Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I’m Ritik Gupta. I’ve built 3 startups (exited 1) and spent 5+ years driving growth for SaaS and consumer-tech brands. I’ve led brand-building, content strategy, and performance marketing from scratch, shaping narratives that resonate and scale. I’m passionate about word-of-mouth, data-driven storytelling, and AI-powered content systems that deliver measurable results for startups and creators. I enjoy partnering with SaaS teams and founders to craft compelling narratives, optimize SEO, and grow audiences across Instagram, YouTube, and beyond.…Hi, I’m Ritik Gupta. I’ve built 3 startups (exited 1) and spent 5+ years driving growth for SaaS and consumer-tech brands. I’ve led brand-building, content strategy, and performance marketing from scratch, shaping narratives that resonate and scale. I’m passionate about word-of-mouth, data-driven storytelling, and AI-powered content systems that deliver measurable results for startups and creators. I enjoy partnering with SaaS teams and founders to craft compelling narratives, optimize SEO, and grow audiences across Instagram, YouTube, and beyond.

Ritik Gupta

Growth Marketer, Product Marketer, Marketing Strategist, +3





Hi, I’m Ritik Gupta. I’ve built 3 startups (exited 1) and spent 5+ years driving growth for SaaS and consumer-tech brands. I’ve led brand-building, content strategy, and performance marketing from scratch, shaping narratives that resonate and scale. I’m passionate about word-of-mouth, data-driven storytelling, and AI-powered content systems that deliver measurable results for startups and creators. I enjoy partnering with SaaS teams and founders to craft compelling narratives, optimize SEO, and grow audiences across Instagram, YouTube, and beyond.…Hi, I’m Ritik Gupta. I’ve built 3 startups (exited 1) and spent 5+ years driving growth for SaaS and consumer-tech brands. I’ve led brand-building, content strategy, and performance marketing from scratch, shaping narratives that resonate and scale. I’m passionate about word-of-mouth, data-driven storytelling, and AI-powered content systems that deliver measurable results for startups and creators. I enjoy partnering with SaaS teams and founders to craft compelling narratives, optimize SEO, and grow audiences across Instagram, YouTube, and beyond.

Available to hire

Hi, I’m Ritik Gupta. I’ve built 3 startups (exited 1) and spent 5+ years driving growth for SaaS and consumer-tech brands. I’ve led brand-building, content strategy, and performance marketing from scratch, shaping narratives that resonate and scale.

I’m passionate about word-of-mouth, data-driven storytelling, and AI-powered content systems that deliver measurable results for startups and creators. I enjoy partnering with SaaS teams and founders to craft compelling narratives, optimize SEO, and grow audiences across Instagram, YouTube, and beyond.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Co-Founder at RightChoice.ai

August 1, 2024 - October 23, 2025

Built a SaaS platform used by 50+ Indian startups like Cashify, Physic Swallah, Fortis, StayVista, etc. to manage Google Business Profiles. Ship features like AI-generated reviews, listing protection, competitor tracking, and audits. Scaled paid ads with 3.2x ROAS; improved organic leads via SEO & content. Handled hiring, client comms, and structured GTM, onboarding & support ops.

Product & Marketing Manager at GoMechanic

June 1, 2023 - October 23, 2025

Indexed 1.2M+ URLs and improved website discoverability by optimizing title tags, meta descriptions, and H1s through in-house CMS. Increased call pickup rate by 70% with Truecaller integration; enabled Google Business Messages on chat and led key product sprint deliveries. Scaled social media across Instagram, YouTube, & Twitter, leading to 30% higher engagement and a 15% uplift in sales through moment marketing. Led multi-channel marketing campaigns; built internal CRM tools and optimized lead funnels, reducing drop-offs & dead orders.

Co-Founder at Joors

February 1, 2025 - October 23, 2025

Founded a dating app; later pivoted to a community-first platform. Acquired 1k+ users with zero ads spending using offline partnerships and collaborations. Managed all ops: product sprints, UI/UX, GTM tests, and user feedback loops. Exit not specified due to capital constraints; pivoted to a community-first platform.

Co-founder at RightChoice.ai

February 1, 2025 - February 1, 2025

Built and scaled a SaaS startup RightChoice.ai; produced AI-driven UGC videos to engage app developers; scaled paid ads with 3.2x ROAS; developed content systems for SaaS clients (blogs, short-form videos, newsletters); exited after ~18 months of growth and product-market validation.

Marketing Manager at GoMechanic

June 1, 2023 - June 1, 2023

Led organic growth across digital channels; grew Instagram from 5K to 50K followers organically through creative storytelling, influencer tie-ups, and trend-led content; improved SEO discoverability via optimized on-page structure; drove 30% higher engagement across Instagram, YouTube, and Twitter; built content workflows with in-house and external creators to maintain brand tone and visual consistency.