities, and boost brand awareness through data-driven campaigns.

I collaborate with product teams on token launches and educational events, optimize budgets for ROI, and mentor teams to deliver measurable growth. I thrive on turning insights into actions that drive engagement and transaction activity.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Advanced
Indonesian
Fluent

Work Experience

Head of Marketing at [Crypto Company Name]
January 1, 2024 - January 1, 2025
Led the marketing team to design and execute community-driven crypto marketing strategies. Managed digital campaigns through social media, influencers, and referral programs. Increased community members by over 250% within one year. Collaborated with the product team on token launch strategies and educational events. Optimized marketing budget based on ROI, resulting in a 40% increase in transaction volume.
Head of Marketing at Crypto Company
January 1, 2024 - January 1, 2025
Led marketing team to design and execute community-driven crypto marketing strategies across Telegram, Discord, and Twitter/X. Managed digital campaigns through social media, influencers, and referral programs — growing community by 250%+ in 12 months. Used AI tools (Claude, ManyChat, Zapier) to automate community management, content scheduling, and lead nurturing workflows. Collaborated with product team on token launch strategies, educational events, and cross-functional marketing campaigns. Optimized marketing budget based on ROI data, resulting in a 40% increase in transaction volume. Produced weekly performance reports using data analytics to guide strategy decisions.
Head of Marketing
January 1, 2024 - January 1, 2025
Led the marketing team to design and execute community-driven crypto marketing strategies. Managed digital campaigns through social media, influencers, and referral programs. Increased community members by over 250% within one year. Collaborated with the product team on token launch strategies and educational events. Optimized marketing budget based on ROI, resulting in a 40% increase in transaction volume.

Education

Sarjana Manajemen Pemasaran at Universitas XYZ, Jakarta
January 11, 2030 - May 8, 2026
Bachelor’s Degree in Marketing Management at Universitas XYZ, Jakarta
January 1, 2019 - January 1, 2023
Sarjana Manajemen Pemasaran at Universitas XYZ, Jakarta
January 1, 2019 - January 1, 2023
Bachelor's Degree in Marketing Management at Universitas XYZ
January 1, 2019 - January 1, 2023
Bachelor’s Degree in Marketing Management at Universitas XYZ, Jakarta
January 1, 2019 - January 1, 2023

Qualifications

Digital Marketing Strategy – Google
January 1, 2022 - May 8, 2026
Blockchain & Cryptocurrency Fundamentals – Coursera
January 1, 2023 - May 8, 2026
Blockchain & Cryptocurrency Fundamentals
January 1, 2023 - May 8, 2026
Digital Marketing Strategy
January 1, 2022 - May 8, 2026
Digital Marketing Strategy – Google
January 1, 2022 - May 30, 2026
Blockchain & Cryptocurrency Fundamentals – Coursera
January 1, 2023 - May 30, 2026
Blockchain & Cryptocurrency Fundamentals — Coursera
January 1, 2023 - May 30, 2026
Digital Marketing Strategy — Google
January 1, 2022 - May 30, 2026
Blockchain & Cryptocurrency Fundamentals
January 1, 2023 - May 30, 2026
Digital Marketing Strategy
January 1, 2022 - May 30, 2026

Industry Experience

Retail, Software & Internet, Financial Services, Media & Entertainment, Wholesale & Distribution, Professional Services, Other